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Fortive

Fortive’s essential technology makes the world stronger, safer, and smarter. We accelerate transformation across a broad range of applications including environmental, health and safety compliance, industrial condition monitoring, next-generation product design, and healthcare safety solutions. We are a global industrial technology innovator with a startup spirit. Our forward-looking companies lead the way in software-powered workflow solutions, data-driven intelligence, AI-powered automation, and other disruptive technologies. We’re a force for progress, working alongside our customers and partners to solve challenges on a global scale, from workplace safety in the most demanding conditions to groundbreaking sustainability solutions. We are a diverse team 18,000 strong, united by a dynamic, inclusive culture and energized by limitless learning and growth. We use the proven Fortive Business System (FBS) to accelerate our positive impact. At Fortive, we believe in you. We believe in your potential—your ability to learn, grow, and make a difference. At Fortive, we believe in us. We believe in the power of people working together to solve problems no one could solve alone. At Fortive, we believe in growth. We’re honest about what’s working and what isn’t, and we never stop improving and innovating. Fortive: For you, for us, for growth.

US Commercial Marketing Manager, High Level Disinfection

MarketingMarketingOtherRemoteSeniorTeam 10,001+Since 2016H1B SponsorCompany SiteLinkedIn

Location

United States

Posted

163 days ago

Salary

0

Seniority

Senior

Bachelor Degree6 yrs expEnglish

Job Description

US Commercial Marketing Manager, High Level Disinfection

Fortive

• Develop and execute US-specific marketing plans for High Level Disinfection portfolio is aligned with global strategy • Analyze market trends, competitive landscape, and customer insights to inform strategy and identify growth opportunities • Define and track KPIs to measure campaign effectiveness and business impact • Partner with Sales to develop and deploy tools, messaging, and training that support field execution and drive adoption • Lead the creation of sales collateral, value propositions, and objection-handling resources tailored to customer segments • Support sales team with strategic account planning and customer engagement strategies • Collaborate with Global Marketing, R&D, and Regulatory teams to ensure product positioning, lifecycle planning, and launch readiness • Monitor product performance and recommend portfolio adjustments based on market feedback and data • Lead Voice of Customer (VOC) initiatives to gather feedback and identify unmet needs • Represent ASP at key industry events, customer meetings, and advisory boards • Manage marketing budgets, timelines, and agency/vendor relationships • Ensure compliance with all regulatory and legal requirements in marketing communications • Maintain accurate documentation and reporting of marketing activities and outcomes • Lead US product launch strategy for new High Level Disinfection, including cross-functional planning, training, and execution • Develop and implement go-to-market (GTM) plans that align with commercial objectives and customer needs • Champion the High-Level Disinfection brand within the US market, driving awareness, differentiation, and preference • Lead the planning, development, and execution of impactful national sales meetings content for High Level Disinfection category and commercial events

Job Requirements

  • Bachelor’s degree in Marketing, Communication, or a related field, or equivalent experience
  • 6+ years of experience in marketing and content creation
  • 5+ years of experience in healthcare or medical device marketing, preferably in infection prevention or consumables
  • Proven track record of successful product launches and commercial strategy execution
  • Strong analytical, communication, collaboration and project management skills
  • Ability to work cross-functionally and influence without direct authority
  • Ability to quickly make data driven decisions
  • Must have experience using showpad, salesforce, powerBI and other sales enablement and marketing tools

Benefits

  • Health insurance
  • 401(k) matching
  • Flexible working hours
  • Paid time off
  • Professional development opportunities

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