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Growth & Performance Analyst
Location
Brazil
Posted
4 days ago
Salary
R$4K / month
Seniority
Senior
Job Description
Growth & Performance Analyst
King of Languages
• Operate campaigns on Meta Ads and Google Ads with a robust budget — structure campaigns, upload creatives, and optimize for real business metrics (leads, CAC, ROAS, conversions), not vanity metrics • Own end-to-end tracking: GTM (web and server-side), CAPI, pixel, GCLID, offline conversion and attribution — ensuring every click connects to every sale • Diagnose and resolve issues when something breaks: a conversion missing from reports, EMQ dropping, lead automation stopping — here we fix problems, not just scale up • Work with automations (n8n/Make), APIs, webhooks and advanced spreadsheets to validate and cross-check data • Collaborate closely with AI for heavy analysis — your role is to execute with critical judgment and keep the data pipeline clean
Job Requirements
- 3–5 years of experience with paid media on Meta Ads and/or Google Ads
- Hands-on experience with GTM (web and server-side), pixel, CAPI, GA4, offline conversion and cross-platform attribution
- Proven track record with business metrics: leads, CAC, ROAS, conversions and sales — not just platform metrics
- Ability to autonomously diagnose and resolve technical tracking and automation issues
- Advanced proficiency in Google Sheets/Excel for data cross-checking and validation
Benefits
- CLT employment (Brazilian labor contract) with all legally mandated benefits
- iFood benefit (to be confirmed)
- Work environment with real autonomy and direct impact on the school’s results
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