Role Description We are seeking an experienced customer marketing leader to build the strategy and execution for customer marketing across our entire portfolio of Workspace Security products. You will partner closely across customer success, marketing, product management, and sales to reduce churn and downsell and to grow our renewals, upsell, and cross-sell business. You’ll create and execute programs targeting our entire customer base as well as managing executive engagement to strengthen our relationship with our customers and drive customer advocacy. This person is a subject matter expert and has exemplary leadership skills to inspire cross-functional teams. - Partner with customer success and sales leadership to define strategy and activities to reduce churn and downsell and to grow renewals, upsell, and cross-sell. - Establish Customer Advisory Boards (CAB) and Product Roadmap Council groups. - Support EBC activities as needed. - Drive always-on customer marketing campaigns including email newsletters, industry updates, and webinars. - Scale customer advocacy program including case studies, references, and champions. - Create training programs and certifications. - Setup and maintain Voice of the Customer program including customer interviews and surveys (CSAT, NPS, product health). Qualifications - 5+ years in customer marketing in enterprise SaaS, event or field marketing background is a plus. - BA/BS in business or engineering, MBA preferred. - Strong understanding of enterprise SaaS customer onboarding and retention. - High attention to detail and organizational skills with the ability to deliver campaigns, content, customer events, and research. - Exceptional storytelling ability and strong copywriting and copyediting skills. - Ability to navigate and build relationships with a global network of stakeholders and flourish in a matrix environment and influence peers. - Self-starter, team player and able to work in a fast-paced environment. - Must be eligible to work in country of residence without sponsorship now or in the future. Requirements - EOE M/F/Veterans/Disabled. Benefits - The wage range for this position is $150,000 - $190,000. - In addition to the base compensation, certain roles are eligible for additional compensation, including an annual bonus or sales incentive based on revenue or utilization. - US-based employees gain access to healthcare benefits, a 401(k) plan and company match, short-term and long-term disability coverage, basic life insurance, stock awards and an employee stock purchasing plan.

Role Description As a Field Marketing Manager, Public Sector, you will own the strategy, development, and execution of integrated field marketing programs across Federal, State, Local Government, and Education (SLED) segments. You will drive awareness, engagement, and pipeline growth within highly targeted public sector accounts, aligning marketing initiatives with regional sales priorities and government buying cycles. - Develop and execute integrated public sector regional marketing plans aligned to territory pipeline and revenue goals, including events, ABM programs, executive briefings, government-focused roundtables, roadshows, user groups, third-party sponsorships, and digital campaigns. - Align closely with public sector sales leaders and account teams to prioritize named accounts, agencies, and verticals; build targeted marketing plans that support capture strategies and long sales cycles. - Partner with Partner Marketing and channel ecosystem stakeholders (VARs, SIs, MSSPs, distributors) to deliver joint campaigns, co-funded programs, and field engagement initiatives. - Engage strategic public sector partners (e.g., integrators and contract holders) to execute co-branded campaigns and solution-based messaging tailored to government use cases. - Plan and execute high-impact government events (e.g., Fed-focused events, state/local conferences, education forums), ensuring compliance with public sector regulations and procurement sensitivities. - Leverage ABM strategies and intent data to target key agencies, departments, and accounts, orchestrating personalized, multi-touch campaigns across channels. - Drive executive engagement programs (briefings, VIP events, advisory boards) to build relationships with senior government stakeholders. - Manage budgets and reporting, including planning, forecasting, vendor negotiation, and ROI tracking. Event Ownership (Pre, During, Post) - Pre-Event (Planning & Strategy) - Define public sector-specific event strategy, aligning to government buying cycles, fiscal calendars, and priority initiatives. - Identify the optimal mix of Check Point-led, partner-led, and industry events (e.g., federal summits, SLED conferences). - Establish success metrics aligned to pipeline, engagement, and strategic account penetration. - Build comprehensive event plans, timelines, and stakeholder alignment across sales, partners, and leadership. - Manage budgets, logistics, and vendor selection with a focus on compliance and cost efficiency. - Coordinate pre-event promotion, including targeted outreach, ABM tactics, and partner amplification. - Secure and prepare executive speakers and facilitate high-value customer meetings. - During Event (Execution & Experience) - Lead onsite execution including booth presence, logistics, and overall experience. - Facilitate networking, meetings, and executive engagements. - Capture leads, engagement data, and content for post-event use. - Post-Event (Follow-up & Optimization) - Execute structured follow-up plans with sales and SDRs, including fast lead routing and nurture orchestration. - Analyze performance against KPIs (pipeline, engagement, ROI). - Conduct debriefs and capture insights for future optimization. - Repurpose event content across digital channels. Performance Measurement - Pipeline Contribution: Sourced and influenced pipeline within public sector territories. - Strategic Account Engagement: Depth of engagement within target agencies and accounts. - Event & Campaign ROI: Performance against defined KPIs. Qualifications - Bachelor’s degree in Marketing, Business, Communications, or related field (MBA preferred). - 5+ years of B2B field marketing experience in cybersecurity, enterprise technology, or SaaS. - Experience supporting public sector (Federal and SLED) go-to-market strategies is a must. - Proven track record driving pipeline through integrated field marketing programs. - Strong understanding of complex sales cycles and account-based marketing (ABM). - Experience working in channel-driven environments with partners. - Proficiency in marketing automation and CRM tools (e.g., Marketo, Salesforce). - Excellent stakeholder management and communication skills. - Willingness to travel (25–30%). - Must be eligible to work in the US without sponsorship from an employer now or in the future. Requirements - EOE M/F/Veterans/Disabled. - The wage range for this position takes into consideration a variety of factors in determining your pay. We'll consider your location, experience, certifications, and other business and organizational needs. - A reasonable estimate of the current base wage range for this role is $120,000 - $195,000. - In addition to the base compensation, certain roles are eligible for additional compensation, including an annual bonus or sales incentive based on revenue or utilization, depending on the terms of the plan and the employee’s role. - These awards are allocated based on individual performance. Benefits - Healthcare benefits. - 401(k) plan and company match. - Short-term and long-term disability coverage. - Basic life insurance. - Stock awards and an employee stock purchasing plan.

Title: Senior Associate, Product Marketing Location: San Francisco-HQ Department: Commercial Job Description: The Opportunity Join the team helping millions of people move beyond pain by shaping how we bring Hinge Health’s products and features to market. As a Product Marketing Senior Associate, you’ll turn complex product capabilities into clear, compelling stories that resonate with customers and internal teams. You’ll support go-to-market plans, refine messaging and competitive positioning, and partner closely with Product, Sales, Growth, Customer Success, and Creative to drive adoption of key launches and initiatives. This role is ideal for someone early in their product marketing career who wants broad exposure across workstreams, is excited to learn quickly, and is motivated by building high-impact narratives in a fast-paced, mission-driven environment. What You’ll Accomplish In your first 3 months: - Support the development and execution of go-to-market plans for new products, features, and key initiatives, ensuring stakeholders understand timelines, deliverables, and launch goals. - Help craft product positioning, messaging, and value propositions for target audiences, partnering with Product to understand feature intent, user value, and rollout plans. - Translate product updates and roadmap changes into clear internal enablement and customer-facing materials (e.g., briefs, FAQs, one-pagers, emails, in-app messaging). In your first 6 months: - Collaborate with Sales and Enablement teams to develop and refine launch materials, battlecards, presentations, and talking points that support effective customer conversations and drive adoption. - Help maintain consistency across messaging, product narratives, and supporting content so that internal teams and customers hear a clear, unified story. - Contribute to cross-functional launch and campaign planning, keeping partners aligned on priorities, risks, and tradeoffs as plans evolve. In your first year: - Take ownership of discrete go-to-market workstreams for key product areas, from planning through execution and measurement. - Use qualitative and quantitative inputs (e.g., feedback from customers, performance data, win/loss insights) to refine messaging, surface opportunities, and inform future launches. - Become a trusted partner to Product, Sales, and Growth teams, known for translating product capabilities into compelling, customer-centered stories that drive impact. Who You Are - You’re a clear, structured communicator who can simplify complex concepts for different audiences, in writing and verbally. - You are highly organized, able to manage multiple projects at once, and comfortable working in a fast-paced, evolving environment. - You build strong cross-functional relationships and enjoy collaborating with Product, Sales, and other partner teams to get great work shipped. - You bring an analytical, learn-it-all mindset and use data, research, and feedback to continuously improve messaging and go-to-market approaches. - You embody Hinge Health’s cultural values of Hustle and Accountability — you’re creative and unrelenting in driving impact, and you follow through on commitments. Basic Qualifications - Bachelor’s degree or equivalent practical experience in marketing, business, communications, or a related field. - 2+ years of experience in product marketing, marketing, product, strategy, consulting, or a related field, with exposure to go-to-market planning, launches, messaging development, or market research (aligned to a P2 / Level II profile with 2–4 years of experience). - Demonstrated strength in written and verbal communication, with the ability to simplify complex concepts for internal and external stakeholders. Preferred Qualifications - Experience supporting SaaS, healthcare, technology, or other fast-moving product organizations. - Familiarity with positioning frameworks, competitive analysis, and customer segmentation, and using these to inform go-to-market plans. - Experience developing sales enablement and customer-facing marketing materials (e.g., pitch decks, one-pagers, email campaigns, web content). - Comfort using research, data, and customer feedback to shape messaging, test hypotheses, and iterate on campaigns. - Ability to balance strategic thinking with hands-on execution across multiple parallel workstreams. Hinge Health Hybrid Model We believe that remote work and in-person work have their own advantages and disadvantages, and we want to be able to leverage the best of both worlds. Employees in hybrid roles are required to be in the office 3 days per week, for the full 8 hours of a typical business day. The San Francisco office has a dog-friendly workplace program. About Hinge Health At Hinge Health, we’re using technology to scale and automate the delivery of healthcare – starting with musculoskeletal (MSK) conditions, which affect over 1.7 billion people worldwide. With an AI-powered human-centered care model, Hinge Health leverages cutting-edge technology to improve outcomes, experiences and costs to help people move beyond their pain. The platform addresses a broad spectrum of MSK care – from acute injury, to chronic pain, to post-surgical rehabilitation – through personalized, evidence-based care. As the preferred partner to 60+ health plans, PBMs and other ecosystem partners, Hinge Health is available to over 20 million people across more than 2,800 employers. The company is headquartered in San Francisco with additional offices in Montreal and Bangalore. Learn more at http://www.hingehealth.com. What You’ll Love About Us - Inclusive healthcare and benefits: On top of comprehensive medical, dental, and vision coverage, we offer employees and their family members help with gender-affirming care, tools for family and fertility planning, and travel reimbursements if healthcare isn’t available where you live. - Planning for the future: Start saving for the future with our traditional or Roth 401k retirement plan options which include a 2% company match. - Modern life stipends: Manage your own learning and development. - Grow with us: Grow with us through discounted company stock through our ESPP with easy payroll deductions. Culture & Engagement Hinge Health is an equal opportunity employer and prohibits discrimination and harassment of any kind. We make employment decisions without regards to race, color, religion, sex, sexual orientation, gender identity, national origin, age, veteran status, disability status, pregnancy, or any other basis protected by federal, state or local law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. We provide reasonable accommodations for candidates with disabilities. If you feel you need assistance or an accommodation due to a disability, let us know by reaching out to your recruiter. By submitting your application you are acknowledging we are using your personal data as outlined in the personnel and candidate privacy policy. Beware of Phishing Attempts: We’ve noticed an increase in phishing where fraudsters impersonate employees and send fake job offers to steal sensitive information. We’ll never ask for financial details during the hiring process and only use “@hingehealth.com” emails. If you receive a suspicious offer, stop communication and report it to the US FBI Internet Crime Complaint Center. To verify an email from our recruiting team, forward it to security@hingehealth.com. Beware of Phishing Attempts: We've noticed an increase in phishing where fraudsters impersonate employees and send fake job offers to steal sensitive information. We'll never ask for financial details during the hiring process and only use "@hingehealth.com" emails. If you receive a suspicious offer, stop communication and report it to the US FBI Internet Crime Complaint Center. To verify an email from our recruiting team, forward it to security@hingehealth.com.

• Assist with the execution of marketing campaigns across multiple channels. • Support the coordination of marketing projects and day-to-day activities. • Help maintain project timelines, task lists and marketing trackers. • Assist with campaign rollouts and follow-up activities. • Schedule social media content using Hootsuite or similar platforms. • Assist with creating and uploading content across digital platforms. • Help maintain content calendars and posting schedules. • Monitor social media engagement and escalate enquiries where required. • Assist with basic website content updates. • Perform quality checks on website pages, links and content. • Support SEO-related activities and online content improvements. • Conduct research on industry trends, competitors and marketing opportunities. • Assist with sourcing information for blogs, campaigns and presentations. • Maintain accurate marketing trackers, spreadsheets and reporting information. • Support general marketing administration and documentation. • Assist with updating marketing collateral and presentations. • Coordinate with internal teams and external suppliers where required. • Provide general administrative support to the Brand Manager and Marketing team.