Role Description Molina Healthcare is hiring a Manager, Health Plan Marketing & Communications. This role is remote, with a high preference that candidates live in or near Illinois and be very familiar with Illinois Medicaid. Highly qualified candidates will have MCO experience along with being an innovative leader with experience across Medicaid and Medicare as well as strong organizational and ownership skills. A solid background in Marketing and Communication is also needed. - Leads and manages team responsible for health plan communications and marketing activities. - Responsible for developing internal and external brand aligned communications and marketing campaigns, including marketing and communications materials for member and employee audiences, and ensuring all state/federal regulatory, accreditation, and internal requirements are met for health plan communications and materials. - Collaborates with department and corporate leadership to develop health plan communications and marketing materials to meet strategic goals. - Responsible for health plan brand and message management along with writing, editing, and reviewing marketing and communications content/materials. - Manages health plan communication materials, including development, distribution and processing of all materials for all products and initiatives including updates and edits. - Leads health plan communications programming - including handbooks and manuals, presentations, bulletins and newsletters, and website. - Manages the production and fulfillment processes with all internal departments and external vendors. - Oversees and implements training programs for providers and staff, developing collaboratively with internal departments & the management team. - Oversees and coordinates the submission and approval processes required by state/federal guidelines for materials per state requirements and Molina policies. - Tracks and trends member/provider education, trainings, and meetings for internal review and regulatory review - identifies any systemic issues for tracking, trending and process improvement. - Ensures all state/federal regulatory and accreditation requirements are met for the plan’s communications and materials according to guidelines, rules, and regulations established by both state and federal agencies, and internal Molina/health plan policies. - Identifies and addresses departmental process improvements and gaps. - Creates and updates policies and procedures, workflows, job aides and communication department training materials. - Maintains health plan policies and procedures. - Provides support for special health plan communications/marketing initiatives. - Hires, trains, develops and manages team; demonstrates accountability for team performance and achievement of department-specific goals. Qualifications - At least 7 years of health plan marketing and/or communications experience, including writing/editing experience, or equivalent combination of relevant education and experience. - At least 1 year of management/leadership experience. - Clear and compelling writing experience for different media, including news announcements, feature articles, PowerPoint presentations, script writing and infographics. - Strong writing, editing, proofreading, and content development skills. - Hands-on knowledge of internal publishing tools, including email and SharePoint. - Strong attention to detail and organizational skills. - Ability to work under pressure and manage multiple priorities, meetings, and deadlines. - Project management skills. - Ability to work cross-collaboratively within a highly matrixed organization. - Strong verbal, written, listening, interpersonal, and public speaking communication skills. - Design skills for PowerPoint, Poppulo, and ability to present information in easy-to-consume formats. - Microsoft Office suite and applicable software programs proficiency. Preferred Qualifications - Health literacy and/or plain language training. - Experience in Associated Press (AP) Style. - Experience with Adobe InDesign, and/or other communications design software. Benefits Molina Healthcare offers a competitive benefits and compensation package. Company Description Molina Healthcare is an Equal Opportunity Employer (EOE) M/F/D/V.

• Develop and implement targeted SMS and email communication strategies supporting membership growth, retention, promotions, operational messaging, and community engagement. • Evaluate campaign objectives and determine appropriate messaging structure, audience segmentation, delivery timing, and communication channel utilization. • Adapt corporate and regional marketing strategies into location-specific communications that align with brand standards and local market needs. • Collaborate with marketing leadership and operational teams to identify communication priorities and campaign opportunities. • Recommend communication strategies based on audience engagement trends, campaign performance, and business objectives. • Write and distribute press releases announcing new club openings, leadership hires, awards, and other company milestones across all Fit Fusion markets. • Research and maintain a working knowledge of the media landscape, local business climate, and community priorities in each market Fit Fusion operates in to inform outreach strategy. • Develop and maintain organized media pitch lists, identifying relevant journalists, outlets, and reporters covering fitness, business, and local community news. • Lead the development, formatting, scheduling, and deployment of multi-location SMS and email campaigns. • Monitor and analyze campaign performance metrics, identifying opportunities to improve engagement, conversion, and messaging clarity.

• Develop and execute an integrated communications and external affairs strategy aligned with organizational goals, theory of change, and financial sustainability plan. • Serve as principal counsel to the CEO and Executive Team on public positioning, message discipline, crisis response, and sequencing of public statements. • Advise the Executive Team and Board of Directors on reputational risk and narrative exposure. • Own Tides’ brand architecture, persona, voice, and narrative frame across all external channels and audiences. • Drive Tides’ narrative proactively in the broader social sector landscape. • Monitor and track how mission-related issues are being framed, weaponized, or reshaped across media, political, and cultural spaces. • Exercise disciplined judgment on when to lead public conversation, when to amplify coalition partners, and when strategic restraint better serves the mission. • Oversee content strategy spanning earned media, owned channels, executive thought leadership, annual reports, and Tides publications. • Lead integrated marketing strategy across brand, digital, email, social, advertising, and campaign channels to build awareness, engagement, and action among target audiences. • Set and manage marketing/engagement growth goals and KPIs, including digital reach, audience growth, and supporter acquisition, that build Tides’ brand visibility and public presence, translating results into conversion metrics in partnership with Business Development. • Oversee Tides’ website, digital properties, and marketing technology stack; ensure data-informed decision-making and appropriate investment in analytics, CRM, and automation tools. • Direct brand and creative development, including visual identity, design systems, and campaign creative, working with in-house staff and agency partners. • Partner with Tides Foundation, Tides Center, and Business Development leadership to lead public-facing campaigns, mobilization moments, and integrated marketing calendars. • Partner with the Chief Programs Officer to align communications with fundraising strategy, donor stewardship, and major-gift engagement. • Partner with Tides Foundation, Tides Center, and Business Development to co-develop donor-facing content that demonstrates impact, addresses current-moment concerns, and reinforces the case for sustained and expanded investment. • Support Board communications, including board meeting preparation, board-facing updates, and ambassadorship materials. • Partner with the Executive Team, the People Team, and Internal Communications staff to ensure external positioning and internal messaging are coordinated, particularly ahead of significant announcements, crises, and politically sensitive external statements. • Lead and maintain a shared messaging architecture so talking points, positioning documents, and narrative frames are consistent across staff-facing and public-facing channels. • Lead, develop, and retain a high-performing marketing and external communications team; coach direct reports and cultivate strength within the function. • Manage the marketing and external communications budget, including agency, consultant, platform, production, and paid media spend. • In partnership with the Chief People Officer, co-lead Tides’ internal communications team, integrating internal and external communications strategies and messaging as applicable. • Select, manage, and hold accountable external agency and vendor partners; build a trusted "extended team" model that scales capacity without permanent headcount. • Establish KPIs and reporting cadence across marketing performance, external communications, reputation health, earned media impact, and audience growth. • Lead proactive national media strategy, cultivating relationships with reporters, editors, and opinion leaders across mainstream, movement, and ideologically diverse outlets. • Direct executive visibility strategy, including speaking engagements, op-ed placement, broadcast appearances, and conference presence. • Prepare the CEO and designated spokespeople for high-stakes interviews and public-facing events. • Build and maintain relationships with peer national organizations, state and regional affiliates, philanthropic intermediaries, and sector communications networks. • Represent Tides in sector-wide narrative coordination, shared-research efforts, and joint response on issues where collective voice amplifies impact. • Serve as a public representative of Tides at select conferences, convenings, and sector events. • Partner with the Chief Legal and Compliance Officer to manage the intersection of communications with regulatory, legal, financial, and investigative risk. • Own organizational crisis communications planning, playbook maintenance, and live response. • Coordinate with Executive Team and Senior Leaders during incidents, whether internal or external. • Maintain a pre-approved response architecture for attack vectors so the organization can move with speed when required.

• Conducts comprehensive research on communication messaging and strategies to evaluate effectiveness of communications campaigns. • Provides technical advice on methodology approaches to accomplish project objectives (e.g., research design, analytical techniques, sampling methods). • Coordinates internal resources and external consultants and vendors to execute evaluation and research studies. • Ensures projects are delivered on-time, within scope, and within budget and are technically sound and accurate. • Manages a small research team and provides mentoring and oversight to manage performance. • Develops a detailed project plan to track progress and manage changes in project scope, schedule and costs. • Provides expert advice and contributes to technical execution of projects, including data collection, instrument design, report development, analysis and synthesis of findings or other deliverables. • Synthesizes findings from multiple data sources and translates complex results into clear and compelling insights. • Contributes to proposal writing and technical solutioning for communications research and evaluation projects and may lead technical sections. • Develops and implements processes and procedures that enhance team efficiency and project effectiveness. • Establishes and maintains quality assurance processes to ensure technical accuracy and integrity across all project activities. • Performs other job-related duties as assigned.