Role Description Du bist stark in Content, denkst aber eigentlich in Systemen? Du willst mit KI nicht nur schreiben, sondern echte Workflows bauen, Prozesse automatisieren und Verantwortung übernehmen? Dann suchen wir genau dich. Die bisherige Werkstudentinnen-Rolle hat bereits starke Ergebnisse erzielt: höhere organische Reichweiten auf LinkedIn, deutlich gesteigerte Website-Impressionen, zahlreiche veröffentlichte Blogartikel sowie der Aufbau von Leadmagneten, Online-Tests und Newslettern. Jetzt suchen wir jemanden, der dieses Fundament nicht nur fortführt, sondern strategisch weiterdenkt und automatisiert skaliert. Aufgaben - Du entwickelst unsere Content- und Automatisierungslogik strategisch weiter. - Du planst, erstellst und optimierst Content für LinkedIn, Blog und weitere digitale Formate. - Du nutzt Claude, ChatGPT und weitere KI-Tools, um Content-Prozesse effizienter, besser und skalierbarer zu machen. - Du baust und verbesserst Workflows mit KI und Automatisierung, damit aus einzelnen Aufgaben ein funktionierendes System wird. - Du entwickelst Themen, Formate und Redaktionsideen mit Blick auf Reichweite, Relevanz und Positionierung. - Du arbeitest an SEO-nahen Inhalten und unterstützt die Weiterentwicklung unserer Website in Webflow. - Du denkst in Zielgruppen, Performance und klaren Botschaften. - Du bringst idealerweise erste Ideen oder Erfahrungen in Podcast- und Video-Content ein. Qualifications - Du studierst idealerweise Marketing, Kommunikation, BWL, Medien, Digital Business oder etwas Vergleichbares. - Du hast einen starken digitalen Fokus und interessierst dich nicht nur für Content, sondern auch für Systeme, Skalierung und Automatisierung. - Du arbeitest eigenverantwortlich, strukturiert und selbstständig. - Du denkst strategisch und setzt gleichzeitig sauber um. - Du bist sicher im Umgang mit KI-Tools, insbesondere Claude und ChatGPT. - Du hast bereits eigene Agent-Workflows gebaut und produktiv eingesetzt. - Du hast Erfahrung in Marketing, Texten und ein gutes Gespür für Design und Markenwirkung. - Erfahrung mit Webflow und Pipedrive ist ein Plus; Erfahrung mit Video und Podcast ist nice to have. Benefits - Gestaltungsfreiheit: Entwickle und teste eigene Ideen und sieh direkt, welchen echten Impact deine Arbeit hat. - Lernkurve: Wachse schnell durch praktische Verantwortung, individuelles Mentoring und regelmäßiges Feedback. Du lernst nicht nur mitzuarbeiten, sondern wie man ein Unternehmen aktiv weiter aufbaut. - Flexibilität: Arbeite remote von überall und gestalte deine Arbeitszeit im Rahmen von maximal 15 Stunden pro Woche flexibel. - Erfolgserlebnisse: Deine Arbeit trägt direkt zur Sichtbarkeit, Lead-Generierung und zum Unternehmenserfolg bei. - Faire Vergütung: Du erhältst 18 Euro pro Stunde und damit eine attraktive Vergütung, die mit großen Konzernen mithalten kann.

• Support the activation, coordination, and optimization of marketing programs for priority audiences and accounts • Work closely with global audience marketing leads, regional stakeholders, and sales partners to execute plans aligned to business priorities, local market needs, and campaign performance goals • Leverage knowledge of HR, talent management, and workforce learning trends to develop localized messaging for target audiences. • Partner closely with global audience marketing leads to execute assigned marketing activities for priority audiences and accounts, ensuring alignment with global strategy, sales priorities, and local market requirements. • Coordinate with global marketing teams and regional stakeholders to adapt global campaign plans for local market needs and support effective execution. • Contribute to team best practices by sharing learnings and insights from campaign performance • Maintain organized reporting and visibility into program status and outcomes, leveraging analytics and reporting tools to track performance, uncover insights, and continuously optimize programs. • Stay ahead of marketing trends, emerging technologies, and industry best practices to continuously enhance our approach

• Event management: From planning through follow-up, you will organize and oversee dealer events and trade shows. • Media planning: Together with the marketing team, you plan and coordinate media and advertising campaigns. • Sponsorship: You are responsible for planning and implementing sponsorship activities and partnerships. • Marketing coordination & budget: You support the team in planning and monitoring the marketing budget as well as in invoice verification. • Administrative tasks: With your organizational skills you support the marketing team in day-to-day business. • Point of contact for Rider Gear: As the central contact person, you coordinate marketing activities for the Rider Gear segment.

Role Description The Polish Marketing Manager is responsible for the execution of Portwest’s marketing strategy and plans within the Polish market. The role develops a deep understanding of the competitive dynamics of the market and translates strategy into well-executed, integrated campaigns. - Execute Portwest’s marketing strategy and plans within the Polish market, translating them into integrated, well-delivered campaigns. - Develop a deep understanding of the competitive dynamics of the market, including key competitors and effective channels for brand building and revenue growth. - Paid Media – plan, manage and optimise paid media campaigns across paid social, paid search and programmatic channels. - Email Marketing – plan, build and deliver email marketing campaigns that nurture and convert new and existing customers. - Social Media – deliver social media marketing that builds brand awareness and engagement in the market. - Sponsorship – manage sponsorship activity, maximising brand exposure and return within the market. - Distributor Co-Marketing – develop and deliver co-marketing activity with distributors to extend reach and drive demand. - Trade Shows & Experiential – deliver trade show activations and experiential activity that showcase the brand and generate leads. - Events Support – support attendance at, and post-event activation for, webinars, training sessions and trade show attendees. - KPI Reporting & Insight – deliver KPI reporting and actionable insight, helping shape the commercial focus and continuous optimisation of marketing activity. - Partner closely with the market commercial team and the HQ marketing team to align marketing activity with commercial priorities. - Liaise with designers, agencies and other third-party service providers to deliver campaigns on time and on budget. - Ensure all campaign activity is on-brand and aligned with brand guidelines. - Perform other duties as necessary to support the objectives of the department and company. Qualifications - Minimum of 5 years’ marketing experience, ideally including experience within the workwear, safety wear, PPE, industrial or wider B2B manufacturing sector. - Fluent in Polish and English, both written and spoken, essential. - Demonstrated experience managing paid media campaigns (paid social, paid search/Google Ads, programmatic), including budget management and performance optimisation. - Broad experience across the marketing mix, including email marketing, social media, sponsorship and trade shows, is an advantage. - Strong analytical mindset, comfortable working with KPI reporting and translating data into actionable insight. - Confident collaborating with commercial/sales teams, agencies and other third-party service providers. - Self-motivated and able to work independently in a fully remote, market-facing role. Requirements - Expectation to travel within Poland to meet the local team, occasionally to other markets within the region as required, and periodically to Portwest HQ in Ireland. Benefits - Great Place To Work 2024 - Private Irish Business of the year – Export - Industry Awards 2025 - Silver Ecovadis Sustainability Rating 2025 Company Description Portwest is an equal opportunity employer. All applicants will be considered for employment without attention to age, gender, race, religion, sexual orientation, civil status, veteran status, family status, disability status or membership of a minority group.