• Own the end-to-end strategy and execution of Pendulum’s newsletter growth initiatives • Develop and execute testing roadmaps across content, newsletter, cadence, offers, and messaging • Partner with Brand, Data and Web teams to ensure newsletters balance credibility and brand with performance • Own and scale Pendulum’s affiliate program end-to-end • Teaming with an agency, recruit, onboard, and manage high-quality affiliate partners • Optimize commission structures, incentives, and creative assets • Identify, test, and scale new growth opportunities • Run structured experiments across landing pages, offers, referral mechanics, and workflows • Build lightweight business cases to evaluate new channels and initiatives • Own and report KPIs for newsletter, affiliates, and growth experiments (revenue, CAC, LTVLCAC and more) • Use data to prioritize experiments and inform growth strategy • Work closely with Brand, Creative, CX, Web and Data teams to align growth initiatives with broader business goals

• Створення, оцінка й оптимізація рекламних кампаній для W2W проєктів в ніші Entertainment, H&F (Calorie Counting or Mental health) • Співпраця з креативною командою: брати участь у мозкових штурмах, оцінювати результати рекламних креативів та надавати зворотній зв‘язок по ним • Робота з Product Marketing командою для створення ефективних воронок, дослідження та покращення user flow • Робота з MarTech командою над покращенням автоматизації • Проведення UA A/B-тестів, звірка UA звітності, комунікація з командою Marketing Analytics • Пряма комунікація з партнерами з Meta та супутніх «сезонних» рекламних мереж

• own Empowerly’s webinar program end to end and be trusted to turn live and on-demand experiences into real student and family outcomes. • set the webinar strategy and roadmap, defining where and how webinars fit into Empowerly’s acquisition engine. • build the systems that allow the program to scale efficiently. • work closely with lifecycle, paid social, SDR, creative, and data partners to align messaging, promotion, follow-up, and sales handoff. • continuously refine content, formats, and targeting using performance insights.

• Develop and hone your skills in business • Build for your future by learning firsthand the Financial and more specifically Credit Union industry through professional inter-organizational experience • Engage with a group of peers in acquiring a knowledge foundation in Credit Unions, the financial industry, Six Sigma, preparing for a job search, presentation skills, and more • Gain insight into our rich history, our unique culture, and our committed social conscience • Network directly with industry leaders at Velera