Data Protection Product Marketing Manager This role has been designated as ‘Remote/Teleworker’, which means you will primarily work from home. Who We Are: Hewlett Packard Enterprise is the global edge-to-cloud company advancing the way people live and work. We help companies connect, protect, analyze, and act on their data and applications wherever they live, from edge to cloud, so they can turn insights into outcomes at the speed required to thrive in today’s complex world. Our culture thrives on finding new and better ways to accelerate what’s next. We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good. If you are looking to stretch and grow your career our culture will embrace you. Open up opportunities with HPE. Job Description: As a Product Marketing Manager at HPE Storage, you will play a pivotal role in driving go-to-market strategies, crafting compelling messaging, and enabling sales teams to effectively position our solutions. You will act as the bridge between product management, sales, customer success, and marketing, ensuring our solutions resonate with target audiences and solve real-world challenges faced by IT teams globally. This role combines strategic thinking with execution, requiring you to collaborate across teams. This is a teleworker role, open on location within the US. Responsibilities: - Product Positioning and Messaging: Develop clear and compelling product positioning that highlights the value of the HPE data protection portfolio and solutions including software and hardware. Create and maintain messaging frameworks tailored to target personas, industries, and use cases. - Go-to-Market Strategy: Define and execute go-to-market strategies for existing and new product offerings. Collaborate with cross-functional teams, including product management, engineering, and sales, to align marketing plans with product roadmaps and business objectives. - Content Creation: Produce high-impact marketing collateral, including value propositions, presentations, solution briefs, whitepapers, case studies, videos and blogs. Partner with demand generation teams to create campaign assets such as landing pages, reports, and webinars. - Market Research and Competitive Analysis: Conduct market research to identify trends, customer pain points, and competitive insights. Translate research findings into actionable recommendations for product positioning and differentiation - Market Research and Competitive Analysis: Conduct market research to identify trends, customer pain points, and competitive insights. Translate research findings into actionable recommendations for product positioning and - Sales Enablement: Develop sales enablement tools, such as battle cards, product training materials, and objection-handling guides. Partner with sales teams to ensure they are equipped to effectively communicate product value to customers. - Customer Advocacy: Work closely with customer success teams to identify and showcase customer success stories. Leverage customer feedback to refine messaging and influence product roadmap decisions. - Alliance Focus: Partner with external organizations to share marketing efforts and expand market presence, similar to joint venture marketing. Education and Experience Required: - BA or BS in Marketing or related field; MBA preferred. - Experience: 3+ years marketing experience, including offering marketing, segment marketing, channel marketing and partner marketing for data protection solutions. - Technical Knowledge: Strong understanding of hybrid IT environments, data protection hardware and software, and AI-driven solutions. - Marketing Expertise: Proven track record of developing go-to-market strategies and crafting compelling product narratives. - Collaboration Skills: Ability to work cross-functionally and build strong relationships with product, sales, and marketing teams. - Alliance marketing and/or partner marketing experience is a plus. Knowledge and Skills: - Data Protection Market Expertise: Deep understanding of customer pain points, competitive landscape, and market trends. - Go-to-Market (GTM): Strategy, planning, and execution for product launches. - Sales Enablement: Equipping sales teams with tools, training, and collateral. - Content & Messaging: Developing core narratives, positioning, and assets. - Acknowledged mastery of marketing principles, practices, tactics and tools. - Exceptional communication, storytelling, and presentation skills. - In-depth understanding of the industry, offering categories and company offerings/ strategy. - Strong project and budget management skills. - Excellent written/oral communications. - Strong analytical skills. - Excellent interpersonal skills. - Ability to build, manage and influence virtual teams. - Exceptional negotiating skills. - Ability to interface effectively with all levels of management and functional disciplines, both within and outside the company. - Strong influencing and consensus-building skills. - Conflict-resolution skills. Impact/Scope: - Drive/execute/evaluate marketing strategies and tactics that drive demonstrable revenue, share gains and customer/partner engagement. - Highly effective at collaborating with technology alliance partners to align strategies, accelerate execution, and deliver measurable business impact. Complexity: - Moderate – Deals with moderately complicated strategic/tactical issues; interfaces with senior marketing management, other company functions/organizations, marketing partners and end customers. Additional Skills: Accountability, Action Planning, Active Learning, Active Listening, Bias, Business, Business Planning, Coaching, Commercial Acumen, Computer Literacy, Creativity, Critical Thinking, Customer Insights, Data Analysis Management, Data Collection Management, Design Thinking, Empathy, Follow-Through, Growth Mindset, Intellectual Curiosity, Long Term Planning, Managing Ambiguity, Market Analysis Additional Skills: Accountability, Accountability, Action Planning, Active Learning, Active Listening, Bias, Business, Business Planning, Coaching, Commercial Acumen, Computer Literacy, Creativity, Critical Thinking, Customer Insights, Data Analysis Management, Data Collection Management (Inactive), Data Controls, Design Thinking, Empathy, Follow-Through, Growth Mindset, Intellectual Curiosity (Inactive), Long Term Planning, Managing Ambiguity, Market Analysis {+ 5 more} What We Can Offer You: Health & Wellbeing We strive to provide our team members and their loved ones with a comprehensive suite of benefits that supports their physical, financial and emotional wellbeing. Personal & Professional Development We also invest in your career because the better you are, the better we all are. We have specific programs catered to helping you reach any career goals you have — whether you want to become a knowledge expert in your field or apply your skills to another division. Unconditional Inclusion We are unconditionally inclusive in the way we work and celebrate individual uniqueness. We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good. Let's Stay Connected: Follow @HPECareers on Instagram to see the latest on people, culture and tech at HPE. #unitedstates #marketing Job: MarketingJob Level: Intermediate "The expected salary/wage range for this position is provided below. Actual offer may vary from this range based upon geographic location, work experience, education/training, and/or skill level. – United States of America: Annual Salary USD 81,400 - 164,400 in California The listed salary range reflects base salary. Variable incentives may also be offered." Information about employee benefits offered in the US can be found at https://myhperewards.com/main/new-hire-enrollment.html HPE is an Equal Employment Opportunity/ Veterans/Disabled/LGBT employer. We do not discriminate on the basis of race, gender, or any other protected category, and all decisions we make are made on the basis of qualifications, merit, and business need. Our goal is to be one global team that is representative of our customers, in an inclusive environment where we can continue to innovate and grow together. Please click here: Equal Employment Opportunity. Hewlett Packard Enterprise is EEO Protected Veteran/ Individual with Disabilities. HPE will comply with all applicable laws related to employer use of arrest and conviction records, including laws requiring employers to consider for employment qualified applicants with criminal histories. No Fees Notice & Recruitment Fraud Disclaimer It has come to HPE’s attention that there has been an increase in recruitment fraud whereby scammer impersonate HPE or HPE-authorized recruiting agencies and offer fake employment opportunities to candidates. These scammers often seek to obtain personal information or money from candidates. Please note that Hewlett Packard Enterprise (HPE), its direct and indirect subsidiaries and affiliated companies, and its authorized recruitment agencies/vendors will never charge any candidate a registration fee, hiring fee, or any other fee in connection with its recruitment and hiring process. The credentials of any hiring agency that claims to be working with HPE for recruitment of talent should be verified by candidates and candidates shall be solely responsible to conduct such verification. Any candidate/individual who relies on the erroneous representations made by fraudulent employment agencies does so at their own risk, and HPE disclaims liability for any damages or claims that may result from any such communication.

• Define & Own Strategic Positioning: Lead market sizing, segmentation, and competitive positioning across all product lines. • Architect GTM & Campaigns: Own the full go-to-market strategy for product launches. • Drive Analyst Relations: Build and own relationships with key industry firms. • Be a Visible External Voice: Act as a primary spokesperson for Bitmovin. • Scale with AI: Actively integrate AI tools into your workflow. • Enable the Revenue Engine: Partner with Sales and Product leads to create the narrative tools that close deals.

ABOUT US HirexHire (pronounced hire by hire) is a Chicago-based recruiting and talent consultancy that integrates with companies short-term to provide long-term talent solutions. We take a seat in our client’s everyday operations to understand their people's goals, gaps, and challenges. We then develop and implement the processes and technologies to execute a sustainable and scalable talent plan. We partner with companies expecting or experiencing high growth who need to hire at scale or fill a critical role rapidly. Our clients are not looking for quick-fix placements but are thoughtfully building a hiring strategy to scale their businesses. OUR CLIENT Location: Raleigh, NC HQ (Remote) Industry: Government Technology (SaaS) Company Size: 50+ What They Do: Our client offers an end-to-end operating system for public agencies to communicate, listen, and make informed decisions. As an all-in-one engagement and communications platform, their mission is to connect government agencies with the communities they serve and facilitate equitable participation and representative data. Contact HirexHire for more client information THE ROLE Our client is seeking a strategic and results-driven Product Marketing Manager to sit at the intersection of product, sales, and marketing. This role is responsible for owning positioning, messaging, and go-to-market strategy to drive pipeline growth and revenue. The Product Marketing Manager will translate complex product capabilities into clear, compelling narratives, enable sales teams with impactful tools and insights, and ensure alignment across teams to bring products and features to market effectively. WHAT YOU WILL DO - Develop and refine messaging frameworks and value propositions tailored to target audiences and buyer personas - Translate product capabilities into clear, benefit-driven content that resonates with customers - Own go-to-market strategy and execution for new products and features - Lead market segmentation, persona development, and channel strategy to drive growth - Build and maintain customer journey maps to improve engagement across touchpoints - Create sales enablement materials including playbooks, pitch decks, and solution briefs - Partner with sales leadership to strengthen positioning in competitive situations - Develop in-product messaging strategies to support onboarding, adoption, and engagement - Conduct market, customer, and competitive research to inform strategy and positioning - Collaborate cross-functionally with product, sales, customer success, and design teams WHAT YOU WILL NEED - 4 to 6 years of product marketing experience, ideally within B2B SaaS or a related industry - Proven success developing and executing go-to-market strategies with measurable impact - Strong ability to create messaging and positioning based on customer insights and personas - Experience with marketing and sales tools such as CRM and engagement platforms - Excellent written and verbal communication skills with strong storytelling ability - Analytical mindset with the ability to use data to inform decisions - Strong project management skills and ability to manage multiple priorities - Highly collaborative with the ability to influence cross-functional stakeholders - Comfortable working in a fast-paced and evolving environment - Experience supporting public-sector or government-focused customers is a plus

Keeper Security is hiring a proactive and detail-oriented GTM Enablement Specialist to support the development and execution of enablement initiatives that elevate sales productivity and customer success across all segments of Keeper’s revenue organization. This is a 100% remote position with the option to work hybrid from the Chicago, IL metro area. Keeper’s cybersecurity software is trusted by millions of people and thousands of organizations globally. Keeper is published in 23 languages and is sold in over 150 countries. Join one of the fastest-growing cybersecurity companies and play a pivotal role in shaping Keeper’s go-to-market effectiveness, ensuring sales and customer success teams are empowered with cutting-edge tools, training, and strategies to maximize ACV, convert leads effectively, and deepen customer engagement. About Keeper Keeper Security is one of the fastest-growing cybersecurity software companies that protects thousands of organizations and millions of people in over 150 countries. Keeper is a pioneer of zero-knowledge and zero-trust security built for any IT environment. Its core offering, KeeperPAM®, is an AI-enabled, cloud-native platform that protects all users, devices and infrastructure from cyber attacks. Recognized for its innovation in the Gartner Magic Quadrant for Privileged Access Management (PAM), Keeper secures passwords and passkeys, infrastructure secrets, remote connections and endpoints with role-based enforcement policies, least privilege and just-in-time access. Learn why Keeper is trusted by leading organizations to defend against modern adversaries at KeeperSecurity.com. About the Role Reporting to the Director of GTM Enablement & Programs, the GTM Enablement Specialist will support the execution of training, content, and tools that enable our Sales and Customer Success teams to perform at a high level. This role is ideal for someone early in their career looking to grow in GTM operations or enablement within a fast-paced, high-growth SaaS environment. Responsibilities - Support onboarding programs for new Sales and Customer Success team members by managing logistics, tracking completion, and maintaining training content - Maintain and organize enablement materials such as playbooks, messaging decks, onboarding guides, and certification tracks - Assist in the creation and delivery of ongoing enablement initiatives such as product training, methodology sessions, and sales skill workshops - Manage scheduling, communications, and follow-up activities for all internal training programs - Maintain and support the enablement platform (e.g., Showpad & Magentrix LMS), ensuring content is current, accessible, and well-organized - Track and report on enablement program participation and impact metrics (e.g., onboarding progress, tool adoption, training completions) - Serve as a liaison between Revenue Operations and field teams to gather feedback, identify needs, and implement improvements - Stay current on Keeper’s platform and GTM strategies to ensure enablement materials stay relevant and aligned Requirements - 1+ years of experience in enablement, sales operations, or a related support function within a B2B SaaS environment - Familiarity with GTM motions across Sales and CSM teams - Excellent organizational skills with the ability to manage multiple projects simultaneously - Strong verbal and written communication skills; able to work cross-functionally with different stakeholder groups - Experience with enablement tools (e.g., Showpad, LMS), CRMs like Salesforce, and content management platforms preferred - Preferred working knowledge of Identity and Access Management (IAM) and Privileged Access Management (PAM), including core concepts and real-world application - Self-starter mindset with the ability to operate in a fast-paced, evolving environment - Bachelor's degree in Business, Marketing, Communications, or a related field preferred Benefits - Medical, Dental & Vision (Inclusive of domestic partnerships) - Employer Paid Life Insurance & Employee/Spouse/Child Supplemental life - Voluntary Short/Long Term Disability Insurance - 401k (Roth/Traditional) - A generous PTO plan that celebrates your commitment and seniority (including paid Bereavement/Jury Duty, etc) - Above market annual bonuses Keeper Security, Inc. is an equal opportunity employer and participant in the U.S. Federal E-Verify program. We celebrate diversity and are committed to creating an inclusive environment for all employees. Classification: Exempt Keeper Candidate Privacy Notice This notice explains how Keeper Security processes your personal data during recruitment. Depending on the role and location, the Controller of personal data (the organization responsible for determining why and how personal data is processed) will be Keeper Security Inc. (US), Keeper Security EMEA Ltd. (Ireland), or Keeper Security APAC K.K (Japan). 1. Data We Collect Information You provide: - Contact details, CV/resume, cover letter - Employment history, qualifications, work eligibility - Application responses and uploaded documents Information We generate: - Interview notes, assessments, communications - Scheduling information Information From Others: - Recruiter/referral information who submit your profile - References (with your consent, before final offer) - Public professional profiles - Background verification (post offer) Voluntary Diversity and Equal Opportunity Information - We may ask you to voluntarily provide diversity information including race/ethnicity, gender, disability status and veteran status (US). Providing this information is optional and Keeper collects this data in order to comply with EEOC and similar requirements 2. How We Use Your Data - Assess your application and suitability - Manage interviews and recruitment workflow - Consider you for other/future roles (we may seek your consent to keep your information on our systems beyond the retention period specified) - Comply with employment law obligations 3. Legal Basis - Legitimate Interests (recruitment management, security and integrity of the hiring process) - Contracting steps (for progressed candidates) - Legal and regulatory compliance obligations; explicit consent where required 4. Who We Share Information With Internal: - HR, hiring managers, interviewers*, IT support for system administration *Note - diversity and equal opportunity data is not shared with hiring managers. Third Parties: Service providers who assist with: - Applicant tracking, recruitment systems and assessment providers - Background verification vendors (post offer) - Recruitment agencies (where applicable) - Tools to support communication, collaboration and to securely store your data Keeper ensures that all our third parties are contractually bound to protect your personal data with adequate safeguards in place. 5. International Transfers Your data may be accessed by Keeper entities globally as needed for the purposes of hiring and decision making. We protect any such data transfer between Keeper entities using appropriate safeguards under applicable data protection laws. 6. Security We implement appropriate technical and organizational measures to protect your data, consistent with our industry leading security standards. 7. Retention We keep your data for 24 months from your last application activity, then delete or anonymize it. Exceptions: - You opt into our talent database for further retention by providing consent (extended retention) - You're hired (transfers to employee records) 8. Your Rights You have the following rights and can contact us at the email below to exercise them: - Access, correct, or delete your data, subject to applicable law and retention requirements - Object to or restrict processing - Withdraw consent (where applicable) - Request data portability - Lodge a complaint with your data protection authority If you become an employee, your rights regarding your employee record are governed by our internal Employee Privacy Notice and certain data will be retained as required under relevant laws such as employment or tax law. When you request access to your personal data, some information may be redacted if it includes the personal data of other individuals or information that we must protect in order to preserve their privacy rights. 9. Automated Decisions Keeper does not make hiring decisions using solely automated processing. 10. Contact - Candidates can send privacy questions to: privacy@keepersecurity.com