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Zwift logo
Zwift

We are the fitness company born from gaming. And we’re on a mission to make more people, more active, more often.

eCommerce Growth Manager

EcommerceEcommerceOtherRemoteSeniorTeam 501-1,000Since 2014H1B SponsorCompany SiteLinkedIn

Location

California

Posted

142 days ago

Salary

$110K - $150K / year

Seniority

Senior

Bachelor Degree5 yrs expEnglish

Job Description

eCommerce Growth Manager

Zwift

• Build, maintain, and execute a rigorous experimentation roadmap across landing pages, product descriptions, checkout flows, post-purchase funnels, etc. to maximize shopping conversion rate • Manage the Shopify environment and configuration, including app integrations, theme customizations (Liquid/CSS/HTML), and site speed optimization • Accountable for business-as-usual shop management (e.g., product launches, troubleshoot issues, app management, managing assortment), executing product promotions, and release planning/publishing • Own funnel analytics and performance dashboards for the shop. Monitor and report on KPIs via Shopify Analytics, GA4, heatmaps, session recordings, etc. to identify friction points and opportunity areas • Technical point of contact for Google Merchant Center. Monitor the product feed for errors, ensure all products are correctly categorized (GTINs, Titles, Descriptions), and troubleshoot any "disapproved" items • Recommend and implement best-in-class Shopify apps to drive business results and audit/prune apps to ensure site stability and cost-efficiency • Ensure all enhancements follow best practices for usability, accessibility, and mobile-first performance and maintain visual and functional parity with core Zwift.com experience.

Job Requirements

  • 5-7+ years of experience in conversion rate optimization, e-commerce optimization, web analytics, and/or growth-focused digital roles
  • Deep hands-on experience with A/B and multivariate testing tools (Amplitude, Optimizely) with a proven track record of improving conversion through experimentation
  • Strong Shopify experience managing high-volume, global stores and deep experience with Shopify app ecosystem across checkout, bundling, reviews, etc.
  • Advanced understanding of GA4, Google Merchant Center/Google Ads, attribution, heatmaps, and behavioral analytics tools
  • Solid understanding of technical SEO for e-commerce and how to align the store with paid social/search campaigns and agentic commerce
  • Highly motivated, proactively driven, and deeply passionate about building best-in-class digital experiences and achieving measurable results
  • Ability to troubleshoot technical bugs or integration issues quickly without always relying on outside developers.

Benefits

  • comprehensive and competitive benefits package
  • performance bonuses
  • equity
  • full range of medical, financial, and other perks and benefits

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