Guest Services, Inc.

Role Description We are seeking a data-driven Growth Marketing Manager to own and scale our digital growth engine. This role leads paid advertising, search visibility across traditional and AI-driven engines (SEO, AEO, GEO), marketing analytics, and AI-powered optimization, while also developing content that strengthens our brand and engages our audiences. The ideal candidate is a channel-agnostic experimenter who is equally comfortable optimizing a campaign, analyzing a dashboard, and writing compelling content. - Plan, launch, and optimize paid campaigns across search, social, and display, managing budgets and vendor or agency relationships to maximize return on ad spend. - Identify, test, and scale new and emerging paid platforms and channels through a structured test-and-learn approach. - Develop and execute a comprehensive search visibility strategy spanning SEO, AEO (answer engine optimization), and GEO (generative engine optimization) to ensure discoverability in traditional search results, featured answers, and AI-generated responses from tools like Claude, Gemini, ChatGPT. - Optimize content structure, schema markup, and authority signals so company content is accurately cited and surfaced by answer engines and large language models. - Leverage AI tools to enhance marketing performance, including content generation and optimization, audience targeting, campaign automation, predictive analytics, and workflow efficiency. - Own marketing analytics: build dashboards, track KPIs across paid, organic, AI-driven search, email, and web, and translate data into actionable growth recommendations for leadership. - Develop, write, and edit content for company newsletters, announcements, and other internal and external communications channels, managing editorial calendars and coordinating contributions across the organization. - Maintain brand consistency and voice across all campaigns, content, and communications. - Perform other duties as assigned, which may include marketing support for business development proposals, events, and thought leadership initiatives. Qualifications - Bachelor's degree in marketing, communications, or a related field. - 5-7 years of progressive digital or growth marketing experience with demonstrated, measurable results. - Proficiency with Google Ads, Meta Ads, Spotify Ads, Pinterest Ads, GA4, Google Tag Manager, Google Search Console, and SEO tools such as Semrush, Ahrefs, or Moz. - Proficiency with creative tools such as Canva and Adobe Creative. - Working knowledge of AEO and GEO practices, including structured data and content strategies that earn citations in AI-generated and featured answers. - Demonstrated experience applying AI tools to achieve marketing goals. - Experience with email marketing platforms (e.g., Mailchimp, HubSpot, or Constant Contact). - Strong writing and editing skills with experience producing recurring communications or publications. - A test-and-learn mindset with comfort presenting data and insights to senior stakeholders. - Strong organizational skills and the ability to manage multiple priorities and deadlines. Company Description Founded in 1917, Guest Services has worked tirelessly to earn the reputation as the premier hospitality management company and National Park Service concessionaire in the United States. Guest Services takes great care and pride in providing best-in-class services across a wide variety of client sites including luxury communities, hotels, resorts, government and business dining facilities, full-service restaurants, state and national parks, outdoor recreation, boathouses, marinas, museums, conference centers, senior living communities, health care systems, school and university dining facilities, and specialty retail stores. Guest Services, Inc. is an Equal Opportunity employer. All qualified applicants will receive consideration for employment and promotion without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected Veteran status. OUR COMMITMENT TO DIVERSITY, EQUITY, & INCLUSION: We embrace Diversity, Equity, and Inclusion (DEI) and the richness it brings to our company. Our commitment is to provide an inclusive workplace where individuals can bring their whole selves to work, enabling them to provide the best level of service to our diverse customer base.

Role Description The Reservations Agent must have the ability to perform all reservations call center functions including taking reservations, making outbound calls, email, SMS and website chat communication with guests. - Manage call activity, email activity, messaging activity, SMS activity and website chat activity at a high, fast volume. - Actively sell rooms to customers while accurately quoting rates, packages, additional fees, and policies. Upsell to higher priced products or packages when possible. - Effectively and respectfully communicate with customers verbally and through email or messaging. - Be aware of individual location promotions, area events, social media activity and digital campaigns to ensure accurate guest communication. - Develop a full working knowledge of the company brand and each individual location including but not limited to location website, product types, destination information, amenity information and hours, location, policies, fees, and ADA specifications. - Respond to guest inquiries (through voice, SMS, email, or social media) and assist in resolving customer complaints. - Accurately post charges and refunds to reservations when necessary. - Perform department opening and/or closing procedures. - Represent the company in a professional and positive manner at all times. Maintain and enhance the company’s image when interacting with clients, guests, associates, and vendors. Qualifications - High School Diploma. - Minimum of at least 18 years of age. - Hotel, front desk, and/or reservations experience preferred. - Computer proficiency with the ability to utilize Office 365 as well as Property Management System (PMS) experience. - Demonstrated talent for interacting with a wide variety of people. - Ability to effectively organize and coordinate multiple priorities; ability to learn and develop new skills; ability to problem solve. - Solid organizational skills for learning and maintaining information. - Ability to quickly find/access data for guest assistance. - Excellent interpersonal, administrative, telephone and other communication skills. - Strong customer service abilities. Actively looks for ways to assist customers and coworkers. Requirements - Ability to sit or stand at a desk in front of a computer for the entire workday. - Ability to work all days of the week and holidays. - Reading and writing work-related documents in English. - Speech recognition and clarity, including the ability to understand the speech of customers and co-workers and the ability to speak clearly so that you can be understood by customers and co-workers in English. - Constantly communicates and receives verbal communication with other employees in a fast-paced environment. - Lifting, carrying, and pushing up to 15lbs., occasionally up to 30 lbs. (seldom). - Occasionally stoop, kneel, or crouch. Equipment Used - Typical office equipment (computer, phone system, fax, copiers, scanners, headsets, among others). - Property Management System (PMS), Call/CRM software, Microsoft Office/Office 365 (including Outlook & Teams).

Role Description The Reservations OTA & Distribution Account Coordinator supports management of third-party distribution channels, including Online Travel Agents (OTAs), hotel wholesale partners, and experience resellers. The role assists with inventory, listings, and account setup while serving as a day-to-day point of contact for partners and units. - Serve as primary point of contact for established OTA, wholesale & experience partners. - Communicate with partners on account requirements, updates, and operational needs. - Assist with maintaining accurate inventory, availability, and product details. - Process updates to rates, restrictions, blackout dates, and listing content as directed. - Ensure consistency of information, images, amenities, and descriptions. - Assist with new account setup including necessary documentation, system buildout, and platform configurations. - Verify live listings for accuracy. - Regularly audit existing accounts for accuracy & compliance. - Identify inaccuracies and recommend corrections. - Assist in maximizing listing quality through improved descriptions, images, and platform features. - Assist in reporting related to listings, performance, and reviews. - Develop a full working knowledge of the company brand and each individual unit. - Assist unit managers and call center with facilitating customer complaints and refunds. - Communicate effectively with management on all unit related functions. - Represent the company in a professional and positive manner at all times. - Maintain and enhance the company’s image when interacting with clients, guests, associates, and vendors. Qualifications - High School Diploma. - Minimum of at least 18 years of age. - Prior experience in hospitality, travel, or e-commerce preferred. - Computer proficiency with the ability to utilize Microsoft Office programs as well as Property Management System (PMS) and booking software. - Strong attention to detail with demonstrated organization skills. - Ability to manage multiple tasks and platforms concurrently. - Excellent interpersonal, administrative, telephone, and other communication skills. - Strong customer service abilities; actively looks for ways to assist customers and coworkers. Requirements - Remote work-from-home position. - Ability to sit at a desk in front of a computer for the entire workday in a dedicated quiet workspace. - Reading and writing work-related documents in English. - Speech recognition and clarity, including the ability to understand the speech of customers and co-workers. - Ability to speak clearly so that you can be understood by customers and co-workers in English. - Constantly communicates and receives verbal communication with other employees in a fast-paced environment. - Lifting, carrying, and pushing up to 15lbs., occasionally up to 30 lbs. (seldom). - Occasionally stoop, kneel, or crouch. Equipment Used - Typical office equipment (computer, phone system, fax, copiers, scanners, headsets, among others). - Property Management System (PMS), Call/CRM software, OTA/Reseller Extranets, Microsoft Office (including Outlook). Job Data - Reports to: Director of Revenue Management.