• Own end-to-end launch strategy and execution for life insurance products, coordinating across product, legal, compliance, actuarial, and distribution teams to ensure launches are accurate, compliant, and commercially impactful. • Architect comprehensive GTM strategies — including segmentation, positioning, channel strategy, and success metrics — with fluency in regulated product environments. • Partner with Legal and Compliance to ensure all marketing materials meet regulatory requirements without sacrificing clarity or impact. • Build robust enablement programs for enterprise partners, agents and sales teams — including playbooks, training materials, and objection-handling guides tailored to complex life insurance products. • Translate products and policy language into clear, compelling narratives for diverse audiences. • Lead ongoing analysis to surface insights on customer needs, distribution trends, and regulatory shifts that inform marketing and product strategy. • Align stakeholders across Product, Sales, Legal, Actuarial, Compliance, and Creative. Proactively identify process gaps and drive improvements that enhance speed and quality of execution.

• Develop differentiated messaging and positioning for new and existing products/features, ensuring clarity and resonance with enterprise buyers (compliance, sustainability, product stewardship, EHS leaders). • Lead go-to-market planning and execution for product launches, repackaging, and repositioning initiatives—owning the process end-to-end. • Create compelling sales collateral, web copy, and technical documentation—leveraging AI tools (ChatGPT, CoPilot, Gemini) to accelerate and enhance output. • Drive sales enablement: equip commercial teams with the tools, training, and insights needed to win in a complex, consultative sales environment. • Conduct ongoing competitive and market intelligence to inform product strategy, identify opportunities, and sharpen our edge. • Collaborate cross-functionally with Product, Sales, Demand Generation, and AI teams to ensure alignment and maximize impact. • Operate with a growth mindset: design every output as a hypothesis, measure results, and iterate quickly.

About Huzzle At Huzzle, we connect exceptional talent with top opportunities at leading companies across the UK, US, Canada, Europe, and Australia. Our clients include high-growth startups, digital agencies, and tech platforms across SaaS, MarTech, FinTech, and eCommerce. Unlike traditional outsourcing, you’ll be placed directly with a client as a valued, long-term member of their team. About the Company Our client is a UK-based Managed Service Provider (MSP) delivering secure, compliant, and reliable IT services to organisations across London and surrounding regions. They specialise in helping businesses improve productivity, reduce operational risk, and scale efficiently through modern IT infrastructure, cybersecurity, and cloud solutions. Job Summary We are hiring a Digital Marketing Executive to own and execute digital marketing campaigns that directly support sales pipeline growth. This is a hands-on, execution-focused remote marketing role ideal for someone with strong B2B experience who thrives at the intersection of marketing and sales. Key Responsibilities - Digital Presence & Content Ownership - Manage and grow LinkedIn and other relevant digital channels - Create and publish high-quality B2B content aligned with key industries - Maintain a consistent, professional tone tailored to senior decision-makers - SEO & Local Visibility - Execute SEO strategies including keyword research and on-page optimisation - Support local SEO initiatives (Google Business Profile, listings, reviews) - Track, analyse, and report on SEO performance metrics - Campaign Planning & Execution - Plan and execute targeted digital marketing campaigns aligned with sales priorities - Collaborate closely with sales leadership to support active pipeline opportunities - Focus on lead generation in key sectors such as professional services and regulated industries - Sales Enablement Content - Create conversion-driven content including: - Email campaigns and nurture sequences - Blog articles and LinkedIn posts - Sales decks and one-pagers - Webinar follow-up materials - Ensure all content is clear, practical, and revenue-focused - Webinars & Event Campaigns - Plan, promote, and execute webinars end-to-end - Manage registration, engagement, and follow-up workflows - Use webinars as a core channel for generating qualified leads - CRM, Automation & Reporting - Use CRM and marketing automation tools to track leads and campaigns - Provide performance insights and reporting to leadership - Support sales teams with visibility into marketing impact

• The Associate Product Manager, Animal Health drives strategy, growth and market presence of ICU Medical’s animal and human health products, overseeing on-market portfolio management and supporting new product launches. • This individual is able to translate veterinary and animal care product features into clear, value-driven messaging for veterinary professionals, distributors, and animal health stakeholders. • The ideal candidate is a proactive, strategic thinker with strong analytical, communication, and collaboration skills, capable of balancing tactical execution with long-term strategy.