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Field Marketing Manager
Location
Texas
Posted
153 days ago
Salary
0
Seniority
Senior
Job Description
Field Marketing Manager
TCP Software
- Design and execute account-based, in-market programs aligned to TCP’s revenue growth priorities, including: - Executive dinners and peer roundtables - Vertical- or role-based regional events - Partner-led co-marketing programs in priority markets - Activate ABM and intent insights locally to determine where and how to deploy field programs. - Partner with AEs and AMs on: - Named account selection - Expansion hypotheses - Pre-event invitation strategy and post-event follow-up plans - Support three core field marketing motions: - New account acquisition in enterprise and high-density mid-market regions - Customer expansion into new departments, sites, or use cases - Strategic deal acceleration for high-ACV, competitive opportunities - Own end-to-end program execution — from concept and logistics to execution and post-event measurement. - Build and refine repeatable “event-in-a-box” frameworks by segment and use case to ensure consistency and scalability. - Track and report on engagement and pipeline impact tied to specific accounts and opportunities.
Job Requirements
- 3–7+ years of B2B field marketing or demand-oriented event marketing experience, preferably in SaaS
- Proven track record of field programs that influence pipeline and revenue, not just attendance
- Deep comfort working in a sales-led, marketing-owned model
- Strong understanding of:
- Account-based marketing
- Buying groups and complex B2B deal dynamics
- Partner co-marketing motions
- Ability to manage multiple programs across regions without losing precision or quality
- Operational discipline — clear plans, tight execution, and no loose ends
- Strong stakeholder management skills; you can push back when needed and hold teams accountable
- Experience working with Salesforce, ABM platforms, and basic pipeline reporting
Benefits
- Competitive salary
- 20 Days of PTO (Paid Time Off) and 13 days of companywide holidays
- 8 hours to volunteer and impact the community
- Comprehensive benefits (Health/Dental/Vision/ 401K)
- Employee Choice Pre-Tax Benefit
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