• Serve as the go-to designer for high-impact sales, marketing, and executive presentations, translating complex business objectives into clear, compelling visual narratives through data visualization and supporting graphics in Google Slides and PowerPoint. • Apply Hello Heart’s brand identity across presentations and supporting materials to create persuasive, on-brand experiences for clients and prospects • Create, maintain, and scale presentation templates, visual systems, design documentation, guidelines, and a digital design library to ensure efficiency, scalability, and brand consistency. • Collaborate closely with Sales, Marketing, Product, and Business Development teams to understand goals, provide design direction, and iterate through structured feedback cycles • Manage multiple projects and timelines simultaneously using project management tools such as Asana • Develop conceptually detailed mockups to communicate presentation strategy, design direction, and storytelling approaches • Support production design for print and digital marketing collateral as needed (e.g., direct mail, brochures, one-pagers, case studies, emails, white papers, and social assets) • Partner with other designers to share learnings, create efficiencies, and uphold high visual and production standards

• This is a rare opportunity to sit at the intersection of strategy and creativity and scale a brand with a clear, powerful mission and an unmistakable value proposition. • We’re not just growing a business, we’re building a brand customers genuinely love, return to again and again, and proudly recommend and remember. • This is a high-impact, executive-level role partnering closely with the Co-founders/CEO, Merchandising and E-Commerce leaders, to serve as the creative and strategic force behind brand, content, and community. • Everything we put into the world – from our photoshoots to influencer content to go-to-market campaigns – will flow through this role, ensuring everything works in harmony to attract high-value purchasers, deepen retention, and fuel long-term growth. • In collaboration with founders, evolve Pepper’s long-term brand vision, positioning, tone, and aesthetic as we scale into new categories, customer segments and expand channels. • Translate merchandising vision, product strategy, and line plans into clear, compelling creative narratives that drive demand and conversion. • Own the product storytelling framework across launches, collections, and seasonal moments, ensuring creative both elevates the brand and is commercially effective. • Ensure product benefits, fit innovation, and category leadership are communicated in ways that are emotionally resonant and easy for customers to understand and buy into. • Serve as the ultimate brand steward, ensuring consistency across all customer touchpoints, channels, and teams. • Build storytelling frameworks that move her from single-purchase to multi-category shopper, increasing frequency and basket size. • Drive the use of customer insights, data, and analytics to develop emotionally resonant stories and optimize performance of content.

• Partnering with the Marketing and Growth team to understand business objectives. • Mastering all aspects of our guidelines and art direction. • Delivering visually engaging assets. • Contributing to the growth of Brand Design at Alan by ensuring that the quality of our visual communication contributes to the success of our Brand. • Honing your skills in various design softwares and techniques by gathering top of the art industry knowledge and by working together with one of the best teams there is (eg. gen AI). • Being a strategic advisor by understanding target audiences & market trends.

• Lead and execute design projects across various channels, from web and social to direct response advertising, ensuring brand consistency and excellence. • Work closely with the marketing team, copywriters, motion designers, product designers, and others to bring bold, impactful ideas to life, with broader marketing goals in mind. • Work extensively in Figma (and other design tools) to create and deliver top-tier designs, from initial concept through to production. • Leverage Generative AI tools to explore new creative possibilities and enhance design workflows. • Translate complex concepts into simple, impactful design, pushing the limits of visual storytelling and branding. • Develop compelling creative assets for B2B marketing campaigns, ensuring they not only look great but also convert. • Maintain and evolve Superside’s visual identity to resonate with our audience and stand out in the B2B space. • Iterate quickly based on data, feedback, and performance metrics to optimize. • Stay ahead of design trends and innovations, especially in GenAI, to ensure Superside remains at the cutting edge of creative execution. • Mentor and guide other designers, offering feedback and helping to grow the team’s creative capabilities.