• Supervise one of the areas of product development • Conduct market research • Analyze product metrics • Based on this analysis, formulate product hypotheses and implement them together with the team • Develop a roadmap for the direction and be responsible for its execution from the product perspective

• Lead the LiveOps direction of Cryptogram: plan and run events, manage calendar. • Prepare documentation, run kick-offs with dev/art/QA, review and accept tasks. • Analyze product metrics, launch and interpret A/B tests together with analysts. • Research competitors in puzzle/word games and propose LiveOps improvements. • Keep LiveOps roadmap aligned with overall product strategy.

• Proactively help to improve and develop marketing creative strategy with further implementation across a variety of ad networks (Facebook, TikTok, Google). • Translate insights into actions that resonate with our target audience. • Innovate using new tools, frameworks and methodologies to enhance creative output. • Generate fresh and user-centric creative ideas that are highly relevant to the strategy. Write briefs. • Analyze UA results and creatives’ performance in order to improve metrics. • Conduct consistent market research and competitor analysis to extract industry trends and insights. Apply this knowledge to drive innovative and effective solutions. • Give constant feedback and share best practices with the team. Act as a mentor for less experienced teammates. • Manage full-cycle creatives’ production: from idea to final implementation. Act as a leader who motivates the team to achieve the best possible result within the project. • Plan and coordinate your own workload, prioritize tasks and goals. • Collaborate closely with cross-functional departments to optimize processes and amplify operational efficiency.

• Manage scheduling and communication with podcast hosts across the City Cast network about their appearances on the show • Communicate episode prep expectations with city teams across the City Cast network, ensuring every guest arrives ready • Coordinate the weekly pitch process: remind city teams of submission deadlines, send pitches to the show’s host for selection, and relay decisions back to the team • Review weekly interview prep and provide light editorial feedback • Occasionally vet pitches from listeners, including preinterviewing guests outside the City Cast network • Produce episode recordings in Riverside • Edit episodes in Descript for editorial clarity and narrative flow, flagging potential social clips and noting cuts that will carry through to the video version • Edit podcast video in Adobe Premiere using Autopod • Edit and mix audio in Adobe Creative Suite, applying Izotope effects for professional, polished sound • Write and finalize show notes and episode title options, adapting both for each of the 14 city feeds • Create episode thumbnails in Canva, including sourcing screenshots from Riverside, removing backgrounds, and building out the graphic • Upload and schedule each episode to the CityCastUSA YouTube channel, including thumbnail, title, show notes, and playlist management • Schedule each episode across 14 distinct Megaphone feeds weekly, customizing titles for each feed with careful attention to detail • Conduct a final QC listen-through of the audio version and a review of the YouTube upload before each episode goes live • Create social clips from podcast episodes for YouTube Shorts, TikTok, Instagram, and Facebook • Write compelling captions and apply thoughtful tagging strategy tailored to each platform • Handle all video editing for social content, optimizing format and pacing for each channel • Serve as the primary point of contact for Your City Could Be Better listeners through our dedicated email account and social channels • Engage and activate our audience across platforms, fostering a community of people who care deeply about their cities