Role Description The Opportunity: Build the Marketing Machine Cost Segregation is a technical, high-value "sell." We need a Head of Marketing who is more than a brand builder—we need a Lead Generation expert. Your goal is to turn the "nozzle" on leads and ensure they are nurtured through complex tax-related decision cycles until they become customers. This role is for someone who thinks strategically but can also get their hands dirty building the foundation and optimizing from there. You will build our marketing muscle from the ground up, building upon the strong tactical foundations already in place across SEO, Ads, and conversion funnels—moving beyond simple ad experiments to create a sophisticated, AI-driven machine that captures the attention of real estate investors and partners while reflecting our brand. What You Will Own - Performance Marketing: Own and optimize Ads, SEO, and Retargeting. You must be able to justify every dollar of ad spend by demonstrating a direct line to revenue. - The Nurture Engine: Use AI to build “expert-led” lead magnets and email sequences in partnership with Sales leadership. You’ll create systems that engage prospects as if they are speaking to a Cost Segregation expert, moving them from “curious” to “ready to buy.” Experience in GoHighLevel is required. Familiarity with Make.com, Zapier, or Claude Cowork is optional but a strong indicator of fit. - Operations & CRM: Optimize the CRM (GoHighLevel experience required) to ensure no lead is left behind and that all retargeting triggers based on user behavior. - Site Optimization: Identify gaps on the website and build high-converting landing pages and funnels that clearly communicate the technical benefits of Cost Segregation in a way that drives conversions. - AI Innovation: Implement AI workflows for content experiments and retargeting to keep acquisition costs low while scaling. Build systems that enable rapid testing and experimentation. Who You Are - The “Marketing as a Tool for Sales” Believer: You understand that marketing exists to make the sales team’s job easier. You are a hands-on executor who can both strategize and pull the technical levers. You back up your ideas with clear reasoning and measurable impact. - Systems Thinker: You see inefficiencies in a CRM or lead flow and feel compelled to improve them. - Performance Minded: You live in the metrics—lead count, CPL, CAC, and conversion rates. You are motivated by performance and comfortable tying your compensation to the growth you drive. - AI-Savvy: You actively explore ways to use AI both personally and professionally and are excited to implement these tools (alongside non-AI tools) to outperform traditional linear growth models.

• Monitor and analyze regional market trends, account maturity, competitor activity, and customer insights and prepare a clear regional perspective to inform national brand strategy and tactic optimization • Serve as the marketing business partner with SAMs and Regional Strategy and Account Directors and act as a unique go-to person for all marketing related topics to optimize pull-through of marketing strategies and link with the brand marketing team and other functions for solutioning • Define key localization opportunities to tailor messaging, materials, and programs to resonate with regional audiences and work closely with brand marketing team on defined projects to develop and execute them • Identify, engage, and cultivate commercial relationships with external experts including thought leaders, influencers, emerging leaders and relevant patient and professional associations within the geography • Develop regional engagement plans for external experts and ensure consistent tactical execution throughout the year to drive key marketing engagement • Lead and support the development, training, and execution of speaker programs and leads customer insight gathering activities such as commercial advisory boards, regional insight meetings, and external expert consulting • Manage strategy, execution and budgeting for regional conferences & product theatres • Ensure all activities comply with company policies, SOPs, and regulatory requirements • Manage regional budgets and resources efficiently, providing regular updates on performance • Support the adaptation and delivery of materials and omni-channel marketing programs for HCPs and patients • Travel extensively within the assigned region to support meetings, events, and field engagements (estimated 50-75%)

• Owns global downstream strategy and execution for the Evoke™ platform. • Primary accountability for U.S. commercialization. • Serves as a core thought partner to senior commercial leadership. • Directly impacts Saluda’s ability to set clear market differentiation of Evoke™. • Accelerates physician adoption and utilization with strong field confidence. • Own and evolve the Evoke™ value proposition grounded in clinical evidence, technology leadership, and economic impact. • Partners with Sales leadership to ensure tight alignment between downstream strategy and field execution. • Leads the development of best-in-class sales enablement tools and commercial programs. • Oversees downstream commercialization for new indications, upgrades, and major product initiatives. • Establishes enterprise KPIs tied to adoption, utilization, and growth; drives performance management.

Our vision is to transform how the world uses information to enrich life for all. Micron Technology is a world leader in innovating memory and storage solutions that accelerate the transformation of information into intelligence, inspiring the world to learn, communicate and advance faster than ever. Develop and implement mobile segment marketing plans for memory and storage hardware products, focused on specific audiences and integrating disclosures, announcements, and events as well as targeted content. Develop and execute yearly editorial calendar focused on mobile. Lead creation and strategic direction of content (blogs, podcasts, infographics, etc.) to support the mobile narrative. Manage strategy and tactics for mobile-related product launches with the business unit and additional GCM stakeholders. May telecommute. Employer will accept a Bachelor's degree in Communications, Marketing, Journalism, or a related field and three years of experience in the job offered or in a Marketing Communications Specialist-related occupation. Position also requires experience in: 1. Strategic planning for integrated marketing (social media, PR, internal communications, ABM, paid media, Web, events) 2. Mobile/Edge/IoT hardware domain knowledge 3. Tactical execution of plans including program and project management using tools like Adobe Workfront 4. Technical content writing skills for the mobile segment - blogs, videos, infographics, white papers 5. Adobe programs Workfront, Creative Suite, AEM 6. Microsoft Office (Word, Excel, PowerPoint), Sharepoint, Teams 7. Data analysis 8. LinkedIn, X/Twitter and Facebook marketing 9. SEO and SEM tactics 10. Cross-functional relationship building 11. Domain mastery of APAC media landscape and marketing tactics The US base salary range that Micron Technology, Inc. estimates it could pay for this full-time position is $147,370.00 - $246,000. For additional pay & benefits information, please refer to the requisition at Micron.com/careers. As a world leader in the semiconductor industry, Micron is dedicated to your personal wellbeing and professional growth. Micron benefits are designed to help you stay well, provide peace of mind and help you prepare for the future. We offer a choice of medical, dental and vision plans in all locations enabling team members to select the plans that best meet their family healthcare needs and budget. Micron also provides benefit programs that help protect your income if you are unable to work due to illness or injury, and paid family leave. Additionally, Micron benefits include a robust paid time-off program and paid holidays. For additional information regarding the Benefit programs available, please see the Benefits Guide posted on micron.com/careers/benefits. Micron is proud to be an equal opportunity workplace and is an affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, age, national origin, citizenship status, disability, protected veteran status, gender identity or any other factor protected by applicable federal, state, or local laws. To learn about your right to work click here. To learn more about Micron, please visit micron.com/careers For US Sites Only: To request assistance with the application process and/or for reasonable accommodations, please contact Micron’s People Organization at hrsupport_na@micron.com or 1-800-336-8918 (select option #3) Micron Prohibits the use of child labor and complies with all applicable laws, rules, regulations, and other international and industry labor standards. Micron does not charge candidates any recruitment fees or unlawfully collect any other payment from candidates as consideration for their employment with Micron. AI alert: Candidates are encouraged to use AI tools to enhance their resume and/or application materials. However, all information provided must be accurate and reflect the candidate's true skills and experiences. Misuse of AI to fabricate or misrepresent qualifications will result in immediate disqualification. Fraud alert: Micron advises job seekers to be cautious of unsolicited job offers and to verify the authenticity of any communication claiming to be from Micron by checking the official Micron careers website in the About Micron Technology, Inc.