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FlexPoint offers online education for PreKindergarten-12th grade schools and districts worldwide.
Communications Specialist – Student & Family Engagement
Location
Florida
Posted
130 days ago
Salary
$52.6K - $104.2K / year
Seniority
Entry Level
Job Description
Communications Specialist – Student & Family Engagement
FlexPoint
• The Marketing Specialist develops and executes the internal and external marketing activities of Florida Virtual School to meet the needs of the target market. • Recommends changes in marketing strategy and execution and ensures that marketing activities nurture the FLVS brand and overall organizational strategy. • Provide strategic guidance and customer insights to external agencies and the in-house marketing team to inspire relevant creative solutions that meet customer needs. • Develop, coordinate and execute projects and campaigns by providing content messaging, coordinating with team members, managing department deadlines, and communicating with key stakeholders. • Partner with cross-functional teams to help team members understand viable marketing solutions for each of the FLVS schools, products, courses, and other needed items. • Gather and assess performance metrics including project and campaign analytics, efficiency metrics, brand metrics, customer metrics, and overall return on investment for marketing initiatives and make recommendations based on findings. • Perform writing, copywriting, editing, and proofing of collateral, web content, marketing emails and social content. • Maintain messaging and branding consistency and offer solutions for new messaging strategies. • Compile competitive information. • Work with external partners as needed to achieve marketing goals. • Complete special projects, as assigned. • Meet professional obligations through efficient work habits such as, meeting deadlines, honoring schedules, coordinating resources and meetings in an effective and timely manner, and demonstrate respect for others.
Job Requirements
- Bachelor’s Degree in Marketing, Advertising, Communications, or Public Relations; or equivalent combination of education and relevant experience
- Three years’ in marketing, advertising, communications, public relations, or other related fields
- Excellent verbal and written communication skills
- Ability to excel in a detail-oriented, deadline-driven environment
- Ability to prioritize tasks while maintaining constant level of high quality
- Strong interpersonal and customer service skills
- Ability to work with/for multiple employees and meet deadlines
- Excellent organizational skills
- Ability to schedule and meet deadlines
- Ability to be self-motivated
- Ability to be a strong team player and work with multiple employees to achieve deadlines
Benefits
- competitive salaries
- a well-rounded benefits package
- generous paid time off (including 25 holidays, vacation, and sick leave)
- an array of professional development opportunities
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