Email Strategist
Location
Worldwide
Posted
67 days ago
Salary
0
Seniority
Mid Level
Job Description
Email Strategist
Floowi
Floowi connects top LATAM professionals with leading U.S. companies through remote talent solutions. Our mission is to make LATAM the world’s premier hub for growth and excellence. 🌟 About our Client A fast-growing marketing organization focused on delivering high-impact lifecycle and retention strategies for enterprise DTC brands. The team operates in a highly collaborative, cross-functional environment, driving long-term customer value through channels such as email, SMS, loyalty, subscriptions, and advanced segmentation. They prioritize strategic thinking, data-driven decision-making, and continuous optimization to scale client performance. ✍ Short Description We’re seeking a Senior Strategist, Lifecycle Marketing to own the strategic direction, client relationships, and long-term success of large and enterprise accounts. This role combines high-level strategy, execution oversight, and team mentorship, leading retention programs end-to-end while acting as a trusted advisor to clients and a key contributor to team development and performance growth. 💰 Compensation: Competitive salary in USD 🗣 Language Requirements: Professional English 📌 Location: 100% Remote 😀 Start Date: ASAP 🤔 What We Offer - Full-time remote role with ownership of high-impact enterprise accounts - Opportunity to lead strategy and drive measurable retention growth - Collaboration with cross-functional teams across marketing, analytics, and operations - A team that values strategic thinking, mentorship, and continuous improvement - Growth opportunities into leadership and subject matter expert roles 💼 Responsibilities - Own end-to-end lifecycle strategy for large and enterprise DTC clients, including roadmap development and long-term planning - Act as the primary client-facing strategic lead, managing relationships, leading calls, and guiding decision-making - Develop and execute retention strategies across email, SMS, segmentation, experimentation, loyalty, and subscription programs - Translate performance data into actionable insights, building executive-level reports and strategic recommendations - Manage scope, resourcing, and program priorities to align with client goals and contracted hours - Identify growth opportunities across channels, campaigns, and lifecycle stages to drive program expansion - Mentor and coach team members, supporting their development in strategy, execution, and client communication - Serve as a subject matter expert in lifecycle marketing, contributing to best practices, training, and internal knowledge sharing - Oversee execution quality, ensuring campaigns and flows meet high standards of performance, accuracy, and brand alignment - Collaborate with cross-functional teams to ensure cohesive strategy and execution across all retention initiatives ✅ Qualifications (Must Haves) - 5+ years of experience in lifecycle, retention, or CRM marketing, ideally with enterprise DTC brands - Strong expertise in lifecycle channels including email, SMS, segmentation, experimentation, loyalty, and subscriptions - Proven ability to develop and execute data-driven strategies that drive retention and revenue growth - Experience managing client relationships and leading strategic conversations with stakeholders - Strong analytical skills with the ability to translate data into insights and recommendations - Experience mentoring or leading team members in a marketing or agency environment - Strong project management and organizational skills 🎯 Preferred Qualifications - Experience working in agency environments managing multiple enterprise accounts - Familiarity with tools such as Klaviyo, Braze, Attentive, or similar lifecycle platforms - Experience contributing to training, documentation, or process improvement initiatives - Strong understanding of experimentation frameworks and advanced segmentation strategies 🚀 Ready to lead lifecycle strategy, mentor teams, and drive measurable retention growth for enterprise brands? Apply now and become a key strategic leader in a fast-growing marketing organization.
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We are seeking a Senior Email Marketing Specialist remotely with 5–6 years of experience and at least 2 years of strong, hands-on expertise in Dotdigital. The role involves building and optimizing lifecycle campaigns, automation programs, omnichannel journeys, segmentation, and reporting for B2C & B2B brands. You will drive revenue through data-led email strategies and deep platform integrations. Experience with Klaviyo, Mailchimp, or HubSpot is a plus, but Dotdigital expertise is mandatory. Key Responsibilities: Strategy & Planning - Build and optimize lifecycle journeys: welcome, retention, re-engagement, post-purchase, loyalty. - Create omnichannel strategies across Email, SMS, Web Push & WhatsApp. - Own the lifecycle roadmap for assigned brands. Execution & Campaign Management - Build, test, and launch campaigns and automated flows. - Use dynamic personalization, segmentation, and scoring. - Maintain campaign calendars and run A/B tests. Data, Segmentation & Integrations - Use Dotdigital’s RFM models, segment builder, and data syncing. - Work with integrations (Shopify/Magento/BigCommerce/CRM/APIs). - Maintain list hygiene and follow deliverability best practices. Analytics & Optimization - Track performance: OR, CTR, CVR, revenue attribution, ROI. - Improve inbox placement & sender reputation. - Deliver performance insights and recommendations. Collaboration & Leadership - Work with design, content, and development teams. - Mentor junior team members. - Participate in client calls and strategy reviews. Skills & Requirements: Must-Have - 5–6 years in email marketing. - Minimum 2 years dedicated Dotdigital experience. - Strong automation, segmentation & personalization skills. - Good understanding of eCommerce or B2B journeys. - Basic–intermediate HTML email editing. - Solid grasp of deliverability and performance analytics. Nice-to-Have - Experience in Klaviyo, HubSpot, Mailchimp, or Braze. - Knowledge of SMS, WhatsApp & omnichannel journeys. - Experience with CDPs or CRM systems. - Relevant certifications (Dotdigital, HubSpot, etc.) About us: We’re an international team who specialise in building technology products & then helping brands grow with multi-channel demand generation marketing. We have in-house experience working for Fortune companies, e-commerce brands, technology SaaS companies & VC-funded startups. We have assisted over a dozen billion dollar companies with consulting, technology, operations, and digital agency capabilities in managing their unique brand online. We have a fun and friendly work culture that also encourages employees personally and professionally. EbizON has many values that are important to our success as a company: integrity, creativity, innovation, mindfulness and teamwork. We thrive on the idea of making life better for people by providing them with peace of mind. The people here love what they do because everyone from management all way down understands how much it means living up close-to someones' ideals which allows every day feel less stressful knowing each person has somebody cheering him. Equal Opportunity Employer: EbizON is committed to providing equal opportunity for all employees, and we will consider any qualified applicant without regard to race or other prohibited characteristics. Flexible Timings: Flexible working hours are the new normal. We at EbizON believe giving employees freedom to choose when to work, how to work. It helps them thrive and also balance their life better. Global Clients Exposure: Our goal is to provide excellent customer service and we want our employees to work closely with clients from around the world. That's why you'll find us working closely with clients from around the world through Microsoft Teams, Zoom and other video conferencing tools. Retreats & Celebrations: With annual retreats, quarterly town halls and festive celebrations we have a lot of opportunities to get together.
We are seeking a Senior Email Marketing Specialist with 5–6 years of experience and at least 2 years of strong, hands-on expertise in Dotdigital. The role involves building and optimizing lifecycle campaigns, automation programs, omnichannel journeys, segmentation, and reporting for B2C & B2B brands. You will drive revenue through data-led email strategies and deep platform integrations. Experience with Klaviyo, Mailchimp, or HubSpot is a plus, but Dotdigital expertise is mandatory. Key Responsibilities: Strategy & Planning - Build and optimize lifecycle journeys: welcome, retention, re-engagement, post-purchase, loyalty. - Create omnichannel strategies across Email, SMS, Web Push & WhatsApp. - Own the lifecycle roadmap for assigned brands. Execution & Campaign Management - Build, test, and launch campaigns and automated flows. - Use dynamic personalization, segmentation, and scoring. - Maintain campaign calendars and run A/B tests. Data, Segmentation & Integrations - Use Dotdigital’s RFM models, segment builder, and data syncing. - Work with integrations (Shopify/Magento/BigCommerce/CRM/APIs). - Maintain list hygiene and follow deliverability best practices. Analytics & Optimization - Track performance: OR, CTR, CVR, revenue attribution, ROI. - Improve inbox placement & sender reputation. - Deliver performance insights and recommendations. Collaboration & Leadership - Work with design, content, and development teams. - Mentor junior team members. - Participate in client calls and strategy reviews. Skills & Requirements: Must-Have - 5–6 years in email marketing. - Minimum 2 years dedicated Dotdigital experience. - Strong automation, segmentation & personalization skills. - Good understanding of eCommerce or B2B journeys. - Basic–intermediate HTML email editing. - Solid grasp of deliverability and performance analytics. Nice-to-Have - Experience in Klaviyo, HubSpot, Mailchimp, or Braze. - Knowledge of SMS, WhatsApp & omnichannel journeys. - Experience with CDPs or CRM systems. - Relevant certifications (Dotdigital, HubSpot, etc.) About us: We’re an international team who specialise in building technology products & then helping brands grow with multi-channel demand generation marketing. We have in-house experience working for Fortune companies, e-commerce brands, technology SaaS companies & VC-funded startups. We have assisted over a dozen billion dollar companies with consulting, technology, operations, and digital agency capabilities in managing their unique brand online. We have a fun and friendly work culture that also encourages employees personally and professionally. EbizON has many values that are important to our success as a company: integrity, creativity, innovation, mindfulness and teamwork. We thrive on the idea of making life better for people by providing them with peace of mind. The people here love what they do because everyone from management all way down understands how much it means living up close-to someones' ideals which allows every day feel less stressful knowing each person has somebody cheering him. Equal Opportunity Employer: EbizON is committed to providing equal opportunity for all employees, and we will consider any qualified applicant without regard to race or other prohibited characteristics. Flexible Timings: Flexible working hours are the new normal. We at EbizON believe giving employees freedom to choose when to work, how to work. It helps them thrive and also balance their life better. Global Clients Exposure: Our goal is to provide excellent customer service and we want our employees to work closely with clients from around the world. That's why you'll find us working closely with clients from around the world through Microsoft Teams, Zoom and other video conferencing tools. Retreats & Celebrations: With annual retreats, quarterly town halls and festive celebrations we have a lot of opportunities to get together.
Email Marketing Manager
NebiusNebius is a European AI infrastructure company based in Amsterdam, North Holland, the Netherlands, specializing in full-stack AI solutions. The company offers large-scale GPU clust
Why work at Nebius Nebius is leading a new era in cloud computing to serve the global AI economy. We create the tools and resources our customers need to solve real-world challenges and transform industries, without massive infrastructure costs or the need to build large in-house AI/ML teams. Our employees work at the cutting edge of AI cloud infrastructure alongside some of the most experienced and innovative leaders and engineers in the field. Where we work Headquartered in Amsterdam and listed on Nasdaq, Nebius has a global footprint with R&D hubs across Europe, North America, and Israel. The team of over 1400 employees includes more than 400 highly skilled engineers with deep expertise across hardware and software engineering, as well as an in-house AI R&D team. The role Email Marketing Manager The Email Marketing Manager is responsible for developing and executing email marketing strategies to support Nebius prospects and customers throughout their entire customer journey. Strategy & Planning: Develop and implement email marketing strategies to support the 3 main stages of customer journey: - Pre-sale: customer-centric awareness messaging to core audience and sales sequences to inbound requests. - Pipeline: nurture program with consideration content driving contact acquisition and digital pipeline. - Post-sale: customer-centric messaging driving loyalty and advocacy. This includes: - identifying and segmenting target audiences, setting campaign objectives, and defining KPIs. email strategy for event amplification (pre- and post-event). - owning and managing annual email marketing calendar for Nebius. - collaborating with Product Marketing Team to ensure alignment with transactional service emails. Content Creation & Curation: - Write or source writing of engaging email copy, subject lines, and calls to action, ensuring they are aligned with tone of voice, QA standards, and best practices. - When email content is sourced from internal stakeholders, ensure alignment with tone of voice, QA standards, and best practices. - Collaborate closely with the design team to design engaging email templates and get all necessary imagery for every email campaign. Influence the usage of creative automation to accelerate production. - Handle approval of legal or SME stakeholder if appropriate. - Collaborate with internal stakeholders to define and document tone of voice and maintain style guide. Email Campaign Execution: Execute end-to-end email campaigns, including crafting/sourcing compelling content, designing engaging email templates in Hubspot, and managing email audiences. Support Ad Hoc email activities such as Product launches, terms of service updates, go-to-market activities, event invitations and follow-ups, sales plays, etc. Performance Analysis & Optimization - Track, analyze, and report on email campaign performance, focus on engagement (uCTO) versus core audience. - Establish internal Benchmarks aligned with past performance and industry recommendations and define success metrics for individual campaigns - Own core audience criteria, refreshing as appropriate. - Identify areas for improvement in email campaigns and implement strategies to optimize performance, including A/B testing different elements (sender, subject, copy, CTA). - Influence Data & Analytics Marketing team to report Email Marketing contribution to marketing successes and ROI measurement Collaboration: Collaborate with other teams, such as Product marketing, Product, Design & Brand, and Sales, to ensure alignment to business priorities and consistency in messaging. Partner with Marketing Automation Manager to: - Supplement audience data, optimize segmentation, and generate insights to inform future strategies. - Optimize and expand Nebius Communication Preferences. Compliance: Ensure all email marketing activities comply with relevant regulations and best practices, such as GDPR and CAN-SPAM. Staying Current: Keep up to date with the latest email marketing trends, technologies, and best practices. Requirements: - Understanding of AI technologies and trends - Proven experience in email marketing and end-to-end campaign execution - Hands-on experience with CRM platforms (HubSpot is a strong advantage) - Ability to build and manage email strategies across the full customer journey - Strong skills in campaign analysis, reporting, and A/B testing - Native English speaker with strong copywriting and cross-team collaboration skills What we offer - Competitive salary and comprehensive benefits package. - Opportunities for professional growth within Nebius. - Flexible working arrangements. - A dynamic and collaborative work environment that values initiative and innovation. We’re growing and expanding our products every day. If you’re up to the challenge and are excited about AI and ML as much as we are, join us!
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