Creative Strategist Remote Jobs in Pennsylvania (US)
This page tracks remote creative strategist openings that are location-eligible for Pennsylvania.
This page tracks remote creative strategist openings that are location-eligible for Pennsylvania.
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330 Jobs
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• Audit, consolidate, and rebuild inBeat's operational systems across 7 delivery functions: UGC, Video Editing, Design, Influencer Marketing, Creative Strategy & Copywriting, Paid Media, and Project Management • Build and lead a team of 2–3 Operations Managers embedded across those delivery functions • Design and implement scalable workflows, documentation, and tooling that grow with the team. • Own and standardize inBeat's operational tech stack (Airtable, ClickUp, Notion, Make/N8N/Zapier, Claude, Fathom, G-Suite), making clear what tools we use, how we use them, and where • Work closely with department leads (UGC, PM, Performance Creative, Influencer Marketing, Paid Media, Video Editing, Design) to understand their operational pain points and translate them into systems that solve real problems • Build intake, handoff, QA, and escalation processes that keep 100+ team members aligned without requiring constant management overhead • Create documentation and training resources that make new hires faster to onboard and easier to get up to speed • Identify and eliminate operational bottlenecks across the delivery org before they become fires
• Own and continuously evolve ARMRA’s performance creative strategy across acquisition channels. • Build and optimize creative testing frameworks, hook-farm systems, and content production workflows. • Develop scalable playbooks for concepting, UGC sourcing, scripting, editing, post-production, and creative QA. • Drive creative innovation while maintaining alignment with ARMRA’s brand standards and scientific credibility. • Develop channel-specific creative roadmaps across Meta, TikTok, YouTube, Google/P-Max, Display, Audio, and emerging platforms. • Partner closely with Growth Marketing to improve creative performance, scale spend efficiently, and achieve CAC goals. • Establish creative refresh strategies that reduce fatigue and maintain performance at scale. • Define creative KPIs and success metrics, including thumb-stop rate, CTR, CVR, CAC, MER, and incremental ROAS. • Analyze creative performance and translate insights into actionable testing plans and creative briefs. • Lead creative experimentation initiatives, including incrementality testing, audience testing, and messaging validation. • Leverage data to identify emerging opportunities and continuously improve performance. • Partner with Brand, Product, Retention, Community, and Growth teams to align creative strategies with business priorities. • Translate complex science-backed product benefits into compelling, consumer-friendly narratives that drive conversion. • Support product launches, promotions, seasonal campaigns, and new customer acquisition initiatives. • Lead and mentor creative talent, including designers, editors, creators, and external partners. • Manage relationships with freelance creators, UGC talent, production partners, and agencies. • Establish clear KPIs, workflows, and quality standards across all creative contributors. • Foster a culture of accountability, creativity, experimentation, and continuous improvement. • Own creative asset organization, reporting systems, and performance dashboards. • Evaluate and implement new creative technologies, AI tools, and automation opportunities to improve speed and efficiency. • Continuously refine creative operations to increase output quality, testing velocity, and team effectiveness.
Role Description We are looking for a Growth Creative Strategist who understands how to guide customers through a high-consideration buying journey. Your job is not simply to create ads. Your job is to continually discover what messages, beliefs, objections, stories, use cases, and creative formats move customers closer to a purchase decision—and then build a repeatable system for testing, learning, and improving those insights over time. You will work closely with our founders, Growth Director, creative producers, editors, creators, and media buyers to ensure we are consistently generating, testing, measuring, and improving creative. This role sits at the intersection of customer psychology, creative strategy, performance marketing, direct response copywriting, and content production. What Makes This Role Different - Many direct-to-consumer brands sell products that can be purchased after a single ad impression. We do not. - A Murphy bed, modular sofa, or premium furniture purchase often involves: - Multiple visits to the website - Multiple ad exposures - Significant customer education - Product comparisons - Partner or family discussions - Financial considerations - Trust-building - Objection handling Successful candidates will understand concepts such as: - Levels of customer awareness - Message-market fit - Customer research - Creative sequencing - Retargeting journeys - Objection handling - Belief building - Direct response copywriting - Consideration-stage marketing - Customer decision-making You should be comfortable thinking beyond individual ads and instead designing creative systems that help customers progress toward a purchase decision over time. What You'll Own - Customer Journey Creative Strategy - Own the creative learning and customer journey system that powers growth. - Responsibilities include: - Mapping customer awareness stages - Identifying customer beliefs, objections, and motivations - Developing creative for different stages of the buying journey - Creating awareness, consideration, comparison, and conversion-focused creative - Designing creative sequences for retargeting audiences - Building structured testing plans around customer psychology - Identifying opportunities to improve customer understanding and confidence - Creative Testing System - Own the ongoing creative testing roadmap. - Develop monthly and quarterly testing plans - Identify new hooks, angles, concepts, and formats - Prioritize tests based on business goals and performance data - Build and maintain a creative testing backlog - Document learnings and insights - Create systems that help the company learn faster over time - Creative Brief Development - Turn insights into production-ready creative briefs. - Write ad concepts and scripts - Develop creator briefs - Create customer interview and testimonial frameworks - Define visual requirements - Provide direction to producers, editors, and creators - Ensure concepts are executed as intended - Performance Analysis & Learning - Own the feedback loop between creative and performance. - Review creative performance weekly - Analyze winners and losers - Identify patterns across hooks, personas, formats, and offers - Translate performance data into new creative hypotheses - Present learnings and recommendations to leadership - Build institutional knowledge around what works and why - UGC & Customer Creator Program - Help build and scale a world-class customer creator program. - Identify target customer personas - Recruit and brief customers and creators - Match creative concepts to appropriate creators - Develop repeatable systems for sourcing authentic content - Build relationships with top-performing creators - Ensure content reflects real customer experiences and use cases - Creative Production Collaboration - Work closely with our creative production team. - Collaborate on shoot planning - Review raw footage - Provide feedback on edits - Ensure final assets align with strategic intent - Support studio and UGC production initiatives - Help prioritize creative production resources What Success Looks Like Within your first year: - A consistent creative testing system exists and operates reliably - New creative concepts are entering production every week - Learnings are documented and influence future creative - The company develops a deeper understanding of customer motivations and objections - Winning concepts are identified faster - Retargeting creative becomes more intentional and effective - Creative output becomes more systematic and less founder-dependent - Paid acquisition performance improves through stronger creative iteration Qualifications - 3–8+ years of experience in creative strategy, direct response marketing, growth marketing, performance creative, copywriting, or related fields - Experience marketing considered-purchase products where customers typically research before buying - Strong understanding of customer psychology and buying behavior - Strong writing and communication skills - Experience briefing creators, editors, or production teams - Experience interpreting performance data and translating it into creative decisions - Ability to move comfortably between strategy and execution Preferred - Experience in categories such as: - Furniture - Home goods - Mattresses - Premium fitness equipment - Outdoor products - Home improvement - Baby gear - Appliances - Automotive - Premium consumer products - B2B products with longer sales cycles - Experience with: - Meta advertising - Creative testing frameworks - Customer research - Direct response copywriting - UGC creator programs - Long buying cycles - Retargeting strategy - Awareness-stage messaging You Might Be a Great Fit If... - You naturally ask: "Why did this ad work?" more often than: "Can we make another ad?" - You enjoy studying customer behavior as much as creating content. - You can look at a winning ad and identify the specific belief, objection, emotion, or insight that made it successful. - You think in systems, not campaigns. - You are equally comfortable: - Writing a script - Reviewing performance metrics - Briefing a creator - Evaluating customer research - Reviewing an edit - Building a testing roadmap - You care deeply about understanding customers and helping them make confident buying decisions. What This Role Is Not - This is not a media buyer role. - This is not a video editor role. - This is not a social media manager role. - This is not a traditional brand marketing role. - This is not a content calendar role. - This role exists to help us discover what creative drives growth, understand why it works, and build a repeatable learning system around those insights. Location Remote role. Must have significant overlap with U.S. business hours. Occasional travel may be required for planning sessions, content production, and team collaboration. Compensation Competitive salary, bonus opportunity, retirement account, health benefits, and long-term growth potential. Compensation will be based on experience, strategic ability, and demonstrated success building creative systems for considered-purchase products. The right candidate will have significant opportunity to grow with the company as we scale.
Unique home decor you won’t find anywhere else. Born in Bali. Beloved worldwide.
Role Description In this role, you’ll lead creative strategy for two of our flagship brands: Skull Bliss and Noro Arts. - Skull Bliss celebrates intricate craftsmanship and cultural heritage. - Noro Arts focuses on contemporary design — creating modern objects that fuse artistic expression with clean, minimal aesthetics. Tasks: - Develop creative strategies and concepts for performance campaigns across Meta (and occasionally other platforms such as AppLovin or Google) for our brands Skull Bliss and Noro Arts. - Analyze campaign performance, market trends, and competitor activity to generate data-driven creative insights. - Write clear, actionable creative briefs for our content team and collaborate closely with designers, video editors, and videographers. - Develop storylines, hooks, and visual directions for new ads (both video and image formats). - Identify creative test hypotheses and translate key metrics (CTR, hook rate, ROAS, etc.) into actionable improvements. - Continuously optimize existing creatives based on performance data. - Research social media and advertising trends to refine and evolve our brands’ creative direction. Qualifications - Experience in Creative Strategy, ideally in a performance-driven environment. - Strong analytical mindset with the ability to connect data to creative decisions. - Proven experience in writing creative briefs and collaborating with performance and design teams. - A conceptual thinker with a strong sense for storytelling, visuals, and hooks that resonate on Facebook and Instagram. - Very good English skills, both written and spoken. - Organized, proactive, and self-motivated, with the ability to prioritize and manage multiple projects efficiently. Requirements - Experience in Creative Strategy, ideally in a performance-driven environment. - Strong analytical mindset with the ability to connect data to creative decisions. - Proven experience in writing creative briefs and collaborating with performance and design teams. - A conceptual thinker with a strong sense for storytelling, visuals, and hooks that resonate on Facebook and Instagram. - Very good English skills, both written and spoken. - Organized, proactive, and self-motivated, with the ability to prioritize and manage multiple projects efficiently. Benefits - We are a proud Remote Working Employer! Let us know your favourite out-of-office workplace and lead a “work from everywhere” lifestyle. - Keep your balance with flexible working hours, keeping the peak periods in mind where we’d need your flexibility in working hours. - The freedom to actively participate in shaping operational marketing and the opportunity to develop professionally. - A culture of trust, empowerment, and constructive feedback in a positive and inspiring work atmosphere. - Dynamic team with flat hierarchies, short decision paths, and an open and positive feedback culture. - Personal discounts. Company Description Hand-crafted skulls from Bali, to you. Unique home decor, always ethically sourced.
Role Description As a Creative Production Lead, you will serve as a dedicated, full-time producer embedded within our studio team — owning the end-to-end production of content for product launches, social announcements, and digital events. You will be the connective tissue between creative and cross-functional stakeholders, ensuring high-quality animation and film content is delivered on time and at the highest standard. Success in this role means flawlessly executing the October launch cycle and becoming a trusted production partner across the organization. - Drive content production for product social work and launch cycles, managing timelines, deliverables, and stakeholder alignment from concept through delivery. - Produce sizzle reels, launch announcement animations, and teaser films for live-streamed and digital events, maintaining Airbnb's high bar for craft and storytelling. - Partner closely with cross-functional teams including Program Management, Communications, and Marketing to align on release moment cycles and ensure production meets launch needs. - Manage animation-heavy workstreams while flexing into film production as needed, adapting to the demands of a fast-paced studio environment. - Support design production work, bringing fluency across formats to contribute to a range of content types within the studio. - Find, source, and manage diverse production partners to support the work. - Educate stakeholders and agencies on processes and guidelines for projects. - Manage and prioritize feedback from stakeholders as projects develop. - Work in partnership with creatives, producers, program managers, product design stakeholders, legal and other XFN partners to drive projects to completion. - Ensure a highly organized workflow that shows operational excellence at every stage of the project. - Plan and execute Integrated Productions (e.g., film/video, social, design, illustration, animation, product demos, etc.). Qualifications - 10+ years of experience in content production with a strong focus on animation and/or film, ideally within an in-house brand or creative studio environment. - Demonstrated experience producing sizzle reels, launch animations, and teaser content for product launches or large-scale digital/live-streamed events. - Proven track record of managing release moment and launch cycle content, including working cross-functionally with Product, Communications, and Marketing teams. - Strong design fluency with the ability to contribute to and evaluate design production work across formats. - Experience working in-house at a consumer technology or brand-forward company strongly preferred. - Ability to work west coast hours and travel to Airbnb's San Francisco office during major launch periods. - Proven track record of delivering large-scale, multi-platform experiences, campaigns, and productions and various outbound marketing mediums. - Experience creating animated assets, working with illustrators, motion graphics, live action, demo films and digital projects. - Experience delivering assets for various channels: social, digital and web. - Figma experience strongly preferred. - Cross-team knowledge of Business Affairs, Copywriting, Art Direction and Design. - Deeply capable with production planning, scenario planning, budget forecasting, resourcing and actualization. - Leading edge understanding of integrated production. - Expertise with production process and terminology. - Bachelor's degree or equivalent combination of education and progressive, relevant experience. Location This position is US - Remote Eligible. The role may include occasional work at an Airbnb office or attendance at offsites, as agreed to with your manager. While the position is Remote Eligible, you must live in a state where Airbnb, Inc. has a registered entity and be flexible to work West coast hours as needed. Our Commitment To Inclusion & Belonging Airbnb is committed to working with the broadest talent pool possible. We believe diverse ideas foster innovation and engagement, and allow us to attract creatively-led people, and to develop the best products, services and solutions. All qualified individuals are encouraged to apply. We strive to also provide a disability inclusive application and interview process. If you are a candidate with a disability and require reasonable accommodation in order to submit an application, please contact us at: reasonableaccommodations@airbnb.com. Please include your full name, the role you’re applying for and the accommodation necessary to assist you with the recruiting process. How We'll Take Care of You Our job titles may span more than one career level. The actual base pay is dependent upon many factors, such as: training, transferable skills, work experience, business needs and market demands. The base pay range is subject to change and may be modified in the future. This role may also be eligible for bonus, equity, benefits, and Employee Travel Credits. Pay Range: $160,000 — $200,000 USD
Launch Potato is on a mission to build and scale digital brands by solving complex problems in product development, engineering, data science, creative, and mor
• Own the end-to-end briefing process for all creative entering production • Maintain a rolling content backlog with new concepts brief-ready • Hit monthly targets for net-new concepts • Analyze creative performance data with the paid media team • Document winning formulas in the creative playbook • Conduct competitive creative research regularly • Manage LP's UGC creator pipeline end-to-end
Launch Potato is on a mission to build and scale digital brands by solving complex problems in product development, engineering, data science, creative, and mor
• Own the end-to-end briefing process for all creative entering production: static, short-form video, long-form DR, display, YouTube, and emerging formats • Maintain a rolling content backlog with 4+ weeks of net-new concepts brief-ready at all times • Hit monthly throughput targets for net-new concepts across LP's full vertical portfolio • Own the net-new vs. iteration balance: enough new concepts to maximize testing cadence, enough iteration direction to fully exploit proven winners • Proactively identify untested formats and underserved verticals and bring them into the testing queue • Analyze creative performance data with the paid media team to identify winners, flag fatigue, and determine what to test next • Translate performance findings into new briefs and updated creative direction, not just observations • Maintain LP's creative playbook: document winning formulas by persona, vertical, and format so every team starts from accumulated learning, not from zero • Lead competitive creative research on a regular cadence: study what formats, hooks, and approaches are winning in LP's verticals and flag emerging opportunities before they're mainstream • Drive cross-vertical learning: when something wins in one vertical, identify where it can be adapted and brief it for others • Own LP's UGC creator pipeline end-to-end: sourcing, vetting, contracting, briefing, and performance review • Maintain the Airtable UGC creator dashboard as the single source of truth: creator profiles, availability, past performance, brief status, and video review status • Write creator briefs specific enough to reduce revision cycles and increase the odds of a usable first delivery • Build and manage creator relationships across LP's full vertical portfolio, not just the highest-volume categories.
Launch Potato is on a mission to build and scale digital brands by solving complex problems in product development, engineering, data science, creative, and mor
Role Description The Creative Strategist is responsible for writing briefs and owning the full upstream strategy behind them. This role ensures that all creative entering production is grounded in real audience understanding. - Determine what gets made, who it's for, and why it should win. - Communicate strategy with precision to avoid loss between strategy and execution. - Feed the centralized hub with concepts and performance intelligence. Qualifications - 5+ years experience with direct response creative strategy ownership and performance media buying. - Strong understanding of effective hooks and persona targeting. - Demonstrated experience writing production-ready briefs. - Performance data fluency: ability to read results and translate findings into creative direction. - Experience managing UGC creators from sourcing through delivery. - Strong copywriting ability (scripts, hooks, headlines, ad copy). - Experience leveraging AI tools to drive creative strategy. Requirements - Own the end-to-end briefing process for all creative entering production. - Maintain a rolling content backlog with 4+ weeks of net-new concepts brief-ready. - Hit monthly throughput targets for net-new concepts across LP's full vertical portfolio. - Proactively identify untested formats and underserved verticals. - Analyze creative performance data with the paid media team. - Maintain LP's creative playbook and document winning formulas. - Own LP's UGC creator pipeline end-to-end. - Maintain the Airtable UGC creator dashboard as the single source of truth. - Build and manage creator relationships across LP's full vertical portfolio. Benefits - Base Salary: $100,000 to $125,000 per year, paid semi-monthly. - Profit-sharing bonus. - Competitive benefits package. Company Description Launch Potato is a profitable digital media company that reaches over 30M+ monthly visitors through brands such as FinanceBuzz, All About Cookies, and OnlyInYourState. Headquartered in South Florida with a remote-first team spanning over 15 countries, we’ve built a high-growth, high-performance culture where speed, ownership, and measurable impact drive success.
Launch Potato is on a mission to build and scale digital brands by solving complex problems in product development, engineering, data science, creative, and mor
Role Description Launch Potato is seeking a Creative Strategist to own the upstream strategy for performance creative. This role involves writing briefs that guide the Creative Design team in producing effective assets based on data-driven insights. - Determine what gets made, who it's for, and why it should win. - Communicate strategy with precision to ensure clarity between strategy and execution. - Feed the centralized hub with concepts and performance intelligence. - Ensure all creative is grounded in real audience understanding. Qualifications - 5+ years experience with direct response creative strategy ownership and performance media buying. - Strong understanding of effective hooks and persona targeting. - Experience writing production-ready briefs that require minimal revisions. - Fluency in performance data analysis and translating findings into creative direction. - Experience managing UGC creators from sourcing through delivery. - Ability to work across multiple verticals and formats simultaneously. - Strong copywriting skills (scripts, hooks, headlines, ad copy). - Experience leveraging AI tools for creative strategy. Requirements - Own the end-to-end briefing process for all creative entering production. - Maintain a rolling content backlog with 4+ weeks of net-new concepts brief-ready. - Hit monthly throughput targets for new concepts across LP's vertical portfolio. - Balance new concepts with iteration direction to maximize testing cadence. - Identify untested formats and underserved verticals for testing. - Analyze creative performance data with the paid media team. - Document winning formulas in LP's creative playbook. - Conduct regular competitive creative research. - Drive cross-vertical learning for successful strategies. - Manage the UGC creator pipeline end-to-end. - Maintain the Airtable UGC creator dashboard. - Write specific creator briefs to reduce revision cycles. - Build and manage creator relationships across all verticals. Benefits - Base Salary: $100,000 to $125,000 per year, paid semi-monthly. - Profit-sharing bonus. - Competitive benefits package. - Performance-driven compensation increases based on company and personal performance. Company Description Launch Potato is a profitable digital media company that reaches over 30M+ monthly visitors through brands such as FinanceBuzz, All About Cookies, and OnlyInYourState. Headquartered in South Florida with a remote-first team spanning over 15 countries, we’ve built a high-growth, high-performance culture where speed, ownership, and measurable impact drive success.
Defining what it means to build and deliver the most extraordinary sports & entertainment experiences.The Crown is Yours
At DraftKings, AI is becoming an integral part of both our present and future, powering how work gets done today, guiding smarter decisions, and sparking bold ideas. It's transforming how we enhance customer experiences, streamline operations, and unlock new possibilities. Our teams are energized by innovation and readily embrace emerging technology. We're not waiting for the future to arrive. We're shaping it, one bold step at a time. To those who see AI as a driver of progress, come build the future together. The Crown Is Yours As a Senior Lead Trading Strategist, you'll define and evolve the systems that power real-time market-making and automated trading at scale. You'll operate at the intersection of quantitative research and production engineering, translating complex market behavior into high-performance trading strategies. Working across teams, you'll lead the design and development of low-latency systems that price markets, manage risk, and react to high-frequency events. Your work will shape how markets behave, driving innovation and unlocking new opportunities through data-driven strategy and technical leadership. What you'll do as a Senior Lead Trading Strategist - Lead the design, implementation, and continuous refinement of market-making and trading strategies informed by market microstructure, participant behavior, and risk constraints. - Translate quantitative research and hypotheses into scalable, production-grade trading systems in close partnership with Engineers, Data Scientists, and fellow Strategists. - Architect and evolve backtesting frameworks that accurately model execution, liquidity dynamics, and behavioral responses. - Develop and oversee real-time decision engines that price markets, optimize inventory, and react to high-frequency event streams. - Set technical direction for trading systems, ensuring scalability, performance, and reliability in production environments. - Contribute on monitoring, alerting, and observability standards for live systems, enabling rapid diagnosis and resolution of anomalies. - Communicate strategy vision, system behavior, and business impact clearly to technical and non-technical stakeholders, influencing decision-making across teams. What you'll bring - At least 7 years of experience in machine learning, quantitative modeling, or algorithmic strategy development. - Experience working with automated trading systems, prediction markets, sports betting, or crypto and decentralized finance environments. - Strong proficiency in Python (including NumPy, Pandas, and PyTorch) and experience with C++, C#, Java, or Rust for performance-critical systems. - Deep expertise in market making, market microstructure, liquidity modeling, and risk-aware optimization. - Strong foundation in statistical and probabilistic modeling, including time-series analysis and signal evaluation. - Strong leadership and communication skills, with a demonstrated ability to lead complex technical initiatives and influence cross-functional teams. Join Our Team We're a publicly traded (NASDAQ: DKNG) technology company headquartered in Boston. As a regulated gaming company, you may be required to obtain a gaming license issued by the appropriate state agency as a condition of employment. Don't worry, we'll guide you through the process if this is relevant to your role. The US base salary range for this full-time position is 184,000.00 USD - 230,000.00 USD, plus bonus, equity, and benefits as applicable. Our ranges are determined by role, level, and location. The compensation information displayed on each job posting reflects the range for new hire pay rates for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific pay range and how that was determined during the hiring process. It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
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