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We get to the heart of the matter.....real people......real solutions
Content Marketing Manager
Location
United States
Posted
151 days ago
Salary
$90K - $100K / year
Seniority
Senior
Job Description
Content Marketing Manager
Thinkahead Consultant Psychologist Pty Ltd
• The Content Marketing Manager will execute, maintain, and measure multiple content assets simultaneously. Content assets primarily consist of thought leadership, demand generation, landing pages, digital ads, and website pages. • Collaborate with marketing and adjacent teams to execute multi-channel content that supports GTM initiatives and drives brand awareness, customer acquisition, cross-selling, and customer retention. • Collaborate with the Brand Marketing team members on the creative execution of marketing assets, website, digital advertising, video, print collateral, and event promotional materials. • Ensure assets are optimized for their respective platforms, leveraging data insights to refine and personalize content. • Stay ahead of industry trends, emerging technologies, and best practices in marketing. • Write landing pages optimized for user engagement, CTAs, conversions, and SERP. • Collaborate with Digital Marketing team to implement robust content for lead generation programs and Event Marketing for topical content to support their efforts. • Collaborate with Partner Marketing on co-branded collateral to amplify AHEAD brand. • Manage external vendors in alignment with brand standards and project goals.
Job Requirements
- Content Marketing Manager should have 5+ years of marketing experience, with emphasis on writing for thought leadership and demand generation.
- Able to work productively in a fully remote work environment and be available to travel periodically for work-related meetings and events.
- Appropriate knowledge and/or usage of marketing platforms and tools (Google Analytics / Data Studio / Google Ads, LinkedIn, ABM platforms, and others as needed).
- Strategic thinking to translate business objectives into compelling brand narratives.
- Outstanding project management, with the ability to manage multiple initiatives.
- Excellent interpersonal and communication skills, capable of presenting ideas to leadership and collaborating across teams.
- Insight and expertise in marketing to B2B technology buyer personas.
Benefits
- Medical, Dental, and Vision Insurance
- 401(k)
- Paid company holidays
- Paid time off
- Paid parental and caregiver leave
- Plus more! See benefits https://www.aheadbenefits.com/ for additional details.
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