Community Boost logo
Community Boost

We are a digital marketing agency that works with nonprofits to accelerate and scale online revenue and impact.

Performance Marketing Manager

Performance MarketingPerformance MarketingFull TimeRemoteLeadTeam 51-200Since 2012H1B No SponsorCompany SiteLinkedIn

Location

United States

Posted

2 days ago

Salary

$110K - $140K / year

Seniority

Lead

Bachelor Degree10 yrs expEnglish

Job Description

Performance Marketing Manager

Community Boost

• Job Summary: We’re looking for a Media Director to lead and evolve our agency’s media strategy, operating standards, and performance stability across client accounts. • This role serves as a senior strategic and operational leader ensuring consistent, high-quality planning, execution, optimization, and reporting across Paid Social, Search, Programmatic, CTV, and integrated digital channels. • This role oversees media planning and buying standards, drives cross-channel innovation, strengthens attribution clarity, reduces performance volatility, and elevates team capability. • The Media Director partners closely with Client Service, Data & Analytics, Creative, and Operations to create a unified operating model that protects margin, improves retention, and builds long-term client trust. • Create, Lead and enforce a unified performance media operating model across all digital channels. • Standardize media planning frameworks, budget allocation models, forecasting tools, and testing roadmaps. • Define and roll out campaign structure standards, QA protocols, naming conventions, pacing rules, and optimization cadence. • Establish performance accountability systems, including escalation thresholds and cross-account benchmarking. • Partner with Data & Analytics to align on attribution frameworks, reporting clarity, GA4 reconciliation, and measurement narratives. • Improve margin predictability by partnering with Operations and PMO on workload alignment, scope discipline, and utilization. • Mentor and develop Channel Leads and senior specialists into strategic owners.

Job Requirements

  • 8–10+ years of experience leading multi-channel performance marketing programs in an agency environment
  • Experience working with mission-driven, nonprofit, or fundraising-focused organizations preferred
  • Deep hands-on expertise in Meta, Google Ads, Programmatic DSPs, GA4, and attribution methodologies
  • Proven experience building and enforcing media operating models, standards, and QA frameworks
  • Strong background in full-funnel planning, budget allocation modeling, and performance forecasting
  • Demonstrated success turning around underperforming or at-risk accounts
  • Experience managing and mentoring media teams and cross-functional collaboration
  • Strong financial acumen, including revenue growth, margin protection, and scope discipline
  • Ability to translate complex performance data into clear executive-level narratives
  • Exceptional communication, presentation, and stakeholder management skills
  • Comfortable operating in a high-autonomy environment while enforcing standards and accountability
  • Entrepreneurial mindset with the ability to drive both operational rigor and innovation

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