• Lead end-to-end execution of Best Buy Express marketing initiatives, including annual planning, campaign development, and stakeholder alignment • Manage brand partnerships, activations, sponsorships, and special projects • Develop marketing briefs and partner with creative, media, retail marketing, content, digital media, and external agencies to bring campaigns to life • Own project timelines, budgets, approvals, and campaign execution • Represent the Brand team in cross-functional meetings and working teams • Analyze campaign results, develop recommendations, and identify opportunities for continuous improvement • Support development of annual brand plans and go-to-market strategies • Act as a brand steward, ensuring work aligns with brand standards and strategic objectives

Role Description Alliance Animal Health is seeking a Brand Manager to lead and grow the PriorityPet Urgent Care (PPUC) brand, with a focus on B2B veterinarian recruitment marketing, increasing brand awareness and consideration, and generating a strong pipeline of prospective partner doctors. The Brand Manager will bring the PPUC brand strategy to life through integrated marketing campaigns, social media, and industry event activations, with a strong emphasis on content, storytelling, and channel performance. This role will also lead the stand-up and ongoing management of corporate social media channels (Instagram, LinkedIn, Facebook) to expand reach, engagement, and brand visibility. The ideal candidate is both strategic and hands-on, with experience in brand building and management, recruitment marketing, event marketing, and digital channel growth. They are strong storytellers who can create compelling content, leverage data-driven insights to strengthen brand performance to support business growth and have a passion for engaging professional audiences. Qualifications - Experience in brand building and management - Experience in recruitment marketing - Experience in event marketing - Experience in digital channel growth Requirements - Support and evolve the brand positioning and messaging for PriorityPet Urgent Care, focused on attracting veterinary professionals and building the pipeline of doctor partners who are interested in building their own urgent care hospitals. - Ensure a consistent, differentiated brand presence across all digital and recruitment marketing touchpoints. - Maintain and evolve brand guidelines, messaging frameworks, and value propositions tailored to veterinarian audiences. - Act as a brand steward, ensuring all communications reinforce brand credibility, trust, and awareness. - Lead the creation, launch, and ongoing management of PPUC corporate social media channels (Instagram, LinkedIn, Facebook). - Develop and execute a content strategy that builds brand awareness and engages veterinary professionals. - Create and manage a consistent cadence of organic content, storytelling, and campaign amplification. - Monitor social performance and optimize for reach, engagement, follower growth, and content effectiveness. - Stay current on platform trends, content formats, and audience behaviors to continuously evolve strategy. - Develop and optimize professional veterinarian focused content including social posts, campaigns, landing pages, and recruitment materials. - Lead storytelling efforts highlighting career paths, ownership opportunities, and the PPUC partnership model. - Ensure messaging clearly communicates the value proposition for veterinarians considering urgent care ownership. - Partner with internal stakeholders to bring forward authentic stories and thought leadership content. - Support execution of trade show and industry event marketing strategies to increase awareness and consideration of PriorityPet Urgent Care among veterinary professionals. - Partner with internal stakeholders and external vendors to deliver high-quality, brand-forward event activations. - Measure event performance and optimize participation using engagement metrics, lead quality, and post-event conversion insights. - Support the planning and execution of signature company conferences and events for veterinary partners, ensuring a consistent, elevated brand experience. - Partner with the performance team to grow the pipeline of partner doctors through paid media campaigns (Google Ads, paid social, and more). - Align brand campaigns with SEO, content strategy, and digital discoverability best practices. - Use insights to continuously improve channel mix, creative performance, and audience targeting. - Track and analyze performance across campaigns and channels, including engagement, lead generation, and conversion metrics. - Partner cross-functionally to connect marketing efforts to recruitment and growth outcome. - Partner closely with Growth, Talent Acquisition, Strategy, Marketing and Leadership teams to align brand and recruitment marketing strategies. - Support employer branding alignment to ensure consistent candidate experience across all touchpoints. - Collaborate with external partners and agencies to deliver high-quality campaigns and content. Benefits - WE ARE A DRUG-FREE, SMOKE-FREE, EQUAL OPPORTUNITY EMPLOYER. - Company Policy & Federal & State Laws Forbid Discrimination Because of Age, Color, Race, Religion, Sex, Disability, Sexual Orientation or National Origin.

Role Description The Trade Marketing & Brand Manager will be responsible for leading the company's Trade Marketing and Brand Management strategy for the US market, ensuring the successful execution of commercial initiatives, product launches, retail programs, and brand positioning strategies. They will work closely with the Sales, E-commerce, Operations, Brokerage, and Marketing teams to maximize brand visibility, point-of-sale execution, and business growth. This role will play a key part in building and strengthening the Marketing area by creating scalable processes, workflows, team structure, priorities, and performance standards that support the company's sustainable growth. This is not a traditional leadership role. We are looking for a constructive, hands-on, and approachable leader who combines strategic thinking with strong execution skills. The ideal candidate enjoys building structure, implementing new initiatives, optimizing processes, and working closely with their team to turn ideas into results. They will be a leader who guides, develops, and actively participates in project implementation, maintaining a balance between strategy and execution. Responsibilities - Develop and lead the execution of the annual Trade Marketing and Brand Management strategy. - Lead brand strengthening initiatives that promote market positioning and consumer relationships. - Manage the annual calendar of campaigns, promotions, and launches. - Plan, coordinate, and lead the implementation of product launches across multiple commercial channels. - Coordinate and support the execution of Trade Marketing and Brand Marketing campaigns together with the Marketing team. - Supervise the development and implementation of POP materials, displays, signage, merchandising materials, and promotional materials. - Develop commercial materials for brokers, distributors, and sales representatives. - Coordinate the company's participation in trade shows, customer events, and industry exhibitions. - Monitor KPIs, analyze campaign performance, and present actionable recommendations to management. - Manage the Trade Marketing budget, guaranteeing the correct allocation and optimization of resources. - Work in an articulated manner with the Sales, Marketing, Operations, agencies, brokers, and suppliers teams to ensure impeccable execution. - Identify opportunities to strengthen brand positioning, improve the buyer experience, and optimize execution at the point of sale. - Support strategic initiatives that drive revenue growth and strengthen business relationships. - Lead the development, organization, and continuous improvement of the Marketing area by defining processes, priorities, team structure, and performance standards that drive sustainable business growth. - Build and strengthen the operational foundation of the Marketing area through the development of standardized processes, workflows, operating procedures and best practices that improve efficiency and scalability. - Lead, develop, and accompany the creative team, working closely during the implementation of key Marketing initiatives, ensuring timely deliveries, brand consistency, and high-quality execution. - Drive the adoption of Artificial Intelligence tools and modern marketing technologies to optimize content production, automate processes, improve operational efficiency, and strengthen team performance. - Design, implement, and continually optimize Marketing workflows, project management methodologies, and operational processes to improve collaboration, accountability, and execution of the area. - Work closely with the E-commerce team to ensure that campaigns, product launches, promotional initiatives, and brand messages are executed consistently across all digital channels. - Foster a collaborative, execution-oriented culture, working alongside the team to turn strategies into measurable results and continually improve the way Marketing operates. Qualifications - Professional in Marketing, Business Administration, International Business, Advertising, or related fields. - Postgraduate degree in Marketing, Trade Marketing, Brand Management, or related areas preferred. - Minimum 5 years of experience in Consumer Goods (CG) companies, preferably in the food and beverage industry. - Experience working in multinational organizations or companies with regional or global operations. - Proven experience leading Trade Marketing strategies and brand strengthening. - Experience developing annual Trade Marketing and business plans. - Experience managing sales and marketing calendars. - Experience leading product launches and Go-to-Market strategies. - Experience coordinating trade shows, industry events, and brand activations. - Experience managing the development and implementation of Point of Purchase (POP) materials, displays, merchandising materials, and point-of-sale materials. - Experience developing sales materials for brokers, distributors, and sales teams. - Experience planning, executing, and measuring Trade Marketing and Brand Marketing campaigns. - Experience managing KPIs, performance indicators, and results analysis. - Experience managing Marketing and Trade Marketing budgets. - Experience working cross-functionally with Sales, Marketing, Operations, agencies, brokers, retailers, and external vendors. - Proven ability to lead multiple projects simultaneously, ensuring timelines and objectives are met. - Strong leadership, project management, communication, and analytical skills. - Experience with or a strong understanding of the US consumer and retail market is highly valued. - Advanced English. Bilingual proficiency in English and Spanish is a plus. - Experience building, reorganizing, or scaling Marketing departments in growing companies. - Experience leading creative teams while actively participating in the implementation and execution of initiatives alongside the team. - Experience designing and implementing marketing processes, workflows, operating procedures, and project management systems that improve operational efficiency. - Hands-on experience using AI tools applied to marketing (such as ChatGPT, Claude, Gemini, Canva AI, Adobe Firefly, or similar) to increase productivity, automate processes, improve content creation, and strengthen team execution. - Proven ability to balance strategic thinking with operational execution in dynamic, high-growth environments. Additional Requirements - Valid US visa (required). - Availability to travel to the United States approximately every three months. - Availability to relocate to the United States within approximately three years, depending on performance and business needs. Benefits - Birthday off - Permanent contract - 100% remote work - We provide the equipment - Essential health insurance - Funeral allowance - Connectivity allowance - Access to the Support Team: our internal wellness program - Ricky Joy Academy: internal professional development - Discount package with corporate partnerships (gym, online courses, hotels, etc.) - Opportunities for advancement within the company

Role Description As the Senior Brand Marketing Manager, reporting to the VP of Marketing, you'll define how AfterShip shows up in the market and elevate our brand into the category-defining voice in post-purchase and the future of commerce. Partnering closely with Marketing, Product, Sales, and executive leadership, you'll shape our brand strategy and bring our point of view to life through integrated campaigns, thought leadership, PR, events, executive communications, and strategic partnerships. AfterShip has spent more than 14 years building the infrastructure that powers post-purchase experiences for over 20,000 brands worldwide. We have the products, customer base, data, and vision to lead the next era of agentic commerce - but our brand has yet to reflect the strength of the platform behind it. This is an opportunity to change that. You'll build the programs and narratives that increase awareness, credibility, and preference among merchants, partners, analysts, and ecosystem influencers, ensuring that when businesses think about the future of post-purchase, they think of AfterShip first. What You’ll Do: - Own AfterShip's brand narrative by bringing our category point of view to market across earned, owned, and paid channels. - Plan and execute integrated brand campaigns around key moments such as BFCM, NRF, and Shoptalk. - Develop thought leadership narratives for executive spokespeople, continuously refining messaging to reflect market trends, customer insights, and evolving business priorities. - Lead public relations and earned media strategy by managing our PR agency, driving media relations, securing bylines and speaking opportunities, and partnering with executives and customers to amplify AfterShip's voice. - Build flagship research and content franchises in partnership with Content Marketing, including annual benchmark reports, industry trend reports, and integrated campaigns that position AfterShip as a category leader. - Scale the AfterShip brand for the AI era by partnering with Creative to codify our messaging, voice, and visual identity into systems that enable AI-powered content and creative production. - Define and measure brand success by establishing a brand measurement framework, including share of voice, branded search growth, sentiment, earned reach, and other indicators of awareness and market perception. Qualifications - An experienced brand marketer with a track record of developing and executing brand strategies that elevate both company and category narratives. - Strong PR and earned media experience, including managing agency relationships, shaping media strategies, securing bylines and speaking opportunities, and building credibility with journalists, analysts, and industry influencers. - Hands-on experience leading integrated brand campaigns across earned, owned, and paid channels, including major product launches, industry events, and experiential activations. - A trusted executive partner who has worked closely with founders, CEOs, and senior leaders to develop thought leadership, executive communications, and company narratives. - Experience building scalable brand systems, with the ability to codify messaging, voice, and positioning into frameworks that can be consistently applied across teams and AI-enabled workflows. - A data-informed approach to brand marketing, with experience defining and measuring brand health through metrics such as share of voice, brand awareness, sentiment, branded search, and earned reach to guide future investment. Benefits - Great Place to Work Certified: Recognized for our inclusive, values-driven culture that celebrates diversity and collaboration. - Innovative & Inclusive Culture: Built on curiosity, creativity, and collaboration. - Ambitious Mission with Real Impact: Transforming eCommerce by making buying and selling easier for everyone. - Thrive & Grow: No ceiling to what you can achieve or learn. - Flexible Work Setup: Remote-first team with flexible hours. - Competitive compensation. - Healthcare coverage offered from day 1. - Retirement plans including company match. - Unlimited PTO. - Annual learning & wellness benefit. - Monthly book perk. - Career progression & professional development. Salary Range USD$128,000 - $150,000 We are an equal opportunity employer and provide accommodations upon request throughout the recruitment process, in accordance with local legislation. Please let us know if you require any support, and we’ll work with you to meet your needs.