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WildBrain

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Senior Director, Marketing B2B

MarketingMarketingFull TimeRemoteSeniorTeam 1,001-5,000H1B No SponsorCompany SiteLinkedIn

Location

California

Posted

86 days ago

Salary

$150K - $170K / year

Seniority

Senior

Bachelor DegreeEnglish

Job Description

Senior Director, Marketing B2B

WildBrain

• Drive B2B Marketing Strategy in Support of Growth • Deliver High Impact Go-to-Market Programs • Strengthen Cross Functional Alignment and Efficiency • Build Industry Leadership and Market Influence • Measure What Matters & Demonstrate Impact

Job Requirements

  • Proven experience delivering B2B marketing strategies that directly support revenue growth within digital media, advertising, entertainment, platforms, or technology sectors.
  • Strong understanding of the advertising ecosystem, including agencies, brands, and digital platforms.
  • Exceptional strategic thinking and executive level storytelling skills.
  • Demonstrated success influencing stakeholders and driving results in matrixed organisations.
  • Comfortable operating at both strategic and hands-on levels.

Benefits

  • Competitive benefits
  • Diverse and inclusive work environment
  • Professional growth and development opportunities

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Role Description As our Marketing Specialist, you will be responsible for executing effective marketing strategies that enhance our brand perception, increase our sales and build strong relationships with our customers. We are looking for a strategic thinker with a creative mindset and excellent analytical skills to help us achieve our business goals. - Developing and implementing marketing campaigns across various channels including social media, email, and website to increase brand awareness and drive lead generation - Conducting market research and analyzing trends to identify target audiences, industry insights, and competitor activities - Collaborating with the creative team to create engaging content for digital platforms, newsletters, and other marketing collaterals - Managing and monitoring social media accounts and website analytics to track the success of campaigns and identify areas for improvement - Building and maintaining relationships with media partners, influencers, and industry leaders to increase brand exposure - Creating and managing email marketing campaigns to drive customer engagement and retention - Coordinating and attending events, conferences and trade shows to promote our brand and generate sales leads - Continuously staying up-to-date with the latest marketing trends and techniques to keep our brand relevant and competitive in the market Qualifications - Bachelor's degree in Marketing, Communications or related field - 2+ years of experience in marketing, preferably in the digital or technology industry - Proven track record of creating successful marketing campaigns and increasing brand awareness - Proficient in market research and analysis to identify target audiences and industry insights - Strong written and verbal communication skills with the ability to create engaging content - Experience managing social media accounts and website analytics - Familiarity with email marketing tools such as MailChimp or Constant Contact - Ability to multitask and work effectively in a fast-paced and dynamic environment - Creative mindset with a strategic approach to problem-solving Benefits - Competitive salary - Benefits package - Open and supportive work culture

Australia
A$150K - A$165K / year
Full TimeRemoteTeam 201-500

Company Overview PRP Wine International is the pioneer of in-home wine samplings. We have been delivering the taste and feel of the vineyards to our clients doorsteps for over 30 years. Our goal is to entertain and educate our clients on the world of fine wines. We firmly believe in building close relationships with all of our clients by offering a personal service that other wine companies simply cannot match. The acronym in our name represents our three main suppliers Pieroth, Romanet and Piccolomini. PRP Wine International has been sharing fine wines exclusively to our clients through fun and educational wine tastings held in their homes and offices since 1972 in the USA. PRP’s approach to creating the best in-home experience is based on “enjoyment without risk". PRP is dedicated to providing our exclusive wines at competitive prices, while ensuring our customers are always happy with their selections. The way we introduce our wines to our clients is through wine tastings in private and intimate environments where the wines being poured and the information shared is based 100% on the needs of the particular group or individual wine drinkers. We have also implemented virtual tastings into our wine program! This new addition allows clients to choose their comfort level, whether it be in-home or virtual. PRP Wine International is a market innovator of wine gifts for business through personalized labels and etched wine accessories. We are also involved in sharing our concept through Charity Fund Raisers and Networking events giving back to the communities that support us around the country. Visit our Website for additional company information at www.prpwine.com Job Summary Join our seasoned, dynamic and fun team of Wine Consultants in South Florida! PRP Wine International shares our high quality products from all over the world with private clients through in-home and virtual wine samplings and events. We are looking to add a part time member to our team. The ideal candidate should have a passion for wine and loves to meet new people while creating lasting relationships. Responsibilities and Duties Using our computer system to enter orders and sample orders Researching charities and events in the area that we can work with Reporting weekly sales figures Calling clients to confirm and book appointments Keeping a database of clients to invite to events Staying on top of industry news and trends Send out required brand promotional materials via email to non profits/charity events around markets Requirements How do you know if this is the right opportunity for you? - Do you want to work for a well-established, growing and national organization? - Would you like to represent high quality, unique products to stand behind and sell with 100% confidence? - Are you seeking a fun and exciting career? - Do you excel working in a performance-driven environment where you can exceed sales goals and be rewarded for your results? - Are you seeking a career-oriented culture where nearly 100% of sales management opportunities are filled internally? - Do you like flexibility and self-accountability? - Do you want to work within a recession proof industry? - Do you want professional sales training and ongoing support to ensure your success? What you need to do to succeed: - Interest/Knowledge in wine - Willingness to participate in community functions and events - Self-Starter - Organized - Coachable - Enjoy meeting and interacting with your clients - Comfortable calling existing and prospective clients to set wine tastings - Ability to build long-term relationships through personal interaction Job Requirements: - Must be 21 years or older - 1-2 years of B2B or B2C sales experience preferred - Must have reliable transportation Compensation: - Uncapped commission - Lead Generating opportunities furnished - Car allowance - Bonuses - Contests and trips - Employee Discount on wine purchases - Health, Vision and Dental Insurance - 401K program - Compensation for this position is commission based with bonuses, great perks and a generous wine discount!

United States
Job Closed
Full TimeRemoteTeam 51-200H1B No Sponsor

POSITION IS FULLY REMOTE, BUT ONLY HIRING IN CA, TX, AND FL. Salary Range: $52,000 - $70,000 Work Truck Solutions' culture combines strong leadership, collaboration, and fun, with incredible growth opportunities for our employees in a fast-paced work environment providing employee engagement, recognition, and development. Our software company is committed to innovation in the rapidly changing commercial vehicle market space. Our vision and culture allow employees to be recognized as thought leaders and thrive in their careers. In addition to the job responsibilities and requirements, the following are essential to be a successful member of our team: Curiosity: you seek knowledge, ask questions, and look for answers; you’re proactive and engaged Perseverance: you hit a delay; you know this is your moment to figure things out and to shine Innovation: you want to make things better, solve the puzzle, create something new Flexibility: there’s a new opportunity; you’re ready to flip the script, grow and adapt Job Overview: Work Truck Solutions is seeking a talented and creative Commercial Dealer Marketing Specialist to join our Professional Services team. In this role, you'll be responsible for developing and executing paid social media and email marketing campaigns for our commercial vehicle dealer base. You'll play a key role in ensuring our customers get the best possible return on investment (ROI) from our add-on marketing services. Responsibilities: - Successfully onboard dealerships onto Facebook Ads from beginning to end, including, but not limited to, ad account creation, Facebook page linking, audience research, billing, and campaign creation and scheduling - Successfully onboard dealerships to run Google vehicle listing ads - Organize and build well-structured campaigns, ad sets, and ads monthly - Designing compelling monthly email marketing campaigns for Work Truck Solutions customers and maintain campaigns for multiple resends throughout the month - Proactively communicate with customers via email and on the phone/in video meetings to determine needs (i.e., budget, timelines, vehicles/body types to advertise, copy, etc.), understand their target audience and marketing goals - Must be able to both listen to customer needs/concerns and make recommendations - Conduct in-depth analysis of social media and email marketing campaign performance using relevant metrics and analytics tools to determine effectiveness, record qualitative and quantitative data of each campaign, and create plans of action for campaign revisions - Perform regular reviews with customers to report results and identify opportunities for improvement - Identify opportunities to improve campaign effectiveness and recommend data-driven strategies for optimization - Stay up-to-date on the latest digital marketing trends and best practices Qualifications: - Experience in paid social media marketing and/or email marketing is required - Experience either working at or directly with automotive dealerships is strongly preferred - Proven ability to create engaging and effective social media content (text, images, videos) - Experience with email marketing platforms (e.g. ActiveCampaign, Mailchimp, Iterable, etc.) and Salesforce is desired. - Strong analytical skills with the ability to interpret and apply data insights - Excellent communication and writing skills - This is a customer-facing position that requires the ability to communicate effectively and professionally in online meetings. Benefits: - Work on meaningful projects that shape the future of the commercial vehicle industry. - Competitive salary. - Fully remote Monday-Friday work week. - Comprehensive medical, dental, and 401k benefits, with complimentary life insurance. - Paid Time Off (PTO) and holidays. - Flexible scheduling, subject to manager’s approval. - Opportunity to work with a supportive and innovative team.

United States
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Job Closed
Nordstrom logo

Buyer, Vertical

Nordstrom

Nordstrom is a leading fashion retailer known for its extensive selection of apparel, shoes, cosmetics, and accessories for men, women, and children. The compan

Marketing86 days ago

Title: Buyer, NPG-Vertical - (Hybrid, Seattle) Location: Seattle, WA time type Full time job requisition id R-816474 Job Description: Job Description NOTE: This position is located at Nordstrom's downtown Seattle headquarters and follows a hybrid work model, with four days in the office and one remote workday each week. We don’t just sell cutting‑edge fashion and accessories — we create them. Our talented fashion design team, the Nordstrom Product Group (NPG), develops, designs, produces, and sources all Nordstrom‑brand products. From traditional to trendy, this team shapes the styles and looks our customers love. And now, we have an exciting opportunity for a Buyer to join this team. The Vertical Buyer is positioned within the Merchandising Team in NPG - the Nordstrom Product Group. This team is responsible for maintaining, growing, and enhancing the positioning of NPG brands through the development of short and long-term strategic direction. As the Vertical Buyer, you will align your strategies with the Merchandising Director to drive the vision for Women's Apparel. You will lead development and buying of trend-right product that helps build brand love with our customers, and you will partner with Design to own the entire assortment including early ideation and strategy building, line planning, finalizing assortments by cluster, and managing the product lifecycle (allocation, promotion and price management, Racking). A day in the life… - Leverage marketplace insights, consumer trends, and sales data to drive the strategic vision for the AOR and create a seasonal line plan that establishes item, price, and unit expectations needed to meet or exceed financial targets. Assort the seasonal collection to ensure that product matches key themes and big ideas in each cluster. - Partner with Assortment Planners on product quantification. Develop deep multi-channel expertise for product allocation across store clusters and online channels. - Research, identify, and quantify the size of the prize for new big ideas and products, seeking inspiration from aspirational brands to incorporate into seasonal strategies. Partner with design and product development to bring them to life in the final assortment. - Be an expert in customer macro trends, including shifts in consumer behavior and style elements (fabric, print, pattern, color), to identify opportunities to capitalize on trends aligned to the brand positioning. - Analyze in-season business and quickly move from data to insights to execute optimizations whether for short-term (chase, cancellations, markdowns) opportunities or long-term (future development) applications. Manage the Open-To-Buy and rebalance across key areas as needed. - Provide feedback and foster construction conversations with cross-functional teams and/or vendors to ensure designed and developed products meet or exceeds the strategic vision. - Prepare for and facilitate key internal meetings to build the seasonal assortment. Partner closely with design, sourcing, and planning partners to ensure the vision and strategy is successfully executed in the final assortment. Own the perspective on key item investments, digital growth perspective, and replenishment recommendations. - Collaborate with the Nordstrom Merchandise Group (NMG) to deliver cohesive storytelling and assortments for the customer through sharing NPG key strategies, concept overviews, and big investments prior to domestic market. - Partner with Assortment and Financial planning teams to ensure financial plans and quantification support the strategies. Maintain inventory discipline while owning the delivery of key financial results (Sales, Turn, and Margin). - Drive accountability across teams to deliver to the financial targets throughout the product lifecycle. Ensure all analysis of business results define the root cause of success or risk. Hold direct reports accountable to provide meaningful insights that can drive action plans. - Coach associate and assistant product merchandisers through consistent and timely feedback to support developmental growth in both current role and future ambitions. - Hold direct reports accountable for managing the Time and Action calendar. Ensure status updates are provided regularly. Anticipate issues and proactively lead team to solutions. - Provide clear direction to the team with defined priorities, educates and empowers direct reports and acts as a leader amongst peers when working cross functionally. You own this if you have: - 4+ years' experience in merchandising, buying or DTC assortment strategies. - Proficiency in MS Office Suite. - Experience in retail/fashion industry preferred. - Bachelor's degree preferred - Ability to travel domestic (Limited) We’ve got you covered… Our employees are our most important asset and that’s reflected in our benefits. Nordstrom is proud to offer a variety of benefits to support employees and their families, including: - Medical/Vision, Dental, Retirement and Paid Time Away - Life Insurance and Disability - Merchandise Discount and EAP Resources A few more important points... The job posting highlights the most critical responsibilities and requirements of the job. It’s not all-inclusive. There may be additional duties, responsibilities and qualifications for this job. For Los Angeles or San Francisco applicants: Nordstrom is required to inform you that we conduct background checks after conditional offer and consider qualified applicants with criminal histories in a manner consistent with legal requirements per Los Angeles, Cal. Muni. Code 189.04 and the San Francisco Fair Chance Ordinance. For additional state and location specific notices, please refer to the Legal Notices document within the FAQ section of the Nordstrom Careers site. Pay Range Details The pay range(s) below has been provided in compliance with state specific laws. Pay ranges may be different for other locations. Pay offers are dependent on the location, as well as job-related knowledge, skills, and experience. $110,500.00 - $183,000.00 Annual This position may be eligible for performance-based incentives/bonuses. Benefits include 401k, medical/vision/dental/life/disability insurance options, PTO accruals, Holidays, and more. Eligibility requirements may apply based on location, job level, classification, and length of employment.

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$110.5K - $183K / year