Title: Associate Marketing Manager Location: Arden Hills; United States Job Description: time type Full time job requisition id R-38677 Associate Marketing Manager The target location for this role is Land O’Lakes Corporate Headquarters in Arden Hills, MN, however this position can be remote (virtual) and located anywhere in the USA AMM Job Description Join Land O’Lakes, Inc., and help us bring food from farmer to fork, building vibrant communities along the way. We’re a global, Fortune 250 company and a farmer-owned cooperative, which means we work for one another—not Wall Street. Land O’Lakes operates some of the most respected brands in agribusiness and food production including LAND O LAKES® Dairy Foods, Vermont Creamery, Purina® Animal Nutrition, WinField United® Crop Inputs, and Truterra Sustainability. Positions are hybrid (in the office half the time) at Land O’Lakes, Inc. corporate headquarters located in Arden Hills, MN. Associate Marketing Manager could be placed in any of our three business units: • Dairy Foods: National dairy brand has extremely high brand recognition across key dairy product categories, plus Kozy Shack® refrigerated desserts and Vermont Creamery • Animal Nutrition: Purina® animal feed division serves lifestyle (companion) and livestock animals via high performance nutrition. Also feeds zoo animals worldwide • Crop Inputs: WinField United® is a manufacturer and distributor of row crop seeds, crop protection products, and agribusiness consulting (maximizing yield with minimal inputs) Associate Marketing Manager Position Description: • Rotational program – move to different assignments within marketing across the organization to learn marketing skills and general management competencies in a variety of industries and situations. • Build Marketing and General Management skills with roles that lead P&L business management, brand and product strategy, innovation, and customer and channel engagement • Flexible career path development across the high-growth enterprise influenced by employee preferences and career ambitions • Ongoing training and marketing education – learn the essentials of B2C and B2B marketing Competencies-Skills (Required): - 4-year Bachelor’s degree in Business, Marketing or similar degree with strong understanding and or experience of P&L ownership - Strong interpersonal, verbal and written skills - Effective analytical, critical thinking and quantitative problem-solving abilities - Effective leadership, project management and organizational skills - Ability to deliver results from a cross-functional team in a positive manner - Proficiency in MS Word, Excel and PowerPoint is required Preferred Background: - MBA preferred - Some experience in consumer-packaged goods and/or agricultural industries preferred The salary range for this role is $107,680 - $161,520 In most cases, candidates offered employment can expect to be hired at a pay rate near the middle of our salary ranges. Land O'Lakes does not use Automated Decision-Making Technology, as defined by California law, to substantially replace human decision-making or make significant decisions about applications for employment or contracting opportunities. About Land O'Lakes, Inc. Join us and be part of a Fortune 250, farmer- and member-owned cooperative that is reimagining the business of food. We have been named a Top Workplace by Indeed and LinkedIn, and to the TIME 100 Most Influential Companies list. We provide a broad portfolio of benefits to keep you and your family at your best. Land O'Lakes is Where Your Future Takes Root. Land O’Lakes and our global entities support diversity in employment practices. Neither Land O’Lakes, nor its affiliates or search firms, will ever contact you and ask for confidential information over the phone or in email. If you receive a call or email like this, please do not provide the information being requested.

• Help build and document repeatable marketing campaign frameworks that can be applied across multiple initiatives. • Develop reusable templates (briefs, timelines, reporting views, asset checklists) that support consistent execution. • Assist with documenting processes and organizing shared resources so work can be easily reused and scaled. • Support the planning and execution of marketing campaigns aligned to business goals (e.g., adoption, engagement, awareness). • Assist with coordinating inputs, timelines, and deliverables across stakeholders. • Track campaign progress and outcomes using defined success metrics. • Help create reusable social media templates, primarily for LinkedIn, that support campaigns, events, and thought leadership. • Assist in establishing a consistent social cadence for events and key marketing moments (pre-event, during, post-event). • Organize social assets and copy so they are easy to adapt and reuse across initiatives. • Assist with event-related marketing efforts, including building excitement and engagement before events. • Help identify data gaps and ensure lists are clean, organized, and usable for pre-event engagement. • Assist with gathering and organizing data to support event and campaign performance tracking. • Help maintain simple reporting views that highlight engagement, outcomes, and learnings. • Contribute to post-event or post-campaign wrap-ups that inform future planning and optimization.

• Develop and execute comprehensive field marketing strategies for assigned territories and segments • Manage and coordinate regional events, trade shows, conferences, and customer engagement programs • Work closely with sales teams to align marketing activities with territory goals and pipeline objectives • Develop and manage field marketing budgets and resource allocation • Lead market research and competitive analysis initiatives to inform strategic decision-making • Drive lead generation and pipeline development through targeted field marketing campaigns • Manage relationships with key partners, vendors, and external service providers • Analyze and report on program performance, ROI, and key marketing metrics • Collaborate with product marketing, demand generation, and corporate marketing teams • Mentor and provide guidance to junior team members and regional marketing staff as appropriate • Travel to support regional activities and customer engagement events as required • Other strategic initiatives as assigned.

Title: Sr Marketing Strategy Manager Job Location: Remote, Remote, US Department: Marketing Employees Job Description: Primary location: Remote, Remote or Lancaster, PA Relocation offered: No Employment status: Full-Time Travel: 11%-25% Non-compete: No he estimated base salary range for this role is $130,000 - $160,000 per year. Individual pay is based upon location, skills and expertise, experience and other relevant factors ​What does it mean to work at Armstrong? It means being immersed in a supportive culture that recognizes you as a key player in Armstrong's future. We are a large company with a local feel, where you will get to know and collaborate with leadership and your colleagues across the company. By joining us, you'll have the opportunity to make the most of your potential. Alongside a competitive remuneration package, you will receive: - A benefits package including: medical, dental, prescription drug, life insurance, 401k match, long-term disability coverage, vacation and sick time, product discount programs and many more. - Personal development to grow your career with us based on your strengths and interests. A casual work environment where we have a recognition program for our team, and service awards. You will also be able to make the most of our fitness center and lunchtime cafe. - A working culture that balances individual achievement with teamwork and collaboration. We draw on each other's strengths and allow for different work styles to build engagement and satisfaction to deliver results. Reporting to the Sr Director, Marketing & eCommerce, the Marketing Strategy Manager will lead and execute marketing strategies that align with AWI’s overall business goals. This role is crucial for driving impactful initiatives and campaigns, from planning to execution, ensuring maximum reach and results. This role will collaborate across teams, initiate go-to-market (GTM) strategies, and optimize the customer journey to achieve business objectives and deliver exceptional customer experiences. The ideal candidate will be customer focused, results-oriented, and highly self-motivated with a passion for marketing innovation. What’s in it for you! - Lead enterprise-level marketing strategies that directly influence business growth and visibility. - Shape go-to-market direction for new segments, launches, and key initiatives. - Partner with senior leaders, business units, and creative teams to drive unified marketing success. What You’ll Do Marketing Strategy Development - Develop and implement marketing strategies that align with business goals, target audiences, and key objectives. - Lead the marketing strategy for key initiatives and campaigns, ensuring effective execution and measurable outcomes. - Lead the marketing strategy team. - Create and execute go-to-market (GTM) strategies for new market segments, customer verticals, and product launches, ensuring strong market presence and impact. Collaboration & Stakeholder Management - Work closely with cross-functional teams, including business units, product management, marketing teams, and sales, to gather insights and requirements for strategy development. - Partner with marketing teams (digital, creative, analytics, website, etc.) to develop cohesive marketing plans, budgets, KPIs, messaging, and creative concepts. Customer Journey Optimization - Map out and optimize the customer journey from awareness to conversion, ensuring a seamless and engaging user experience (UX) across all touchpoints. - Continuously analyze customer behavior and feedback to improve engagement and conversion rates at each stage of the funnel. Market Research & Competitive Analysis - Partner with VP, Corporate & Strategic Development for help to conduct market research, including Voice of the Customer (VOC) studies and competitive analysis, to identify key insights that inform strategy and decision-making. - Monitor industry trends, emerging opportunities, and threats to stay ahead of market dynamics. Campaign Planning & Execution - Collaborate with other teams to develop campaign timelines, budgets, media plan, and execution plans, ensuring efficient resource allocation and timely delivery of results. - Track and report on campaign performance, adjusting strategies as necessary to optimize results. Data-Driven Decision Making - Utilize data and analytics to assess the effectiveness of marketing initiatives and make informed decisions on future strategies. - Set KPIs for campaigns, measuring key metrics such as customer acquisition, retention, and engagement. What will make you successful - Demonstrated experience in developing and executing go-to-market (GTM) strategies for new market segments and product launches. - Strong analytical skills and the ability to derive insights from data to drive decision-making. - Deep understanding of customer journey mapping and experience optimization across all touchpoints (online/offline). - Excellent project management skills, including the ability to manage multiple projects simultaneously and meet deadlines. - Creative problem-solving abilities with a keen eye for detail in both messaging and visual aspects of campaigns. - Strong communication skills with the ability to present data-driven insights clearly to senior leadership and other stakeholders. - Familiarity with marketing automation tools (e.g., HubSpot, Marketo, Pardot) and CRM platforms (e.g., Salesforce). - Advanced proficiency in analytics platforms (Google Analytics, Tableau, etc.), data visualization, and performance tracking. - Expert knowledge of social media platforms and digital marketing channels (SEO, SEM, Meta, content marketing, etc.). Qualifications - Bachelor’s degree in Marketing, Business, or a related field. MBA or advanced marketing certifications (e.g., Digital Marketing, Brand Management) are a plus. - 8+ years of experience in marketing strategy, product marketing, or brand management, with a proven track record in leading cross-functional initiatives and campaigns. Why should you join Armstrong World Industries? Armstrong World Industries (AWI) is an Americas leader in the design and manufacture of innovative interior and exterior architectural applications including ceilings, specialty walls and exterior metal solutions. With approximately $1.4 billion in revenue, AWI has about 3,700 employees and a manufacturing network of 21 facilities in North America. At home, at work, in healthcare facilities, classrooms, stores, or restaurants, we offer interior solutions that help to enhance comfort, save time, improve building efficiency and overall performance, and create beautiful spaces. For more than 160 years, we have built our business on trust and integrity. It set us apart then, and it sets us apart now, along with our ability to collaborate with and innovate for the people we're here to serve - our customers, our shareholders, our communities and our employees. We are committed to developing new and sustainable architectural solutions, with design and performance possibilities that make a positive difference in spaces where we live, work, learn, heal and play. It's an exciting, rewarding business to be in, and we're committed to continue to grow and prosper for the benefit of all of our stakeholders. We hope you join us. Our Sustainability Ambition "Bringing our Purpose to Life" - lead a transformation in the design and building of spaces fit for today and tomorrow. We are committed to: - Engaging a diverse, purpose-driven workforce; - Transforming buildings from structures that shelter into structures that serve and preserve the health and well-being of people and planet; - Pursuing sustainable, innovative solutions for spaces where we live, work, learn heal and play; - Being a catalyst for change with all of our stakeholders; and - Making a positive difference in the environments and communities we impact. About the location (Lancaster PA) Lancaster, PA. A great central location in South Central Pennsylvania, Lancaster is ideally situated for easy access to major metropolitan cities such as Philadelphia, Baltimore, Washington DC, and New York City. Lancaster offers a vibrant arts and entertainment community with wonderful historic sites, B&Bs, museums, great shopping, entertainment venues and restaurants. Armstrong is committed to engaging a diverse, purpose-driven workforce. As part of our dedication to diversity, AWI is committed to Equal Employment Opportunity and all qualified applicants receive consideration for employment without regard for race, sex, color, national origin, ethnicity, gender, protected veteran status, disability, sexual orientation, gender identity, or religion. We are also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at by email at AWI talent acquisition and let us know the nature of your request and your contact information. Requests for accommodation will be evaluated on a case-by-case basis. Please note that only inquiries concerning a request for reasonable accommodation will be responded to from this email address. Come and build your future with us and apply today!