• Review strategy before content exists. You'll read content briefs, keyword strategies, and funnel plans before writing starts, and pressure-test them. If the targeting is off, the search intent is misread, or the funnel logic doesn't hold, you catch it at the brief stage, not the draft stage. • Edit for strategic alignment. Every draft gets checked against the strategy it was written to serve. You'll verify the copy matches the persona, the CTA fits the funnel stage, and the content actually satisfies the search intent we're targeting. • Create editing standards where they don't exist. If you notice a recurring writing problem, a missing tone of voice guide, or a gap in our editorial process, you build the fix. You don't wait to be asked, and you don't file it as someone else's problem. You do pause long enough to get leadership and team buy-in, because a standard only works if the people using it helped shape it. Fix what's broken, and fix it with the team rather than around them. • Spot ranking opportunities the brief missed. You read SERPs, not just drafts. If a piece could capture a featured snippet with a structural change, or a related keyword cluster is sitting there unclaimed, you flag it and adjust. • Run quality control. You're the last set of eyes before content ships. Clarity, flow, tone, accuracy, brand voice, and the unglamorous stuff like internal links, metadata, and formatting. You'll help formalize our QA process so quality doesn't depend on any one person being in the room. • Give writers feedback that makes them better. Direct, specific, actionable notes that explain the strategic reasoning, not just the correction. Our writers are good. Your job is to make them sharper.

• Edit existing content to improve its performance (optimize for keywords, refresh outdated information, images, and data). • Take ownership of assigned content pieces, from writing through to requesting supporting visuals and research. • Take ownership of specific page KPI’s to help push for increasing results on a quarterly basis. • Make sure articles are accurate, read well, and adhere to best SEO practices. Take responsibility for the quality of syntax, structure, and grammar of all commercial content. • Take responsibility for keeping the “source of truth” documents up to date. Research to authenticate facts, and statistics. • Collaborate with internal teams to optimize content reach, engagement, and conversion rates. • Implementing tracked experimental content pieces and changes in guidelines to help innovate general Hub content strategy. • Suggesting edits or amendments to content guidelines based on successful results of experimental content.

Role Description Our content department head is going on a planned leave in the near future. Before that happens, we need a senior editor in place who can hold the line on strategy and quality while she's out, then keep raising the bar when she's back. This starts as a contract role with a clear path to a full-time hire based on performance. Because of that timeline, we need someone who can ramp fast and operate independently. You'll get a real onboarding, documented strategy, and a team that knows what it's doing. You will not get six months to find your footing. What you'll actually do - Review strategy before content exists. - Edit for strategic alignment. - Create editing standards where they don't exist. - Spot ranking opportunities the brief missed. - Run quality control. - Give writers feedback that makes them better. Where this goes This role exists because our content department is growing faster than one director can quality-control. The interim coverage is the immediate need. The real opportunity is what comes after. The person who succeeds here will help build the editorial function itself: the standards, the QA program, the feedback systems that let a team scale without quality slipping. Who does well in this role - 5+ years editing strategic marketing content (SEO content, landing pages, email, PPC assets) in an agency or similar fast-moving environment. - You can read an SEO strategy document and find its weak points. - You work independently by default. - You're a genuine team player. - You're direct and kind in the same sentence. - You want more responsibility than your current role gives you. How the role works - Contract engagement to start, with conversion to full-time based on performance during the contract period. - Fully remote with meaningful overlap with US Eastern Time business hours. - Competitive contract rate commensurate with experience ($3,000-$5,000 a month). - Full-time conversion includes salary, benefits, PTO, and professional development budget.

Role Description We are seeking a strategic Senior Manager, Localization and Content to lead and scale iHerb’s global localization function across a rapidly expanding footprint of 36+ languages. The ideal candidate will ensure that localized experiences are not only linguistically accurate and culturally relevant, but also aligned with applicable regulatory standards across all markets, and bring a strong understanding of content and campaign operations to drive efficiency and execution excellence. This role will be responsible for overseeing translation operations, ensuring high translation quality, managing end-to-end localized user journeys. The ideal candidate brings a strong blend of operational excellence, linguistic expertise, and cross-functional leadership. Key Responsibilities - Localization Strategy & Operations - Stay current with emerging translation technologies (e.g., AI/MT, LLM-powered workflows) and evaluate their application to improve speed, quality, and cost efficiency. - Design and implement optimal localization frameworks, guidelines, and workflows to drive operational excellence and scalability. - Drive scalability and efficiency across localization operations through automation and best practices. - Apply best practices from content and campaign operations to improve planning, throughput, and execution efficiency. - Manage the localization budget, including forecasting, planning, and ongoing cost optimization. - Track and report on spend across languages, vendors, and content types, ensuring alignment with business priorities. - Identify and implement cost-efficiency opportunities through technology workflow improvements, and vendor strategy. - Establish clear ROI frameworks for localization investments and drive accountability against financial targets. - Ensure all site content complies with global, regional, and country-specific regulations and standards across markets. - Partner with Compliance teams to stay current on regulatory changes impacting digital and e-commerce content, and implement necessary updates. - Vendor Management - Manage and scale relationships with external localization vendors, including LSPs and contractors. - Establish vendor performance metrics (e.g., quality, turnaround time, cost efficiency) and conduct regular business reviews. - Drive vendor optimization strategies, including consolidation, onboarding, and continuous improvement initiatives. - End-to-End User Journey Localization - Report relevant localized experiences across the full customer journey including ownership of CMS-driven localization workflows. - Partner with Product, Marketing, and Regional teams to embed localization early in the development lifecycle and ensure efficient CMS content workflows for localization. - Identify and resolve localization gaps impacting user experience or conversion. Qualifications - Proven experience leading multiple operational teams in a fast-paced, rapidly evolving cross-functional initiatives from planning through execution. - Deep understanding of content lifecycle management, including planning, production, QA, publishing, and performance tracking. - Strong understanding of translation quality frameworks, tools, CMS platforms, and vendor ecosystems. - Data-driven mindset with ability to define success metrics, analyze performance, and optimize outcomes. - Proven ability to build scalable processes, playbooks, and operational frameworks that can be applied across different functions. - Strong stakeholder management skills, with the ability to align diverse teams around shared goals and timelines. Requirements - Generally requires 10+ years of experience in localization, translation, or content operations with at least 3 years in a leadership role. - Bachelor’s degree in business, technology, or a related field or equivalent experience. Compensation The expected salary range for this role is $150,000 - $165,000 USD. The actual base pay offered will be determined by factors such as the candidate's relevant experience, education, geographic location, and internal equity. Staffing Agency Submission Notice iHerb does not accept unsolicited 3rd party ("Agency") candidates. If you are an Agency, please send any requests to be considered as a supplier in our Vendor Management System to staffingvendors@iherb.com. Do not contact iHerb employees directly. If requested to work on a role, any Agency candidates would be presented through the internal recruiting organization. Equal Opportunity Employer iHerb is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status. iHerb provides equal employment opportunities to all applicants for employment and prohibits discrimination and harassment.