• Prospecting Carry out inbound and outbound sales prospecting • Identify key decision makers and/or key influencers within a prospect’s organization as per defined Buyer’s Personas • Perform active outreach by email, various social channels, and phone calls by using available information • Draft effective personalized messaging to generate interest and start a two-way conversation with prospect • Set up all qualified meetings with Sales Executives • Data Management Maintain and manage assigned accounts by using in-house tools including intent data and CRM systems • Keep account profiles current by updating personas, contact information, store counts, and other relevant data • Use contact identification and cleaning tools for networking, new contact identification, and adding them to accounts • Research Research target prospects, identify key players, understand their pain points, and business goals • Stay up-to-date on market trends, competition, and industry developments • Proactively research prospect’s latest news, annual reports, publications, social media, and relevant StoreForce Resources, incorporating learnings into our CRM • Discovery and Demo Participate in discovery calls in support of the Sales Executives • Support Sales Executives by ensuring the demo system is tailored with proper demo content per prospect based on prospect discovery learnings • Participate remotely in Sales demos with Sales Executives as required • Collaborate with internal teams to build a strong understanding of retail prospect’s needs when preparing for a demo • Contribute to the demo process by providing recommendations for improvement • Sales Support Generate sales collaterals on an as-needed basis to support Sales Executives by monitoring the industry trends and prospect feedback during Discovery and Demos • Support Sales and Marketing team with event participation, as required

• Research, prospect, and develop new leads within target accounts. • Partner with Account Executives and Field Marketing to develop creative programs and events to drive pipeline-building efforts within target accounts. • Leverage technology like Outreach, Salesforce, LinkedIn, and Alyce to enable active engagement with new and existing contacts through creative initial approaches and follow-up communications designed to increase customer interest. • Conduct high-level conversations with senior executives in target accounts. • Secure meaningful interactions for Account Executives. • Actively participate in and contribute to team learning opportunities and personal development. • Achieve quarterly quotas of qualified opportunities and pipeline progression. • Engage contacts from target accounts for local and national events created by marketing.

• Actively seek out new potential clients • Identify companies with hiring needs • Present the company's services • Maintain strong relationships with new and existing clients to ensure loyalty and generate repeat business

• Research and identify potential mid-market prospects using LinkedIn, Apollo, and other CRM tools • Run multi-channel outreach (calls, email, LinkedIn) to generate conversations • Qualify inbound leads and book meetings for Account Executives • Keep CRM (Hubspot) up to date with activity and pipeline progress • Collaborate with the SDR Manager and AEs to refine messaging and improve conversion rates • Consistently meet or exceed activity and opportunity targets