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Life360

The #1 family safety app 📱

Director of Sales

SalesSalesFull TimeRemoteLeadTeam 201-500Since 2008H1B SponsorCompany SiteLinkedIn

Location

Illinois

Posted

1 day ago

Salary

$190K - $215K / year

Seniority

Lead

Bachelor Degree12 yrs expEnglishPMP

Job Description

Director of Sales

Life360

• Lead, coach, and develop a team of sellers across the Central region, setting a high bar for performance, pipeline discipline, and client relationships, and creating a culture people want to be part of. • Own regional revenue targets and be accountable for team-wide pipeline health, forecast accuracy, and attainment across agency holding companies and brand-direct accounts. • Drive audience-based and data-driven sales conversations, translating Life360’s first-party behavioral data into compelling proposals tied to client measurement goals. • Sell across the full Life360 Ads product suite: managed direct, programmatic/PMP, CTV, video (native video, vertical video, in-stream), and audience extension. • Partner with the Platform team to grow programmatic revenue and deepen DSP and trading desk relationships in your region. • Bring a measurement-first mindset to every pitch, connecting Life360’s audience signals to outcomes clients care about (brand lift, foot traffic, conversion, incrementality). • Develop and execute regional account plans with your sellers, maintaining pipeline hygiene and forecast accuracy in Salesforce. • Collaborate cross-functionally with Marketing, Product, and Ad Operations to bring new solutions to market and close complex deals. • Represent Life360 Ads at industry events, conferences, and client meetings as a face of the brand in your market.

Job Requirements

  • 12+ years of digital media sales experience, with at least 6 years in a sales management or team lead role.
  • Deep fluency in audience-based selling. You know how to position first-party data, contextual targeting, and behavioral signals to sophisticated media buyers.
  • Strong CTV and video sales experience. You understand the buying landscape, the measurement ecosystem (iSpot, Nielsen ONE, VideoAmp), and how to navigate both upfront and scatter conversations.
  • Programmatic proficiency. You’re comfortable selling PMPs and curated audiences and know how to work a trading desk relationship.
  • Measurement literacy across brand lift, MMM integration, incrementality testing, and attribution methodology. You don’t need to be the expert, but you need to be able to lead the conversation.
  • Client and agency direct selling experience, including existing relationships at holding companies (IPG, Omnicom, Publicis, WPP, Dentsu) and independent agencies in the Central market.
  • A track record of hitting quota and building teams that hit quota.
  • Excellent communication and presentation skills.
  • Proficiency in Salesforce for pipeline management, forecasting, and reporting.
  • Bachelor’s degree or equivalent.

Benefits

  • Competitive pay and benefits.
  • Medical, dental, vision, life and disability insurance plans (100% paid for US employees). We offer supplemental plans for medical and dental for Canadian employees.
  • 401(k) plan with company matching program in the US and RRSP with DPSP plan for Canadian employees.
  • Employee Assistance Program (EAP) for mental wellness.
  • Flexible PTO and 12 company wide days off throughout the year.
  • Winter and Summer Weeklong Synchronized Company Shutdowns
  • Learning & Development programs.
  • Equipment, tools, and reimbursement support for a productive remote environment.
  • Free Life360 Platinum Membership for your preferred circle.
  • Free Tile Products

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