• Attract, lead, coach and develop a team of quota-bearing associates • Achieve or overachieve financial targets • Develop and execute strategy for achievement of business results • Drive high activity by conducting team prospecting sessions • Ensure each team member is developing C-level relationships • Provide leadership through effective communication • Coach and develop direct reports on a regular basis

• Act as a liaison between GM, its dealerships, and additional GM Partners • Grow and foster partnerships • Facilitate mentorship and consulting to ensure monthly/yearly sales objectives are met • Track dealership Customer Satisfaction Index (CSI) or other customer feedback resources to identify and address deficiencies or opportunities • Assist in product launches to ensure streamlined marketing and advertising between dealer, independent aftermarket (IAM) and GM • Monitor Dealership personnel training and ensure compliance with GM requirements/objectives • Assist with Dealership inventory management, including vehicle and or parts ordering and inventory stabilizing • Analyze Dealer sales, local market, and competition to identify revenue opportunities • Increase sales of GM vehicles and Accessory parts to its customers • Assist in customer problem resolution • Travel to your dealers in your designated region

• Internal and external stakeholder management to drive successful sales outcomes through the full sales lifecycle • Owning and managing a rolling 3 year forecast to accurately deliver Order Intake for future business planning • Manage large and established accounts across Europe • Identify and create opportunities for future sales and growth • Work closely with Bid Management to lead and coordinate bid activity • Communicating and meeting with a wide range of account stakeholders • Develop & maintain face to face relationships with customers and will necessitate overseas travel when required • Build and manage a sales pipeline (including creation and management of account plans and strategies for targeted customers) • Understand the requirements from end users and relevant stakeholders, and be the voice of the customer within the Company • Manage and support established business/customers to enable retention & ensure full penetration.

• Maintain and optimize CRM (e.g., Salesforce) configuration, data quality, user adoption and process flows • Drive accurate, timely sales forecasting and pipeline reporting for leadership and quarterly/annual planning • Develop and maintain sales dashboards, KPIs and regular performance reports (Power BI/Tableau/Excel) • Lead territory design, quota allocation and compensation plan administration in partnership with HR/Finance • Standardize and document sales processes (lead-to-cash, opportunity stages, handoffs) and champion continuous improvement • Support sales enablement: onboarding, playbooks, proposal/quote templates and training for tools and process changes • Manage CPQ and quoting process, integrations and automation. • Conduct root-cause analysis on deal slippage, forecasting variance, win/loss and churn drivers • Partner with Marketing and Customer Success to measure and optimize lead-to-opportunity and opportunity-to-close conversion rates • Manage ad hoc analytics and business cases to support strategic commercial initiatives and senior leadership decisions • Coordinate cross-functional projects • Mentor and develop junior Sales Ops staff