Role Description The Social Media Specialist is responsible for supporting the Marketing department and HonorHealth to achieve overall business goals by creating, managing, and executing a social media strategy on all platforms, such as Facebook, Instagram, TikTok, LinkedIn, and Twitter. The Social Media Specialist is focused on building our brand and ensuring customer engagement through: - Creating relevant healthcare content - Social media advertising - Lead generation - Customer service - Actionable analytics Writing, graphic design, and video production skills are required to be successful in this role. The Social Media Specialist is expected to apply our company culture and operational standards to partner with service line marketing leads and subject matter experts to increase brand awareness and preference, build equity, and inspire advocacy from our employees, physicians, patients, and community members. At all times, the Social Media Specialist demonstrates a natural inclination to Go Beyond and to live our values of Innovation, Caring, Accountability, Respect, and Empathy. Qualifications - Bachelors in marketing, social media management, digital marketing, communications, media, journalism, or a related discipline. Requirements - 3 years in social media management experience Benefits - We're all in for your career.

Role Description The Paid Media Manager owns Pearl's paid acquisition strategy across every performance channel — Meta, Google, LinkedIn, and endemic dental channels. As we bring paid media fully in-house, you'll take direct, hands-on ownership of campaign strategy and execution, and you'll be accountable for the metrics that matter most: CAC, ROAS, and demo-set volume. This is a builder's role for an operator who lives in the ad platforms, is fluent in conversion tracking, and treats every dollar spent as a test. You'll report to the VP of Growth Marketing and partner closely with RevOps, Brand/Comms, Studio (creative), and the SMB and Enterprise Sales teams. Success will be measured by efficient, scalable demo and pipeline generation from paid channels. Key Responsibilities - Paid Media Strategy & Execution - Own full-funnel paid strategy and hands-on execution across Meta, Google (Search, PMax, Demand Gen), LinkedIn, and dental industry/endemic channels. - Bring paid media in-house from agency/contractor management — rebuild and directly own campaign structure, targeting, bidding, and budget pacing. - Manage channel mix and budget allocation to hit CAC and ARR targets across both SMB and DSO/enterprise audiences. - Build and maintain audiences, exclusions, and account structures that keep spend efficient as we scale. - Performance & Optimization - Own CAC, ROAS, CPA, and demo-set targets by channel and campaign. - Run weekly optimization cycles spanning bids, budgets, audiences, placements, and landing-page routing. - Partner with Growth and Web to strengthen conversion paths and landing pages. - Identify and shut down waste — misrouted traffic, underperforming placements, inefficient campaigns — quickly and decisively. - Creative & Experimentation - Partner with Studio and Brand/Comms to develop and iterate high-performing ad creative. - Run structured, continuous test cycles across creative, audiences, offers, and messaging. - Convert test results into a documented, compounding playbook of what works by channel and segment. - Measurement, Tracking & Reporting - Own the end-to-end integrity of paid conversion tracking — platform pixels, server-side/CAPI, UTM discipline, and offline conversion imports. - Partner with RevOps to ensure paid attribution stays accurate and consistent with the CRM source of truth. - Maintain paid performance dashboards and run a weekly reporting rhythm that explains what moved, why, and what's next. Qualifications - 4–6 years of hands-on paid media experience in B2B SaaS (SMB-heavy and/or account-based motions a plus). - Expert in Google Ads and Meta Ads Manager; proficient with LinkedIn Campaign Manager. - Strong command of efficiency metrics (CAC, ROAS, CPA) and how to move them. - Deep fluency in conversion tracking: pixels, CAPI/server-side, UTMs, and offline/CRM conversion imports. - Highly analytical and dashboard-fluent; HubSpot and GA4 literacy a strong plus. - Experienced across both SMB (volume, efficiency, product-led) and enterprise/ABM (LinkedIn, account-based targeting) paid motions. - Biased toward testing, iteration, and fast optimization. - Bonus: experience advertising in healthcare or other regulated/compliance-sensitive categories, or in a dental/medical vertical. Benefits - Competitive compensation and benefits - Professional development and training opportunities - Flexible, uncapped PTO - Remote-first work environment, with preference for candidates based near Pearl's office hubs in Los Angeles, San Francisco, Salt Lake City, or New York City.

• Monitor and manage online communities across established and new platforms including Facebook, Instagram, TikTok, Reddit, and Nextdoor using approved messaging, response templates, and established escalation protocols. • Monitor and draft personalized, on-brand responses to reviews on platforms such as Google and Trustpilot, while tracking recurring feedback to share insights with the wider business. • Identify sensitive, high-risk, or complex customer interactions, applying strict playbook guidelines to escalate reputational issues, media enquiries, safeguarding concerns, or legal matters promptly. • Create and publish updates to ensure local business listings remain accurate, while assisting with location-specific campaigns and promotions. • Schedule content across multiple platforms, coordinate approvals, and maintain organized digital asset libraries and publishing calendars. • Produce engaging social media graphics, repurpose existing assets into short-form content, and execute basic video edits to support marketing campaigns.

Role Description A private advisor working with founders, executives, creatives, and thoughtful leaders. His work emphasizes clarity, deep honesty, and integration over flashy marketing. He seeks a Virtual Assistant to provide administrative support and light social media management, ensuring his Advisory practice and Isagenix Business runs smoothly while maintaining his values of integrity, equality, and human-centered service. Key Responsibilities - Administrative & Executive Support - Manage scheduling via Calendly and integrate with email. - Coordinate discovery calls and client onboarding. - Monitor inbox, flag important emails, and prepare summaries for James. - Prepare notes, organize documents, and maintain efficient workflows. - Provide light personal assistant support, including coordinating personal appointments and events, managing family bill payments, and assisting with other personal administrative tasks as needed. - Handle confidential personal and business information with professionalism and discretion. - Social Media & Content Management - Support James in posting short, professional video content created using the BigVu teleprompter app. - Manage the posting schedule across LinkedIn and other relevant platforms. - Monitor comments and messages, filter potential leads, and escalate qualified prospects to James. - Prepare lead summaries with qualification notes before passing them to James for final review. - Client Outreach & Lead Generation - Assist in identifying potential clients through thoughtful, relationship-focused outreach. - Manage AI-assisted responses while allowing James to remain focused on higher-level client interactions. - Deliver qualified leads via email with clear summaries and recommended next steps. Tools & Platforms - Calendly – scheduling and client booking - BigVu – teleprompter and video content creation - Email (Gmail/Outlook) – inbox management - LinkedIn – primary social media channel - Familiarity with AI agents (e.g., ChatGPT/Claude) for automated responses is a plus Qualifications - Strong values alignment: integrity, equality, respect for people, and a service-oriented mindset. - Experience in administrative support and social media management. - Comfortable working with executives and high-profile clients. - Detail-oriented, proactive, discreet, and able to handle confidential business and personal matters with professionalism. - Ability to manage tasks independently while scaling responsibilities as the client base grows. - Excellent written and verbal communication skills in English. - The client values candidates with a strong personal spiritual practice who lead with integrity, compassion, and humility. A Christian background is preferred, as the role involves working closely with the client's values and approach to serving others. Engagement - Part-time to start, 10 hrs per week with potential to scale as client base grows. Growth Potential - Initially, the role will focus on light management tasks (social media posting, inbox monitoring, scheduling). - As James doubles his advisory client base, responsibilities will expand to include greater delegation of admin tasks and client relationship support.