Community Boost

• Job Summary: We’re looking for a Media Director to lead and evolve our agency’s media strategy, operating standards, and performance stability across client accounts. • This role serves as a senior strategic and operational leader ensuring consistent, high-quality planning, execution, optimization, and reporting across Paid Social, Search, Programmatic, CTV, and integrated digital channels. • This role oversees media planning and buying standards, drives cross-channel innovation, strengthens attribution clarity, reduces performance volatility, and elevates team capability. • The Media Director partners closely with Client Service, Data & Analytics, Creative, and Operations to create a unified operating model that protects margin, improves retention, and builds long-term client trust. • Create, Lead and enforce a unified performance media operating model across all digital channels. • Standardize media planning frameworks, budget allocation models, forecasting tools, and testing roadmaps. • Define and roll out campaign structure standards, QA protocols, naming conventions, pacing rules, and optimization cadence. • Establish performance accountability systems, including escalation thresholds and cross-account benchmarking. • Partner with Data & Analytics to align on attribution frameworks, reporting clarity, GA4 reconciliation, and measurement narratives. • Improve margin predictability by partnering with Operations and PMO on workload alignment, scope discipline, and utilization. • Mentor and develop Channel Leads and senior specialists into strategic owners.

• Create, Lead and enforce a unified performance media operating model across all digital channels (Search, Social, Programmatic, CTV, and emerging platforms) • Standardize media planning frameworks, budget allocation models, forecasting tools, and testing roadmaps • Define and roll out campaign structure standards, QA protocols, naming conventions, pacing rules, and optimization cadence • Establish performance accountability systems, including escalation thresholds and cross-account benchmarking • Partner with Data & Analytics to align on attribution frameworks, reporting clarity, GA4 reconciliation, and measurement narratives • Improve margin predictability by partnering with Operations and PMO on workload alignment, scope discipline, and utilization • Foster innovation in creative testing framework, incrementality experimentation • Grow our CTV offering and emerging performance channels • Mentor and develop Channel Leads and senior specialists into strategic owners • Train media specialists on strategic reporting - writing insights that provide constructive benefit for the media programs • Hold specialists accountable and reduce errors such as typos and over or under-spending • Serve as senior strategic lead on key nonprofit accounts, owning media vision and high-level performance accountability • Lead high-risk account audits and stabilization plans when performance volatility occurs • Develop audience-led, full-funnel strategies aligned to fundraising, donor acquisition, advocacy, and mission-driven KPIs • Oversee quarterly roadmapping and ensure reporting clearly articulates what changed, why, results, and next decisions • Contribute to new business strategy, pitch development, and media POVs tailored to nonprofit growth challenges • Strengthen client relationships at the senior level, serving as a trusted advisor and escalation point

Job Title: Media Supervisor Job Summary: We’re looking for a Media Supervisor who connects performance across channels, guiding measurable media strategies, and ensuring flawless in-market execution. This role requires fluency in performance media, a strong analytical mindset, and the ability to collaborate across teams to turn insights into strategic impact. You’ll lead planning and optimization across Search, Social, Programmatic, and emerging platforms, partner closely with analytics and creative, and craft narratives that link media performance to real business outcomes. The ideal candidate is curious, collaborative, and thrives in fast-paced environments where innovation and measurable results drive success. Essential Job Functions: ● Develop integrated performance strategies across Search, Social, Programmatic, and Video with clear KPIs and optimization paths. ● Translate business goals into actionable media plans, budget allocations, and audience approaches. ● Partner with analytics, data science, and strategy to build dashboards, measurement frameworks, and test plans. ● Analyze site behavior, 1st-party data, and platform insights to identify high-value audiences and optimization opportunities. ● Oversee campaign setup, QA, pacing, and optimization to ensure delivery against performance goals. ● Create full-funnel measurement structures that connect media exposure to user behavior, shopping intent, and conversion. ● Develop clear, insight-driven reporting and strategic narratives that influence planning and investment decisions. ● Build strong client relationships, proactively addressing needs and driving performance-based recommendations. ● Mentor Associates/Senior Associates, guiding execution quality, analytical thinking, and strategic development. Experience ● 8+ years in performance media, digital strategy, or integrated planning (agency experience required). ● Hands-on expertise with Google Ads, Meta Ads Manager, YouTube, TikTok, DV360 or equivalent platforms. ● Strong analytical mindset with experience using 1st-party data, behavioral signals, or performance dashboards. ● Proven ability to translate complex data into simple insights and strategic recommendations. ● Confident communicator capable of leading client conversations and cross-functional alignment. ● Skilled in Excel/Sheets and presentation tools, with strong attention to detail and accuracy. ● Experience building measurement approaches and full-funnel frameworks. ● Ability to manage multiple projects in fast-paced environments and shift priorities effectively. ● Track record of mentoring junior team members and elevating team capability. ● Comfortable taking ownership of business outcomes and connecting media performance to strategic impact. The salary range below represents the base salary range for this role in the United States. Final compensation will be determined based on professional experience, scope of responsibilities, and overall business needs. Salary Range: $110,000–$130,000

• Build and own content strategies that support paid media performance across Meta Ads, paid social, paid search, and Google Ad Grants. • Develop messaging frameworks, audience insights, and creative briefs that guide high‑performing campaigns. • Ensure all content aligns with nonprofit goals, brand voice, accessibility standards, and platform best practices. • Partner with creative teams to concept and refine ad copy, landing pages, scripts, and storytelling assets. • Identify content gaps and opportunities across the full funnel to improve engagement and conversion. • Work closely with Paid Media, Creative, and Account Management teams to ensure content supports campaign objectives and performance targets. • Translate performance data into actionable content recommendations and testing roadmaps. • Collaborate with clients to understand their mission, audiences, and impact stories, turning them into compelling digital narratives. • Lead content testing strategies, including messaging, creative angles, CTAs, and landing page variations. • Monitor campaign performance and provide insights that inform ongoing content refinement. • Maintain a pulse on platform trends, nonprofit storytelling best practices, and emerging content formats. • Mentor junior team members and contribute to building content standards, templates, and scalable processes. • Uphold high editorial quality and ensure consistency across all deliverables. • Support agency‑wide initiatives to strengthen creative strategy and cross‑team collaboration.

• Build, launch, and optimize paid campaigns on Meta (Facebook/Instagram), TikTok and LinkedIn Ads. This includes writing ad copy and testing creative assets in partnership with internal teams. • Strategically manage Meta and LinkedIn Ad accounts and budgets to ensure full utilization and compliance. • Analyze campaign performance and provide actionable insights using platform dashboards and Google Analytics. • Build monthly or quarterly reports and present results to internal teams and/or clients. • Collaborate with account managers and nonprofit clients to align campaign goals with mission impact. • Stay current on platform updates, algorithm changes, and nonprofit advertising best practices.

• Lead financial strategy for client accounts, ensuring healthy margins, accurate forecasting, and alignment with agency revenue goals. • Oversee AR and AP processes, ensuring timely invoicing, collections, vendor payments, and financial accuracy across all client engagements. • Partner with Accounting to reconcile revenue, expenses, and month‑end close activities. • Collaborate with HR and workforce management tools to analyze labor costs, utilization, capacity, and staffing models. • Build and maintain financial dashboards, reporting frameworks, and forecasting models that support executive decision‑making. • Provide financial guidance to SAMs, PLs, department heads, and other leaders on pricing, scopes, burn rates, and profitability. • Monitor client budgets, pacing, and contract compliance to prevent over‑delivery and protect margins. • Lead annual budgeting, quarterly reforecasting, QBR financial preparation, and end‑of‑year closing processes in partnership with leadership. • Develop and refine financial policies, controls, and workflows that support operational excellence. • Serve as the primary point of contact for financial audits, compliance reviews, and external accounting partners. • Identify financial risks and opportunities, proactively recommending solutions to improve efficiency and profitability. • Train internal teams on financial literacy, budget management, and best practices for scope discipline.

• Develop holistic marketing plans that cover the full funnel • Collaborate with account leadership, channel leads, creative teams and analytics • Define and track key performance indicators (KPIs) across channels • Use data and insights to identify opportunities, optimize media mix and budget allocation • Lead scenario modeling or attribution-thinking • Manage the governance around integrated campaigns • Produce regular client-facing and internal reports/insights • Serve as a strategic advisor to clients • Stay current with marketing technology and best practices

• Strategize, build, and optimize search ad campaigns across Google Ads and Microsoft Ads platforms, including Performance Max (PMAX) • Align campaigns with client objectives, keyword and audience targeting best practices, and platform-specific nuances • Maintain Google Ad Grant accounts with a focus on compliance, budget utilization, and long-term sustainability • Manage paid search accounts with a focus on conversion metrics and performance outcomes • Prioritize deliverables and maintain organized workflows to meet agreed-upon timelines • Develop and present performance reports with narrative-driven insights and strategic recommendations • Use visualizations and benchmarks to contextualize results for nonprofit stakeholders • Collaborate with internal teams (e.g., SEO, Analytics, CRO) and external stakeholders as needed • Attend internal meetings (e.g., monthly office hours, client strategy sessions) when relevant to project scopes • Troubleshoot tracking infrastructure and import conversion goals using Google Analytics and Google Tag Manager • Provide recommendations for improving tracking fidelity and aligning KPIs with client goals • Support internal marketing and sales teams with case studies, content ideation, and webinar presentations as requested

• Develop integrated performance strategies across Search, Social, Programmatic, and Video with clear KPIs and optimization paths. • Translate business goals into actionable media plans, budget allocations, and audience approaches. • Partner with analytics, data science, and strategy to build dashboards, measurement frameworks, and test plans. • Analyze site behavior, 1st-party data, and platform insights to identify high-value audiences and optimization opportunities. • Oversee campaign setup, QA, pacing, and optimization to ensure delivery against performance goals. • Create full-funnel measurement structures that connect media exposure to user behavior, shopping intent, and conversion. • Develop clear, insight-driven reporting and strategic narratives that influence planning and investment decisions. • Build strong client relationships, proactively addressing needs and driving performance-based recommendations. • Mentor Associates/Senior Associates, guiding execution quality, analytical thinking, and strategic development.

• Oversee intake, briefs, and deadlines to ensure smooth project flow • Partner closely with SAMs and PLs to align on priorities and deliverables • Manage and maintain creative calendars across multiple nonprofit campaigns • Own timelines, reviews, approvals, and quality assurance processes • Keep projects organized and on track within Deltek and Asana • Traffic creative assets to and from Mutiny for seamless collaboration • Safeguard version control and enforce scope discipline to prevent rework • Protect designers’ time by minimizing chaos and streamlining workflows