Role Description The Lifecycle Marketing Manager will be the engine behind how Scenthound communicates with members, prospects, and dog parents across email, SMS, and push notifications. This role owns end-to-end CRM strategy and execution — from acquisition through retention and win-back — while collaborating deeply with cross-functional corporate teams, agency partners, and our franchise network. - Equal parts strategist and builder: turning customer data into automated journeys and high-impact campaigns that drive membership growth, retention, and long-term customer LTV. - Dig into behavioral analytics, build and own your own segments, uncover insights others miss, and use those findings to continuously sharpen your strategy. - Comfortable being the most knowledgeable person in the room when it comes to lifecycle strategy — backing every decision with data. - Genuinely care about the customer experience, knowing that the right message, to the right member, at the right moment drives real business results. This position reports to the Director of Digital Marketing. Fully remote if outside of Florida. Qualifications - 3-5 years of hands-on experience in lifecycle marketing, CRM, or email/SMS marketing with a proven track record driving revenue, retention, and customer LTV. - Deep expertise in audience segmentation and list strategy. - Genuinely data-driven: able to dig into the numbers, identify insights, and build smarter programs. - Proven ability to design and execute automated lifecycle flows from the ground up across email, SMS, and push. - Retail or consumer brand background. - Strong understanding of email/SMS compliance: CAN-SPAM, TCPA, CCPA, GDPR, and consent best practices. - Comfortable managing multiple channels and programs simultaneously. - Strong communicator who can work effectively with corporate stakeholders and franchise owners alike. - Self-starter mentality. - Proficiency with at least one major ESP/CRM platform (e.g., Klaviyo, Cinch, Braze, Customer.io, Salesforce Marketing Cloud, Iterable, or similar). Requirements - Own the overall email, SMS, and push notification lifecycle strategy — from acquisition through retention, loyalty, and win-back. - Design, build, and launch automated lifecycle journeys: onboarding, post-purchase, abandoned flows, re-engagement, loyalty/VIP, and win-back. - Develop deep segmentation and audience-building strategies based on member behavior, purchase history, engagement signals, and lifecycle stage. - Define and manage a rigorous testing roadmap: A/B and multivariate tests across subject lines, send times, creative, offers, channel mix, copy, and journey touchpoints. - Monitor and continuously improve deliverability, list health, opt-out rates, and spam complaint rates. - Build regular performance reporting across lifecycle KPIs; present insights and data-backed recommendations to the Director of Digital Marketing. - Take a fully data-driven approach to lifecycle strategy. - Build and analyze audience segments using CRM tools and data warehouse environments (Snowflake experience a plus). - Translate raw data into clear, actionable insights that inform campaign strategy, product decisions, and customer experience improvements. - Own cohort analysis, funnel performance, and lifecycle KPI reporting. - Collaborate with the Product team on in-app messaging, member experience, and feature launches. - Support management of the web experience — landing pages, conversion flows, and content updates. - Ensure digital touchpoints across channels are consistent, on-brand, and optimized for performance. - Work hand-in-hand with corporate teams including Marketing, Product, Operations, and Technology. - Serve as a reliable marketing resource for our franchise network. - Translate corporate campaign strategy into scalable, franchisee-friendly toolkits and assets. - Assist the Director of Digital Marketing on paid media initiatives and agency coordination. - Contribute to SEO strategy and execution efforts. - Support reporting, budget tracking, and strategic presentations as needed. Benefits - Health insurance with company contribution. - Dental insurance. - Vision insurance. - Paid time off. - Company Paid Life and Disability. - 401k plan with company match. - Free grooming services for your dog. - Energetic, fun, loving work environment. - Unlimited growth potential with an expanding business.

Role Description Inspectorio is looking for a creative, AI-native leader to build and scale our demand generation function. As Senior Manager, Demand Generation & Field Marketing, you will own the strategy and execution of pipeline generation across all channels with field marketing and events as the primary engine. You will design programs that move prospects from awareness to opportunity with creative and analytical precision, use AI natively across your workflow, lead a high-performing team, and connect every marketing activity directly to measurable business outcomes. What you'll do - Digital & Multi-Channel Demand Generation: - Own the full demand gen funnel end to end, including metrics, lead management, and reporting that connect all channels to pipeline and revenue. - Lead strategy and execution across email, paid search/social, webinars, and organic social to extend field marketing's reach. - Design bold, creative campaigns and content that cut through market noise. - Field Marketing & Events: - Own the full lifecycle of field events and partner activations, from strategic selection and budget to onsite execution and post-event pipeline follow-through. - Treat every event as a high-ROI demand generation vehicle with clear pipeline attribution, integrated into the broader demand gen strategy. - Build a repeatable field marketing playbook that scales as Inspectorio's event footprint grows. - AI-Native Marketing Operations: - Embed AI tools systematically to automate repetitive tasks, generate high-converting copy and creative, analyze data, and personalize outreach at scale. - Continuously evaluate new AI-driven marketing technology to keep our demand gen engine ahead of the market. - Building the Function & Marketing Strategy: - Build Inspectorio's demand generation function from scratch, including processes, tools, and playbooks that scale with the business. - Set marketing strategy that ladders up to company-wide revenue goals, and partner closely with Sales, Product, and executive leadership. Qualifications - 5+ years in B2B SaaS marketing, with direct ownership of demand generation and field marketing programs. - Proven ability to turn field marketing and events into measurable, attributable pipeline, with fluency in metrics like cost per opportunity and pipeline contribution. - Solid experience across digital demand gen channels (email, paid search/social, webinars) as a complement to field marketing. - Hands-on use of AI tools in daily marketing work, including automation, content generation, personalization, and data analysis. - A highly creative mindset paired with strong analytical rigor, able to show campaigns that were both bold and measurably effective. - Strong cross-functional collaboration skills, particularly with Sales and executive leadership. - Based in Americas and has the willingness and ability to travel to the USA for events (approximately 20-25%). Benefits - 🍹 Unlimited Annual Leave: We prioritize your well-being and trust you to manage your time. - 🏝️ Flexible Working: Whether from home, a coffee shop, or our global hubs, work where you're most comfortable. - 💪 Project Ownership: You get to lead the initiatives you're passionate about, professionally or socially. - 🌱 Grow with us: We're invested in your personal and professional development. - 🌎 Global, diverse, and innovative team: Be part of a welcoming community from 30+ countries, where unique perspectives drive innovation. - 🤝 Feel at home: Work closely with colleagues who value your voice, share our E.A.C.H. values, and help you be the best version of yourself. - 🎉 Celebrate together: Enjoy remote and hub company and team events that strengthen our bonds and build a fun culture.

Role Description We're hiring a people leader to build, lead, and reinvent our Marketing Creative team. You'll hire, develop, and inspire a team of designers while evolving AfterShip's brand system and directing creative across campaigns, product launches, and digital experiences. Your mission is to build a lean, high-performing organization that delivers exceptional creative at scale without compromising quality. This is a builder role. You'll design a modern, AI-powered creative production engine that combines cloud-based workflows, automation, and strong creative standards to enable high-volume, high-quality output. We're looking for someone with a fresh vision for how creative teams operate - someone who embraces AI as a force multiplier and can rethink traditional design processes while building the systems and team needed to support rapid growth. Success in this role requires exceptional cross-functional leadership and close partnership with Product Marketing, Growth, Partnerships, and other marketing stakeholders. You'll align creative strategy with business priorities, empower your team to do their best work, and establish scalable processes that elevate creative quality while supporting the company's next stage of growth. What You’ll Do - Build, lead, and grow a high-performing, distributed team of designers through hiring, coaching, mentoring, performance management, and career development. - Set the creative vision for AfterShip's brand system, partnering closely with the VP, Marketing to evolve our identity as the company grows. - Own creative direction across every marketing surface—including paid campaigns, product launches, sales enablement, lifecycle marketing, social, email, and AfterShip.com—ensuring consistently high creative standards. - Build and scale an AI-powered creative production engine that combines cloud-based workflows, automation, and design systems to enable high-volume, high-quality creative output. - Create systems that empower non-designers to self-serve routine creative needs, allowing your team to focus on high-impact strategic work. - Lead creative planning and prioritization across Product Marketing, Growth, Partnerships, and other cross-functional teams to ensure the highest-impact work ships quickly. - Manage external freelancers and creative agencies, providing clear direction, maintaining quality standards, and scaling capacity when needed. - Continuously improve creative operations, processes, and team effectiveness to help AfterShip scale efficiently. Qualifications - 3+ years of people management experience, with a proven track record of hiring, managing, coaching, and developing creative teams while fostering a high-performance culture. - Experience building or scaling a creative organization, including establishing processes, workflows, and quality standards that enable teams to produce exceptional work at scale. - Direct experience leading or contributing to a brand evolution or rebrand. You understand how to evolve a brand system across multiple channels while maintaining consistency and momentum. - Experience partnering cross-functionally with Product Marketing, Growth, Partnerships, Product, and other stakeholders to balance creative excellence with business objectives. - In-house B2B SaaS or DTC e-commerce experience preferred. You've worked closely with internal marketing teams rather than primarily serving external clients through an agency. - A strong point of view on modern visual identity and brand design, with excellent creative judgment and awareness of contemporary design trends, especially for technology and AI-native products. - AI-fluent, with hands-on experience leveraging AI tools to accelerate creative production and designing AI-powered workflows that improve quality, speed, and scalability. - Proven success leading distributed teams and collaborating across time zones. You create alignment, accountability, and trust in a remote-first environment. Benefits - Great Place to Work Certified: We’ve been recognized for our inclusive, values-driven culture that celebrates diversity and collaboration. - Innovative & Inclusive Culture: AfterShip is built on curiosity, creativity, and collaboration. - Ambitious Mission with Real Impact: Join us in transforming eCommerce by making buying and selling easier for everyone. - Thrive & Grow: There’s no ceiling to what you can achieve or learn here. - Flexible Work Setup: We’re a remote-first team, meaning by default that employees work from home or on a hybrid-flexible basis in our hub locations. - Competitive compensation - Remote-first work setups - Healthcare coverage offered from day 1 - Retirement plans including company match - Unlimited PTO - Annual learning & wellness benefit - Monthly book perk - Career progression & professional development - In-office lunch and commuter benefits for those located in our hub locations Salary Range CAD$110,000 - $145,000

• Sdílet se studenty své odborné znalosti a zkušenosti z praxe. • Připravovat a vést poutavé prezenční i online workshopy podle připravené osnovy, která propojuje teorii, praktické ukázky a interaktivní cvičení. • Podporovat, motivovat a provázet studenty během celého vzdělávacího procesu. • Vytvářet inspirativní, otevřené a podporující prostředí, které podněcuje aktivní zapojení, spolupráci a sdílení zkušeností. • Průběžně sledovat nové trendy v oblasti moderního pracovního prostředí a začleňovat aktuální poznatky, technologie a osvědčené postupy do výuky.