• Identify, evaluate, and close partnerships with **VCs, market makers, hedge funds, quant firms, and strategic partners** to enhance liquidity and expand institutional adoption. • Lead Aster’s institutional growth strategy in the US, bringing in meaningful volume through both new and existing relationships. • Manage the full partnership lifecycle — from sourcing, negotiation, and onboarding to long-term relationship management and retention. • Work closely with **Product, Marketing, and Operations** teams to align institutional BD efforts with product roadmap, campaign initiatives, and exchange performance goals. • Represent Aster at **crypto conferences, investor roundtables, and institutional meetups** to promote brand visibility and strengthen industry ties.

• Develop and implement sales strategies • Identify qualified prospective clients • Drive expansion and revenue growth • Cultivate new client relationships • Present complex new client opportunities • Develop and execute a sales strategy • Identify and develop strategic relationships • Manage a pipeline of new business opportunities • Evaluate market conditions and recommend changes • Maintain updated and accurate records

• Identify and qualify new business opportunities for Acquis' Managed Services practice, with a focus on SAP Concur, Coupa, and Salesforce solutions. • Generate and develop a robust pipeline of qualified leads through strategic outbound prospecting and marketing initiatives. • Conduct discovery calls with prospects to understand their Application Management and Business Operations/Staff Augmentation needs and pain points. • Position Acquis' managed services to address client challenges. • Collaborate with senior sales leaders and practice leaders to develop compelling value propositions and proposals. • Maintain accurate and up-to-date records of all sales activities and opportunities in CRM system. • Research target accounts and develop account-specific outreach strategies. • Partner with marketing team to develop and execute targeted campaigns for managed services buyers. • Achieve or exceed quarterly and annual pipeline generation targets. • Stay current on SAP Concur, Coupa and Salesforce technology trends, product updates, and competitive landscape. • Support proposal development and participate in client presentations as needed. • Contribute to practice development through market insights and competitive intelligence gathering.

• Develop and execute the U.S. growth strategy for Cabinet Doors & Drawers • Build and formalize the national program, including: -Market positioning -Target customer Segmentation -Go-to-market approach • Own the U.S. commercial business plan, including growth targets, pricing strategy, and execution priorities • Establish KPIs and track performance against growth objectives • Vendor development and purchasing collaboration • Identify, onboard, and manage strategic vendor partnerships • Lead pricing negotiations and commercial agreements • Leverage Richelieu’s premium panel offerings to support vendors and strengthen purchasing leverage • Partner with Purchasing and Head Office to align supply chain scalability and margin objectives • Work closely with Sales Managers and Sales Representatives across all regions to drive adoption and growth • Support and participate in: -Regional and national sales meetings - Customer presentations and negotiations • Make direct sales calls on high-impact national and strategic opportunities • Represent Richelieu at trade shows and industry events • Provide sales teams with training, tools, and best practices • Schedule and hold both virtual and face-to-face meetings with new and existing customers • Drive growth of the region's sales, both through new customer acquisition as well as the development of existing relationships • Identify and analyze buying patterns of current accounts, and brainstorm ways to become their stronger, more inclusive supplier • Educate yourself on, and continuously stay up to date with, Richelieu’s product offerings as well as ever-changing market conditions and competitive analysis • Provide commercial direction to Customer Service Managers to ensure consistent execution and alignment with sales objectives • Improve coordination between Sales, Customer Service, and Operations for complex projects and national programs • Lead, coach, and develop direct reports • Align product roadmap, vendor strategy, and sales execution • Ensure clear accountability and communication within the segment team • Expansion of the Cabinet Doors & Drawers program beyond the Northeast • Sustained national revenue growth and increased market penetration • Successful onboarding and performance of strategic vendor partners • Strong engagement and adoption by regional sales teams • Execution of high-impact national customer wins