inBeat Agency

• Lead the creative strategy and messaging across multiple paid social accounts — from brief through execution. • Conduct performance driven research, and continuously optimize messaging and briefing based on data from the ad platforms & competitor monitoring • Develop high-converting creative concepts grounded in consumer insight and platform behavior. • Write (and guide) strong copy and frameworks that influence perception and drive performance. • Collaborate across design, editing, and media buying to ensure end-to-end creative alignment. • Mentor and support junior creatives, helping them elevate execution and develop strategic thinking. • Present creative ideas and directions to clients and internal teams with clarity and conviction. • Translate performance data and qualitative feedback into actionable creative improvements. • Stay ahead of emerging trends, cultural shifts, and creative formats that move the needle.

• Lead the creative strategy and messaging across multiple paid social accounts — from brief through execution. • Conduct performance driven research, and continuously optimize messaging and briefing based on data from the ad platforms & competitor monitoring. • Develop high-converting creative concepts grounded in consumer insight and platform behavior. • Write (and guide) strong copy and frameworks that influence perception and drive performance. • Collaborate across design, editing, and media buying to ensure end-to-end creative alignment. • Mentor and support junior creatives, helping them elevate execution and develop strategic thinking. • Present creative ideas and directions to clients and internal teams with clarity and conviction. • Translate performance data and qualitative feedback into actionable creative improvements. • Stay ahead of emerging trends, cultural shifts, and creative formats that move the needle.

• Lead the creative strategy and messaging across multiple paid social accounts — from brief through execution. • Conduct performance driven research, and continuously optimize messaging and briefing based on data from the ad platforms & competitor monitoring • Develop high-converting creative concepts grounded in consumer insight and platform behavior. • Write (and guide) strong copy and frameworks that influence perception and drive performance. • Collaborate across design, editing, and media buying to ensure end-to-end creative alignment. • Mentor and support junior creatives, helping them elevate execution and develop strategic thinking. • Present creative ideas and directions to clients and internal teams with clarity and conviction. • Translate performance data and qualitative feedback into actionable creative improvements. • Stay ahead of emerging trends, cultural shifts, and creative formats that move the needle.

• Lead the creative strategy and messaging across multiple paid social accounts — from brief through execution. • Conduct performance driven research, and continuously optimize messaging and briefing based on data from the ad platforms & competitor monitoring • Develop high-converting creative concepts grounded in consumer insight and platform behavior. • Write (and guide) strong copy and frameworks that influence perception and drive performance. • Collaborate across design, editing, and media buying to ensure end-to-end creative alignment. • Mentor and support junior creatives, helping them elevate execution and develop strategic thinking. • Present creative ideas and directions to clients and internal teams with clarity and conviction. • Translate performance data and qualitative feedback into actionable creative improvements. • Stay ahead of emerging trends, cultural shifts, and creative formats that move the needle.

Role Description The UGC Coordinator plays a key role in bringing creator campaigns to life. They work closely with UGC Managers to execute the day-to-day tasks that keep campaigns running—sourcing, outreach, follow-ups, content tracking, and more. As execution-focused team members, they ensure no details are missed, timelines are met, and communication with creators stays consistent and organized. This is a full-time, fully remote position that allows work from anywhere/everywhere in the world. - Support the execution of UGC campaigns from creator sourcing to content delivery - Search for, vet, and reach out to creators based on defined criteria - Manage day-to-day communication with creators, including follow-ups and coordination - Track creator progress and ensure deliverables are completed on time - Flag delays, no-shows, or communication issues early and proactively - Keep UGC Managers updated on progress, blockers, and campaign status - Review content to ensure it meets basic requirements before escalation - Maintain and update internal systems (ClickUp, production boards, databases) - Support creator onboarding, agreements, and payment tracking - Work closely with and support UGC Managers to ensure strong campaign outcomes and timely delivery Qualifications - Strong written and verbal English communication skills - Prior experience in UGC or influencer marketing campaigns is highly preferable - Tech-savvy and quick to adapt to new tools and platforms - Proactive, self-motivated, and comfortable working independently - Strong team player with excellent interpersonal and collaboration skills - Interest in influencer marketing, UGC, or digital content - Highly organized and detail-oriented, with the ability to manage multiple tasks at once - Able to follow processes while also flagging issues or asking for clarification when needed - Reliable and consistent in delivering high-quality work in a fast-paced environment Requirements - While not required, it’s an added plus if you also have: - Familiarity with tools like ClickUp, Frame.io, or similar - Experience in fast-paced agency or startup environments - Experience supporting campaign execution or operations roles Benefits - Unlimited Time Off & Sick Days - Flexible hours - Fully remote (with the possibility to work from anywhere)

• Own end-to-end execution of UGC campaigns from creator sourcing to final delivery • Identify, vet, and secure creators based on campaign needs and brand fit • Manage all creator communication, including outreach, follow-ups, and issue resolution • Ensure creators deliver content on time and according to the brief • Collaborate with project managers to ensure smooth execution and timely delivery • Work closely with and manage UGC Coordinators to ensure high-quality execution, strong campaign outcomes, and timely delivery • Keep internal systems clean and up to date • Oversee creator payments and agreements to ensure accuracy and completion

• Own the month-end close across all entities, with a target of business day 10 • Run payroll across Canadian and US entities, including all remittances, year-end filings, and platform administration (Deel and equivalent) • Manage intercompany transactions and reconciliations across CAD and USD • Prepare monthly consolidated financial statements for the CFO and ownership • Lead a small team of bookkeepers, AR/AP specialists, and payroll administration • Manage GST/QST/HST, US sales tax, SR&ED, and corporate tax compliance alongside external accountants • Build a finance operations playbook in Notion that the team can run on • Support M&A and integration work as we scale

Role Description Creative Milkshake makes scroll-stopping UGC ads that drive results on Meta and TikTok. We're a remote-first creative studio - part of the inBeat/Fieldtrip group - trusted by some of the world's most ambitious DTC brands to turn creative into conversions. This role - Head of Accounts - owns the existing client base: revenue health, team leadership, invoicing clarity, and account growth. Business development responsibilities will initially sit adjacent to this role and will transition into a dedicated hire as the team scales. This is a commercial leadership role, not a coordination function. You will own monthly invoiced revenue and be accountable for making it predictable. The role is fully remote (CET, GMT, or ±1 timezone required). Key Responsibilities - Revenue Ownership - Own monthly invoiced revenue across all existing client accounts - Drive all accounts forward to ensure a fast, consistent invoicing cadence - Identify blockers in delivery, scope, or client behaviour - and resolve them proactively - Ensure no revenue sits in 'pending' longer than necessary - If revenue is delayed, this role owns fixing it. - Forecasting & Financial Accuracy - Produce a monthly revenue forecast at the start of each month using ClickUp and active project data - Track actual invoiced revenue at month-end - Report on and reduce the variance between forecast and actual - Build toward a cadence of predictable, reliable revenue reporting - Invoicing System Ownership - Own the end-to-end invoicing process: system, timing, and accuracy - Ensure every project has a clearly assigned invoice month - Trigger Finance at the right point in each project lifecycle - Create simplicity and clarity in how invoicing works across the AM and PM teams - Team Leadership - Lead a team in transition and clarify what successful Account Management looks like - Lead weekly AM team meetings to align on priorities and delivery standards - Run monthly 1:1s alongside the Head of Client Services - Coach AMs to lead accounts proactively, not reactively - Drive a culture where invoicing is planned, not chased - Account Growth & Expansion - Identify and drive upsell opportunities within existing accounts - Own renewals and scope expansions - Ensure accounts grow beyond their initial deal value - Stay close to client sentiment to catch churn risk early - Cross-Functional Collaboration - Partner with the Head of Studio and Head of Ops to ensure delivery is positioned for clean invoicing - Work closely with Finance on collections, billing queries, and process improvements - Escalate client-facing issues to the Head of Client Services when they carry commercial or relationship risk - Step into complex projects when needed to unblock delivery and protect the account - Business Development - Transitional Scope - Support inbound lead qualification: review briefs, assess fit, and flag opportunities to the Head of Client Services - Assist in reactivation of lapsed client relationships using existing account knowledge - Identify upsell hooks from within active accounts that can feed into a future outbound pipeline - Provide input on proposal shaping when existing client relationships are in scope What Success Looks Like - Revenue becomes predictable - leadership can rely on the forecast - Accounts move quickly and intentionally; nothing stalls without a reason - The AM team operates with commercial urgency and clear role ownership - Invoicing is proactive and systematic, not reactive and chaotic - Accounts grow beyond their initial scope - Business development is supported in a transitional capacity, with a clear hand-off plan in place as the team scales Qualifications - 6+ years in account management, client success, or commercial leadership - agency experience strongly preferred - Proven ability to drive revenue from existing accounts, not just manage relationships - Experienced leading and developing AM or client-facing teams - Commercially sharp: you think about invoicing, forecasting, and margin, not just client happiness - A clear communicator who can hold a team accountable without losing trust - Comfortable with ambiguity - this team is in active restructure and needs someone who leads into that, not away from it - CET, GMT, or ±1 timezone required Tools - ClickUp (project & revenue tracking) - HubSpot or similar CRM - Google Drive & Sheets - Slack - Notion Benefits - 🧘🏻‍♀️ Health & wellbeing benefits compensation - 💻 Work remotely and create your own schedule - ✈️ Generous PTO and holidays - 💪 A ridiculously awesome team and work environment - 📚 Tons of training opportunities, including paid courses and conferences - 🏝️ Annual team retreats around the world

• You'll own paid media end-to-end for a roster of brands that take performance seriously. Strategy, channel mix, builds, optimisation, reporting, and the calls where you explain what the numbers actually mean. • You'll lead paid media strategy across every channel that matters: audience planning, budget allocation, funnel design, and campaign architecture. • You'll take a client brief and turn it into a media plan that holds up under pressure. Then you'll build it, ship it, and stay on the controls. • That means hands-on setup and trafficking across Meta, Google, TikTok, and whatever else the plan calls for. • Reporting sits with you too. Build the dashboards, set the cadence, deliver the insight. Track against KPIs and benchmarks, and recommend what to do next.

• You'll be the last line of defence on outbound creative — copy decks, scripts, captions, assets — before any of it reaches a client or goes live. • The immediate focus is our Tier 1, high-compliance accounts, starting with NutriMax. • You'll partner with Valen to build a tiered client framework (low, medium, high compliance) and apply rigorous claim-checking on regulated work — pet health, supplements, and other categories where the difference between "supports" and "cures" isn't semantic, it's legal. • You'll maintain claim libraries, do-not-say lists, and approved phrase banks for each Tier 1 brand. • Brand standards sit with you too. Logos, colour, typography, tone of voice — checked against each client's guidelines, not from memory. • You'll keep brand standards summaries live for the top accounts so the studio has one reference point, not five. • Then you'll turn all of that into a system. Checklists, review templates, SOPs, pre-flight checks by output type. • QA stops being a person and becomes a process the agency can scale. • You'll track error patterns, report trends to leadership monthly, and recommend workflow changes that reduce revision cycles before they become a problem. • You'll work across creative, strategy, account management, and PM — the calm, constructive voice in the room who catches problems early without becoming a bottleneck. • As volume grows, you'll help coach junior QA or proofreaders, and define what the QA support layer looks like once the load justifies it.