This is a remote position. The Shopify Developer will be responsible for developing, customizing, and maintaining Shopify stores to ensure optimal functionality, performance, and user experience. This role focuses on building and modifying Shopify themes, implementing custom features, integrating third-party tools, and troubleshooting technical issues. You will collaborate closely with designers, marketers, and eCommerce teams to deliver scalable solutions that improve store performance, streamline operations, and enhance the customer shopping experience. The ideal candidate has strong experience in Shopify development, Liquid templating, and front-end technologies. Key Responsibilities - Develop, customize, and maintain Shopify themes using Liquid, HTML, CSS, and JavaScript. - Build and implement custom Shopify features and functionalities based on business requirements. - Optimize site performance, speed, mobile responsiveness, and overall store functionality. - Develop and manage Shopify API integrations with third-party tools, apps, and external platforms. - Troubleshoot and resolve technical issues, bugs, and compatibility problems across devices and browsers. - Collaborate with design and marketing teams to implement high-quality storefront designs. - Create and maintain custom sections, templates, and reusable theme components. - Implement conversion-focused UI/UX improvements and support A/B testing initiatives. - Manage and configure Shopify apps, plugins, and integrations. - Support store migrations, theme upgrades, and feature deployments. - Ensure code quality, scalability, and maintainability through proper documentation and best practices. - Assist in performance monitoring and optimization, including page speed improvements. - Maintain version control and follow development workflows and deployment processes. Requirements - Proven experience as a Shopify Developer or similar eCommerce development role. - Strong proficiency in Shopify Liquid, HTML, CSS, JavaScript, and Shopify theme architecture. - Experience building and customizing Shopify themes and storefronts. - Knowledge of Shopify APIs, webhooks, and third-party integrations. - Experience with Shopify apps, app configuration, and platform extensions. - Familiarity with version control systems (Git) and development workflows. - Understanding of responsive design, cross-browser compatibility, and performance optimization. - Experience with Shopify Plus features is a plus. - Knowledge of SEO best practices for Shopify. - Strong debugging and troubleshooting skills. - Excellent problem-solving abilities and attention to detail. - Strong communication and collaboration skills. - Ability to manage multiple development tasks and meet deadlines. - A dual-monitor setup is required (at least 8GB of RAM) - Must have at least 25 MBPS internet speed Benefits - 40 hours a week, 8 hours a day - Competitive salary base - Permanent WFH setup - Work schedule is in EST (Monday-Friday only) - Opportunities for professional development and career advancement

• Lead the technical evolution of dtn.com, improving architecture, scalability, and maintainability • Build and maintain responsive, accessible, high-quality front-end experiences across key pages and conversion paths • Develop and support back-end services, APIs, and integrations powering content, forms, search, and personalization • Partner with Marketing and Content teams to create reusable templates, modular components, and publishing workflows • Improve site performance, Core Web Vitals, accessibility standards, and technical SEO • Integrate the website with business systems including CMS, CRM, marketing automation, analytics, and consent tools • Build and optimize form flows, lead capture experiences, and content journeys to support demand generation • Establish engineering best practices including code quality, testing, observability, and release processes • Contribute to and help scale a design system and component library for the web platform • Use data and experimentation to drive improvements in engagement, conversion, and usability • Troubleshoot production issues and continuously improve platform reliability

• Own the e-commerce product vision and roadmap, ensuring every site feature drives measurable business impact across conversion, subscription adoption, average order value, and customer lifetime value • Use customer insights, behavioral data, analytics, and experimentation to identify friction points and design opportunities across the end-to-end shopping and subscription flow • Translate insights into feature requirements, business cases, and prioritization frameworks, ensuring clarity on what should be built and why • Drive a rigorous experimentation and optimization agenda, including A/B testing, multivariate testing, and AI-enabled personalization, owning hypotheses, KPIs, and measurement frameworks to continuously improve conversion, retention, and customer lifetime value • Leverage modern experimentation platforms, AI-powered analytics, and personalization tools to identify opportunities, accelerate learning cycles, and improve decision-making across the digital shopping experience • Evaluate and implement emerging technologies, including AI-driven tools, to enhance site performance, personalization, automation, and customer experience • Partner closely with UX/UI, Engineering, and CX to deliver high-quality, conversion-optimized experiences that reflect the brand of AG1 and deepen customer trust • Collaborate with Retention, Lifecycle Marketing, and Product to ensure the subscription experience is seamless and supports habit formation and long-term customer value • Use advanced analytics, testing frameworks, and AI-assisted insights to continuously optimize site performance, subscription flows, and customer journeys • Stay ahead of digital commerce trends, AI-driven product capabilities, customer behavior shifts, and competitive benchmarks to inform future enhancements • Own site performance reporting, insights, and ongoing optimization priorities • Advocate for the voice of the customer and ensure our digital storefront reflects clarity, credibility, and ease of use

About Us SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people's lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company's products are sold at key retailers, online and offline, and through distributors around the world. Copywriter, DTC & E-Commerce Creative SharkNinja New York, NY | On-site 3x per week | Reports to: VP Creative, DTC & E-Commerce About SharkNinja SharkNinja is a global product design and technology company with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people's lives in homes around the world. Powered by two trusted global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market. Headquartered in Needham, Massachusetts with more than 4,100 associates, SharkNinja products are sold at key retailers, online and offline, and through distributors around the world. Role Summary The Copywriter will be an important voice within SharkNinja's DTC and E-Commerce Creative team, where brand storytelling and commerce performance come together. This role partners closely with Creative, Brand Marketing, Performance Marketing, and Product teams to drive awareness, conversion, and loyalty across our direct and digital commerce channels. From campaign copy and landing pages to paid social and email, this role ensures SharkNinja's Shark and Ninja brands show up with clarity, consistency, and impact at every consumer touchpoint. You'll thrive here if you love the intersection of brand and performance, can move fast without sacrificing craft, and know how to write copy that doesn't just sound good - it converts. Key Responsibilities - Write compelling, conversion-driven copy for landing pages, PDPs, email, paid social, digital advertising, and other direct-to-consumer touchpoints - Support the development of creative concepts and copy for DTC campaigns, product launches, and always-on commerce content across Shark and Ninja brand channels - Translate product features and innovations into consumer-first messaging that drives both brand love and purchase intent - Leverage AI tools to accelerate ideation, copy iteration, and content production while maintaining brand voice and creative quality - Partner with Art Directors, Designers, and Creative Ops from concept through execution, ensuring copy and creative work together seamlessly - Collaborate with Performance Marketing, Brand Marketing, and Consumer Insights to align messaging with business goals and audience signals - Use performance data and consumer insights to refine messaging and evolve copy based on what's working - Help maintain brand voice consistency across DTC and e-commerce channels for both Shark and Ninja Qualifications Must-Haves - 2+ years of experience as a copywriter with a focus on DTC, e-commerce, or performance-driven creative - Bachelor's degree in English, Communications, Linguistics, Marketing, or a related field - Proven ability to write across multiple formats including digital advertising, email, landing pages, PDPs, and paid social - Experience writing copy that balances brand storytelling with conversion performance - Working knowledge of the DTC and e-commerce funnel and how copy drives results at each stage - Hands-on experience using AI tools such as ChatGPT, Claude, or similar platforms for creative ideation, copy drafting, and content iteration - this is a requirement, not a nice-to-have - Strong written and verbal communication skills with the ability to present and defend creative decisions - Detail-oriented with the ability to manage multiple projects in a fast-paced environment - SEO, GEO, and AEO expereince Nice-to-Haves - Experience within consumer products, lifestyle, home, or technology-driven brands - Familiarity with A/B testing and performance-informed creative development - Experience collaborating within in-house creative teams or integrated agency environments - Comfort working in highly iterative, test-and-learn creative models Core Competencies & Behaviors - Consumer-obsessed mindset with a passion for commerce storytelling - Entrepreneurial, ownership-driven approach with a nothing-is-impossible attitude - Collaborative partner who thrives in cross-functional environments - Curious and strategic thinker who balances creativity with business and performance goals - Adaptable, resilient, and energized by fast-paced change Tools & Capabilities - AI tooling (ChatGPT, Claude, or equivalent) - required - Working knowledge of DTC and e-commerce copywriting best practices - Familiarity with performance marketing platforms and digital commerce environments - Comfort collaborating within creative workflow tools and project management platforms - Eagerness to quickly learn new product categories and technologies Salary and Other Compensation: The annual salary range for this position is displayed below. Factors which may affect starting pay within this range may include geography/market, skills, education, experience and other qualifications of the successful candidate. The Company offers the following benefits for this position, subject to applicable eligibility requirements: medical insurance, dental insurance, vision insurance, flexible spending accounts, health savings accounts (HSA) with company contribution, 401(k) retirement plan with matching, employee stock purchase program, life insurance, AD&D, short-term disability insurance, long-term disability insurance, generous paid time off, company holidays, parental leave, identity theft protection, pet insurance, pre-paid legal insurance, back-up child and eldercare days, product discounts, referral bonus program, and more. Pay Range $48,800-$115,000 USD Our Culture At SharkNinja, we don't just raise the bar-we push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you'll be right at home. What We Offer We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what's possible. When you join, you're not just part of a company-you're part of an outrageously extraordinary community. Together, we won't just launch products-we'll disrupt entire markets. At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja's innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA. Learn more about us: Life At SharkNinja Outrageously Extraordinary SharkNinja Candidate Privacy Notice - For candidates based in all regions, please refer to this Candidate Privacy Notice. - For candidates based in China, please refer to this Candidate Privacy Notice. - For candidates based in Vietnam, please refer to this Candidate Privacy Notice. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at accommodations@sharkninja.com