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Junior User Acquisition Manager
Location
Ukraine
Posted
122 days ago
Salary
0
Seniority
Junior
Job Description
Junior User Acquisition Manager
Ruby Labs
• Manage and optimize paid acquisition campaigns primarily on Snapchat Ads and TikTok Ads • Monitor performance daily and make data-driven optimizations across targeting, creatives, and bidding • Support budget pacing and allocation to maximize ROAS and conversion efficiency • Continuously test new campaign setups, objectives, and formats specific to each platform • Work closely with the creative team to brief, review, and iterate on short-form video ads • Actively participate in brainstorming sessions for TikTok - and Snapchat - native creatives • Test multiple creative angles, hooks, messaging, and formats to identify winning concepts • Analyze creative performance and provide structured feedback to guide future production • Conduct competitor and trend analysis to stay ahead of creative best practices on both platforms • Analyze campaign performance using platform dashboards and internal reports • Track key metrics such as CPA, CTR, CVR, retention, and subscription performance • Collaborate with the data team to extract actionable insights and optimize decision-making • Use learnings from tests to inform scaling and iteration strategies • Build and refine efficient campaign structures tailored to TikTok and Snapchat • Run A/B tests across creatives, audiences, and formats to improve performance • Identify scaling opportunities based on performance data and creative learnings • Stay up to date on Snapchat and TikTok ad products, algorithm changes, and trends • Monitor competitor activity, emerging ad formats, and industry benchmarks • Proactively surface new testing ideas and platform opportunities • Partner with creative producers to ensure ads align with performance goals • Work with data, product, and marketing teams to support cohesive acquisition efforts
Job Requirements
- 1+ year of experience in User Acquisition, Performance Marketing, or Digital Marketing
- Hands-on experience with Snapchat Ads and/or TikTok Ads
- Exposure to creative testing and campaign optimization
- Strong analytical mindset with the ability to interpret performance data
- Proficiency in Excel / Google Sheets
- Understanding of core performance marketing metrics and KPIs
- Familiarity with analytics or attribution tools is a plus
Benefits
- Remote Work Environment: Embrace the freedom to work from anywhere, anytime, promoting a healthy work-life balance.
- Unlimited PTO: Enjoy unlimited paid time off to recharge and prioritize your well-being, without counting days.
- Paid National Holidays: Celebrate and relax on national holidays with paid time off to unwind and recharge.
- Company-provided MacBook: Experience seamless productivity with top-notch Apple MacBooks provided to all employees who need them.
- Flexible Independent Contractor Agreement: Unlock the benefits of flexibility, autonomy, and entrepreneurial opportunities. Benefit from tax advantages, networking opportunities, reduced employment obligations, and the freedom to work from anywhere.
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