• Establish rapport and develop positive business relationships with customers and clients • Acquire potential sales leads and their contact details from various channels (e.g. social media, client referrals, events, online, etc.) • Coordinating with the sales and marketing team to nurture and include leads in effective campaigns • Develop and maintain a sales prospecting database or CRM and make sure that details are accurate • Follow up with leads through email, SMS, phone call • Research on market trends,  customer needs, and industry best practices • Develop and implement criteria for qualifying leads and monitor conversion rates  • Ad hoc tasks

• Research and build verified lists of hospital contacts based on target roles, titles, and geographic regions • Conduct manual contact validation to ensure accuracy and relevance • Develop tailored email outreach messaging aligned with campaign goals and healthcare pain points • Execute and manage email campaigns using tools such as SendGrid integrated with Odoo (or similar CRM platforms) • Monitor, respond to, and nurture inbound lead replies through the early sales pipeline • Maintain consistent brand tone and messaging across all outreach efforts • Track and report on campaign performance, lead quality, objections, and interest levels • Collaborate with sales and marketing teams to refine targeting, messaging, and outreach strategy • Ensure compliance with email marketing best practices, especially when communicating with healthcare and hospital servers

• Perform lead generation activities, including researching potential clients using tools like Hunter.io, LinkedIn, and other prospecting platforms. • Build and maintain a database of qualified leads based on provided target criteria. • Customize and send cold outreach emails using provided templates, ensuring proper personalization where needed. • Manage LinkedIn prospecting efforts, including outreach and follow-up communication. • Utilize CRM or email marketing tools (such as Mixmax, HubSpot, or similar) for email tracking, follow-ups, and pipeline management. • Coordinate schedules and appointments using calendar tools to set up meetings with prospective clients. • Provide updates on lead generation progress, challenges, and successes during regular check-ins.

• Architect signal-driven prospecting systems: Define how intent signals, firmographics, behavioral data, and CRM context combine into actionable prioritization and recommendations. • Hands-on, high-leverage builder: Write production code, lead complex initiatives end-to-end, and take systems from prototype to scale. • AI + systems thinking: Shape how ML and GenAI models integrate into deterministic workflows, balancing automation with transparency and user trust. • Product-shaping technical leadership: Influence what the product should be, not just how it’s built—partnering closely with Product to define surfaces, workflows, and tradeoffs. • Platform and extensibility mindset: Design systems that work across accounts, buying groups, and regions while remaining extensible and evolvable. • Cross-team influence: Work horizontally across CRM, data, AI, and GTM teams to align patterns and avoid local optimizations. • Raise the technical bar: Mentor senior engineers, guide architectural reviews, and turn incidents and failures into better system design.