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Hunt St

We help Aussie companies find top 3% remote talent in the Philippines & Nepal for a single finder's fee.

Marketing, Meta Ads Specialist

Location

Philippines

Posted

47 days ago

Salary

$1.8K - $2.2K / month

Seniority

Senior

English

Job Description

Marketing, Meta Ads Specialist

Hunt St

• Build, launch, and manage high-performing Meta Ads campaigns across Facebook and Instagram • Monitor ad performance metrics and optimise campaigns based on ROAS, CTR, CPA, conversion rates, and audience insights • Conduct audience testing, creative testing, and funnel optimisation to improve campaign outcomes • Analyse campaign data and provide actionable insights to improve ad performance and maximise return on ad spend • Support the setup, optimisation, and reporting of EDM campaigns in Klaviyo • Develop audience segmentation strategies for email marketing campaigns to improve customer engagement and conversions • Collaborate on marketing creatives, messaging, and promotional strategies aligned with business goals • Assist in rebuilding and scaling the product-side marketing campaigns following recent business expansion • Track marketing performance across channels and identify opportunities for continuous improvement • Work closely with the business owner to learn and implement internal marketing systems and strategies

Job Requirements

  • Proven experience managing and optimising Meta Ads campaigns with strong knowledge of campaign structure, audience targeting, and performance optimisation
  • Strong analytical skills with the ability to interpret advertising metrics and make data-driven decisions
  • Hands-on experience with Klaviyo or similar email marketing platforms, including campaign optimisation and audience segmentation
  • Strong understanding of digital marketing funnels, conversion tracking, and paid social best practices
  • Ability to identify performance issues and proactively recommend campaign improvements
  • Experience creating or collaborating on marketing creatives and ad messaging strategies
  • Strong organisational skills with the ability to manage multiple campaigns and priorities independently
  • Excellent written and verbal communication skills
  • Experience in e-commerce, health, wellness, or consumer products marketing is highly desirable
  • Ability to work independently in a remote environment while collaborating effectively with stakeholders

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