• Serve as the single point of contact for all projects within the assigned EPMO portfolio. • Proactively engage with and support project teams to monitor progress and ensure the successful delivery of intended value and outcomes. • Collaborate with Project Leaders to refine overall project plans, including the establishment of critical milestones and success metrics. • Identify, analyze, and help resolve significant blockers to project success, such as lack of stakeholder alignment, fear of change, organizational capability gaps, etc. • Prepare and develop clear, concise documentation for executive and board level governance meetings. • Lead comprehensive post-mortems to capture lessons learned and foster a culture of continuous improvement. • Integrate the assigned portfolio of projects into the overall EPMO, ensuring alignment with broader enterprise objectives. • Coach and mentor Project Leaders on best practices for executing successful, high-impact projects. • Champion and guide the integration of Artificial Intelligence (AI) into project methodologies and solutions. • Act as a key enabler of critical resources and support to Project Leaders, including access to expert interviews, targeted research, and analytical support.

• Keep the engine running: Oversee day-to-day operations within the pod and make sure projects stay on track. • Lead global ASO & CRO strategy: Drive scalable growth across markets and languages with data-driven experimentation. • Shape client roadmaps: Provide senior-level guidance and tailored strategies for key ASO accounts. • Experiment relentlessly: Apply testing methodologies to boost app performance, blending ASO expertise with CRO best practices. • Elevate discoverability: Lead keyword optimization to help apps shine in crowded app stores. • Drive creative excellence: Run creative testing to craft store assets that stand out in competitive marketplaces. • Mentor and inspire: Coach Growth Managers, fostering analytical thinking and curiosity. • Refine strategies with insight: Use deep knowledge of user behavior, app store dynamics, and growth experimentation to optimize client outcomes. • Be a thought leader: Help build Phiture’s reputation as a go-to authority in mobile growth and ASO. • Set the bar high: Ensure top-quality service delivery and consistently strong results. • Stay ahead of trends: Integrate the latest best practices in CRO, performance marketing, and ASO. • Collaborate across time zones: Own the handoff between EU and US teams, ensuring seamless communication and continuity. • Be the US client partner: Act as the main point of contact for American clients and coordinate with EU teammates. • Juggle multiple priorities: Balance several client projects while keeping workstreams aligned and on schedule.

• Lead the entire Revenue organization: Marketing, Sales, Growth (PLG), Customer Success, Support, RevOps, and Partnerships. • Evolve our ability to sell to Enterprise customers by structuring culture, processes, and strategy. • Operate two engines simultaneously: PLG (volume, efficiency, recurring revenue) SLG — Consultative selling (Enterprise, complex cycles) • Structure forecasting, the funnel, and predictability. • Build sustainable growth — not just one-off acceleration.

• Enhancing the performance of our clients’ websites by implementing data-driven strategies that maximize their conversion rates • Analyzing user behavior, identifying optimization opportunities, and implementing changes to improve overall site performance • Collaborating closely with copywriters, designers, web developers, and other team members • Developing Conversion Rate Optimization (CRO) strategies for our clients • Auditing clients' websites for optimization opportunities • Running A/B and multivariate tests to determine necessary changes • Executing, monitoring, and improving results of optimizations implemented • Providing actionable insights and strategic recommendations for continuous improvement