Sleek

• Create and optimise Search Engine Optimization (SEO), Conversion Rate Optimization (CRO), and Generative Engine Optimization (GEO) focused content specifically tailored for the Australian market. • Experiment with emerging AI search workflows and actively contribute to the development of internal content best practices. • Improve content structure, clarity, discoverability, and conversion performance across digital channels. • Collaborate with SEO, Product and Marketing teams. • Maintain high editorial, search engine, and brand quality standards across all published assets. • Evaluate and improve AI-generated outputs by using strong editorial judgment.

• You will drive revenue growth by converting site visitors into customers through funnel optimization, experimentation, CRO, and AI-driven user experiences, with the long-term goal of owning the full funnel and Revenue per Visitor (RPV) for a market. • During the first six months, you will focus on improving the visitor-to-funnel-start conversion rate across key markets. This will be achieved by optimizing landing pages, CTAs, and funnel entry messaging, while ensuring that traffic intent is perfectly aligned with the landing experience. • Simultaneously, you will work to improve the lead generation rate on top paid landing pages by running targeted A/B tests on page structure, copy, and layout to maximize performance in close collaboration with the paid marketing team. • Over a twelve-month horizon, you will launch an AI-driven advisor for service and price discovery while optimizing the site for LLM-driven discovery and emerging AI browsing behaviors, using AI tools to improve overall workflows and funnel efficiency. • As you influence key pricing, packaging, and monetization decisions, you will progressively take on end-to-end ownership of full funnel performance and Revenue per Visitor (RPV) for a designated market.

Role Description We are looking for an eCommerce Manager - Growth to improve conversion, monetisation, and funnel performance across Sleek’s digital journeys. Mission: - Drive revenue growth by converting site visitors into customers through funnel optimization, experimentation, CRO, and AI-driven user experiences. - Long-term goal of owning the full funnel and Revenue per Visitor (RPV) for a market. Outcomes: - Outcome 1 (1–6 Months): Improve Funnel Entry Conversion. - Outcome 2 (1–6 Months): Drive Lead Generation on Paid Channels. - Outcome 3 (1–12 Months): Introduce AI-Driven Funnel Experiences. - Outcome 4 (12+ Months): Step Up into Full Funnel Ownership. Qualifications - 4 to 7 years of specialized experience across eCommerce, CRO, Growth, Digital Product, or Performance Marketing roles. - Proven success in directly improving the performance of landing pages, digital funnels, or conversion rates. - Active, daily practice of using AI tools. - Practical capabilities with key web experimentation, analytics, and behavioral analysis platforms such as GA4, Hotjar, VWO, Mixpanel, or comparable tools. - Deep understanding of CRO methodologies, user behavior dynamics, funnel optimization strategies, and the customer decision-making process. - Proven experience collaborating effectively with multidisciplinary teams across Marketing, Revenue, Product, or Engineering functions. - Familiarity with search engine optimization (SEO), parsing user intent, and navigating evolving AI-driven discovery ecosystems like GEO and Web MCP is highly valued. Requirements - Customer-Centric Thinker: Understands user intent, behaviour, friction, and decision drivers. - Ownership: Takes accountability for outcomes, conversion performance, and revenue impact. - Data-Driven: Uses data, customer insights, and experimentation to make decisions. - Structured Thinking: Able to prioritise problems and simplify complexity. - Experimentation Mindset: Tests fast, learns quickly, and iterates continuously. - Systems Thinker: Understands how traffic, messaging, UX, pricing, and funnels work together. - Strong Collaborator: Works effectively across Marketing, Revenue, Product, and Platform teams. Benefits - Humility and kindness: A culture of not taking ourselves too seriously and being able to laugh. - Flexibility: Work from home and fully remote options available. - Financial benefits: Competitive market salaries, generous paid time off, and employee share ownership plan. - Personal growth: Responsibility and autonomy with various training programmes available. - Commitment to being a force for good as a certified B Corp. Company Description Sleek makes the back-office easy for micro SMEs through proprietary software and AI, focusing on customer delight. We operate across three business segments: - Corporate Secretary - Accounting & Bookkeeping - FinTech payments Sleek launched in 2017 and now has around 15,000 customers across Singapore, Hong Kong, Australia, and the UK.

Role Description We are looking for an AI-Native Content Marketing Associate who is excited about the future of AI-powered marketing and eager to build next-generation content workflows for the Australian market. This role focuses on creating high-quality, SEO-, CRO-, and GEO-optimised content using a blend of AI tools and human insight. Your primary mission will be to drive measurable growth in organic discovery, engagement, and conversions for the Australian market through AI-powered content operations, combining SEO, CRO, GEO, and human editorial excellence at scale. Outcomes - Outcome 1 (1 - 3 Months): Improve Organic Content Performance. - Focus on improving organic traffic, engagement, and lead generation across priority Australian content pages. - Optimize existing pages for rankings, readability, and conversions. - Create SEO-focused content aligned with user intent. - Contribute directly to pipeline growth through content optimization initiatives. - Outcome 2 (3 – 6 Months): Build High-Performance AI Content Workflows. - Build scalable, high-quality AI-assisted content workflows. - Review and refine AI-generated content before publishing. - Continuously improve prompting, editing workflows, and editorial QA processes. - Outcome 3 (6–12 Months): Drive AI-Driven Discovery Growth. - Position Sleek’s Australian content to perform strongly across emerging AI-driven discovery platforms. - Optimize content structure, FAQs, and formatting for AI discoverability. - Drive GEO (Generative Engine Optimisation) and E-E-A-T improvements across priority pages. Qualifications - 1–3 years of experience in content marketing. - Strong writing and editing skills in English. - Good understanding of SEO, with a curiosity to learn Conversion Rate Optimization (CRO) and Generative Engine Optimization (GEO) principles. - Strong interest in content that drives business outcomes, not just traffic. - Collaborative team player, receptive to feedback, and eager to learn in a fast-evolving environment. - Demonstrated interest and hands-on experimentation with AI tools for content creation, optimization, or workflow automation. - Genuine curiosity about how AI is changing search and content discovery. - Ability and willingness to critically evaluate and improve AI-generated outputs. Requirements - Familiarity with WordPress. - Background in Accounting, Tax, or Financial Services. Must-Have Attributes - Takes responsibility for content quality and follows through on tasks. - Open to feedback, learning quickly, and improving continuously. - Ensures accuracy, clarity, and consistency in published content. - Actively experiments with AI tools and prompting techniques. - Works effectively with content, SEO, and platform teams. - Maintains high standards even when working quickly or with AI-assisted workflows. What You’ll Be Responsible For - Create and optimise SEO, CRO, and GEO focused content specifically tailored for the Australian market. - Experiment with emerging AI search workflows and contribute to the development of internal content best practices. - Improve content structure, clarity, discoverability, and conversion performance across digital channels. - Collaborate with SEO, Product, and Marketing teams. - Maintain high editorial, search engine, and brand quality standards across all published assets. - Evaluate and improve AI-generated outputs using strong editorial judgment. Behavioural Fit - Ownership: Reliability and accountability within the team. - Humility: Open-mindedness to feedback and willingness to learn from others. - Structured Thinking: Ability to show sound judgment in complex situations. - Data-driven: Use sound data to support strategies and review success. - Can have tough conversations in a positive way: Building empathy and trust through effective communication. About the Interview Process The successful candidate will participate in the following interview stages: - One Way Video Interview/ TA screen call. - Case study on AI capability assessment (approximately 60 minutes). - Technical Interview (approximately 60 minutes). - Soft skills interview (approximately 45-60 minutes). - References checks & Offer. Requirement for Background Screening Please be aware that Sleek is a regulated entity and as such is required to perform different levels of background checks on staff depending on their role. This may include verifying: - Your education. - Any criminal history. - Any political exposure. - Any bankruptcy or adverse credit history. Benefits - Humility and kindness: A culture of not taking ourselves too seriously and being able to laugh. - Flexibility: Work from home and adjust hours as needed. - Financial benefits: Competitive salaries, generous paid time off, and employee share ownership plan. - Personal growth: Responsibility and autonomy with opportunities for training and development. - Commitment to building Sleek as a force for good as a certified B Corp.

Role Description We are looking for a Customer Success - Renewals person who is excited about the below Mission and Outcome. - Mission: The main mission is to help Sleek achieve its revenue target by renewing all services in our existing clientele. - Outcomes: - Achieve renewal rate targets on a monthly basis, along with CSAT targets. - Conduct detailed investigations into the customer’s end-to-end interactions with Sleek, working cross-functionally with relevant departments to drive resolution. - Ensure a high level of customer satisfaction that supports trust, retention, and a seamless renewal. - Achieve cash collection targets on a monthly basis through renewal, upsell, and upgrades. - Have a good understanding of own pipeline, track it in a data-driven manner, prioritise ticket resolution to drive monthly targets. - Collaborate with cross-functional teams (accounting, corpsec, product, data) to improve renewal processes and share best practices with the team. Qualifications - Minimum of 8 years experience as Sales, Accounting or Customer Success Manager. - Located in the Philippines. Requirements - Sales Driven & Ownership: Reliability and accountability are important. - Humility: Open-mindedness to feedback and willingness to learn from others. - Structured Thinking & Target Focused: Ability to show sound judgement in complex business scenarios. - Data driven: Use sound data to support strategies and review success of initiatives. - Can have tough conversations in a positive way: Build empathy, trust, and great working relationships. - Excellent listener and clear communicator: Ability to effectively communicate with diverse nationalities. - Customer-centric: Act with the best interest of the customer in mind. - Problem Solving: Identify, diagnose, and resolve production issues quickly. - Collaboration-Driven: Thrive in a cross-functional team environment. - Autonomous/ Entrepreneurial: Proactively seek out and own solutions. Benefits - Humility and kindness: A culture of not taking ourselves too seriously and being able to laugh. - Flexibility: Work from home and the option to work fully remote from anywhere in the world for 1 month each year. - Financial benefits: Competitive market salaries, generous paid time off, and eligibility for employee share ownership plan. - Personal growth: Responsibility and autonomy with opportunities for training and development. - Commitment to social responsibility: Sleek is a proudly certified B Corp. Company Description Sleek makes the back-office easy for micro SMEs through proprietary software and AI, focusing on customer delight. We operate in three business segments: - Corporate Secretary: Automating company incorporation, secretarial, filing, Nominee Director, mailroom, and immigration processes. - Accounting & Bookkeeping: Redefining Accounting, Bookkeeping, Tax, and Payroll with our proprietary SleekBooks ledger and AI tools. - FinTech payments: Offering digital banking services to new businesses. Founded in 2017, Sleek has around 15,000 customers across Singapore, Hong Kong, Australia, and the UK, with approximately 500 staff. We have been recognized as one of the fastest growing companies in Asia.

Role Description The Company Secretary Executive based in Malaysia will play a pivotal role in delivering exceptional corporate services to our clients. The successful candidate will report to the Portfolio Team Manager and the Corporate Secretary Managers. You will be involved in the full-spectrum of corporate secretarial work, which includes: - Incorporating new companies (private limited, sole proprietorship, etc.) - Transferring corporate secretary appointments for existing companies - Preparation and drafting of statutory documents (e.g. AGM, EGM, Board Resolution, etc.) - Other corporate or ad-hoc administrative duties as assigned by the Manager(s) - Maintaining minutes books and updating records in registers - Monitoring statutory deadlines - Facilitating company incorporations, annual returns, and other corporate changes for Hong Kong companies under Hong Kong Companies Ordinance - Ensuring adherence to regulatory requirements and corporate governance standards, protecting our clients' interests - Providing exceptional support and guidance to clients, fostering strong relationships and ensuring their satisfaction with our services - Collaborating closely with internal teams to align operations with the company's strategic goals, promoting a cohesive and efficient work environment Qualifications - 1–3 years of relevant experience in business-related industries, such as Corporate Secretarial, Compliance, Customer Service, or Administration - Proficiency in English and Cantonese/Mandarin, both spoken and written - Strong organisational and time management skills - High attention to detail with a focus on accuracy in documentation and reporting - Ability to adapt to a fast-paced and high-pressure work environment Requirements The successful candidate will participate in the below interview stages. We anticipate the process to last no more than 3 weeks from start to finish: - TA Screen: A ~30 minute video call with a member of our HR team to discuss your application and get a better understanding of your experience and expectations for the role - Technical assessment: A ~45 minute chat with a member of the hiring manager, where they will dive into some of your recent work situations to understand how you think and work - Soft-skill assessment: A ~45-minute conversation with a member of our leadership team, focused on exploring your culture fit - Offer: We’ll make a non-binding offer verbally or over email, followed by a couple of short phone or video calls with references that you provide to us Benefits - Humility and kindness: We have a culture of not taking ourselves too seriously and being able to laugh, while also being committed to creating and nurturing a diverse and inclusive environment - Flexibility: Work from home 5 days per week, with the option to work fully remote from anywhere in the world for 1 month each year - Financial benefits: Competitive market salaries, generous paid time off, and eligibility for our employee share ownership plan - Personal growth: Responsibility and autonomy at Sleek, along with a range of internal and external training programmes

Role Description We are looking for an Accountant that is excited about the below Mission and Outcome. Mission: To manage client offboarding with accuracy, efficiency, and compliance by overseeing financial reconciliations and documentation. Ensure transparency, reduce risk, and uphold organizational standards to support seamless transitions and maintain financial integrity. Outcomes: - Onboarding and Familiarization (1-2 months): - Gain a clear understanding of company policies, financial systems, and offboarding procedures. - Complete training provided by Sleek (practical and theoretical). - Learn current offboarding workflows and documentation processes. - Process Integration (3-4 months): - Begin managing simple offboarding cases under supervision. - Ensure timely and accurate final account reconciliations and report preparations. - Identify inefficiencies or risks in existing processes and suggest improvements if needed. - Ownership (5-6 months): - Independently handle client offboarding cases with minimal to no supervision required. - With complete understanding of the offboarding process. Qualifications - Client-fronting experience - Xero background or similar experiences - Strong command of the English Language both written and verbally - Tech-savvy and has background experience on working with Google Docs, spreadsheets, and similar applications - Experience on application of International Financial Reporting Standards (IFRS) and International Accounting Standards (IAS) at work (Financial Statement Preparation etc.) Requirements - Singapore compliance, ACRA, IRAS, and Singaporean filing exposure is a great plus - Public practice exposure Benefits - Flexibility: Work from home 5 days per week; fully remote from anywhere in the world for 1 month each year - Financial benefits: Competitive market salaries, generous paid time off, and holiday schedules - Employee share ownership plan eligibility - Personal growth: Responsibility and autonomy, internal and external training programs Company Description Sleek launched in 2017 and now has around 15,000 customers across our offices in Singapore, Hong Kong, Australia, and the UK. We have around 500 staff with an intact startup mindset. We have recently raised Series B financing off the back of >70% compound annual growth in Revenue over the last 5 years. Sleek has been recognised by The Financial Times, The Straits Times, Forbes, and LinkedIn as one of the fastest growing companies in Asia. Backed by world-class investors, we are on track to be one of the few cash flow positive, tech-enabled unicorns based out of Singapore/Asia Pacific.

Role Description We are looking for auditors that are excited about the below Mission and Outcomes. Mission: To deliver precise and timely statutory audits that ensure financial transparency and compliance with Hong Kong’s standards, while building trust through clear, prompt communication. We are dedicated to fostering lasting client relationships, empowering informed decisions, and promoting a culture of continuous improvement and integrity. Outcomes: - Deliver all assigned audit engagements within agreed timelines and deadlines. - Prepare accurate and complete audit documentation in line with HKSAs and firm quality standards, with minimal supervision. - Communicate effectively and promptly with clients to gather information, resolve queries, and explain audit findings. - Collaborate with team leaders and other departments to facilitate smooth audit processes. Qualifications - Minimum of 3 years experience as an Auditor. - Must be based in the Philippines or Malaysia. - 2 years experience in managing and executing financial audit assignments preferably for Hong Kong based companies, including but not limited to handling audit, tax, and accountancy assignments. - Strong proficiency in external audit methodology and procedures. - Proven capacity to deliver 8-10 audit reports per month, maintaining high standards of accuracy and quality. - Bachelor degree in Finance, Accountancy, Accounting Technology. - Good command of written and spoken English. - Candidates based in Malaysia must have strong proficiency in Mandarin for this position. - Candidates with relevant experience who can begin work immediately will be prioritized. - Knowledge of Microsoft Excel, Google Sheets, Google Docs. Requirements - Ownership: Reliability and trust within the team. - Humility: Open-mindedness to feedback and willingness to learn. - Structured Thinking: Ability to show sound judgement in complex business scenarios. - Data driven: Use of sound data to support strategies and review success. - Can have tough conversations in a positive way: Proactively addressing difficult interpersonal situations. The Interview Process The successful candidate will participate in the below interview stages. We anticipate the process to last no more than 3 weeks from start to finish. - HR Introductory Call: A ~30 minute HR Introductory call to understand your skills and experience. - Technical Round: A ~30 minute chat with the Hiring team to assess your technical skills. - Soft Skills round: A ~30 minute chat with a member of the leadership team to understand how you think and work. - Offer + reference interviews: A non-binding offer verbally or over email, followed by calls with references. Benefits - Humility and kindness: A culture of not taking ourselves too seriously and being able to laugh. - Flexibility: Ability to work remotely and adjust hours as needed. - Financial benefits: Competitive market salaries, generous paid time off, and eligibility for employee share ownership plan. - Personal growth: Responsibility and autonomy, with various training programmes available.

Through proprietary software and AI, along with a focus on customer delight, Sleek makes the back-office easy for micro SMEs. We give Entrepreneurs time back to focus on what they love doing - growing their business and being with customers. With a surging number of Entrepreneurs globally, we are innovating in a highly lucrative space. We operate 3 business segments: - **Corporate Secretary: **Automating the company incorporation, secretarial, filing, Nominee Director, mailroom and immigration processes via custom online robots and SleekSign. We are the market leaders in Singapore with ~5% market share of all new business incorporations - **Accounting & Bookkeeping:** Redefining what it means to do Accounting, Bookkeeping, Tax and Payroll thanks to our proprietary SleekBooks ledger, AI tools and exceptional customer service - **FinTech payments: **Overcoming a key challenge for Entrepreneurs by offering digital banking services to new businesses Sleek launched in 2017 and now has around 15,000 customers across our offices in Singapore, Hong Kong, Australia and the UK. We have around 500 staff with an intact startup mindset. We have recently raised Series B financing off the back of >70% compound annual growth in Revenue over the last 5 years. Sleek has been recognised by The Financial Times, The Straits Times, Forbes and LinkedIn as one of the fastest growing companies in Asia. **Backed by world-class investors, we are on track to be one of the few cash flow positive, tech-enabled unicorns based out of Singapore/ Asia Pacific

• Through proprietary software and AI, along with a focus on customer delight, Sleek makes the back-office easy for micro SMEs. • We give Entrepreneurs time back to focus on what they love doing - growing their business and being with customers. With a surging number of Entrepreneurs globally, we are innovating in a highly lucrative space. • We operate 3 business segments: - Corporate Secretary: Automating the company incorporation, secretarial, filing, Nominee Director, mailroom and immigration processes via custom online robots and SleekSign. We are the market leaders in Singapore with ~5% market share of all new business incorporations - Accounting & Bookkeeping: Redefining what it means to do Accounting, Bookkeeping, Tax and Payroll thanks to our proprietary SleekBooks ledger, AI tools and exceptional customer service • Sleek launched in 2017 and now has around 15,000 customers across our offices in Singapore, Hong Kong, Australia and the UK. We have around 500 staff with an intact startup mindset. • We have recently raised Series B financing off the back of >70% compound annual growth in Revenue over the last 5 years. Sleek has been recognised by The Financial Times, The Straits Times, Forbes and LinkedIn as one of the fastest growing companies in Asia. • Backed by world-class investors, we are on track to be one of the few cash flow positive, tech-enabled unicorns based out of Asia Pacific.