• Define and evolve Arc’s ecosystem narrative, positioning Circle as the full-stack platform for the internet financial system • Build and execute full-funnel ecosystem marketing strategies that accelerate adoption across enterprises, fintechs, SMB platforms, and independent builders • Translate complex onchain and DeFi concepts into institutionally accessible messaging and engagement models • Identify and prioritize high-impact protocols, builders, and ecosystem opportunities in collaboration with BD and Developer Relations • Lead integrated launch strategies for Arc milestones, ecosystem programs, and major onchain initiatives • Partner with Developer Relations and Community to amplify grants, incentives, incubators, and adoption programs • Establish feedback loops with developers and protocol teams to inform product roadmap and GTM evolution • Represent Circle and Arc externally at conferences, panels, industry events, and in thought leadership content

• Own all digital marketing strategies to develop a portfolio of diverse customers and help shape the company’s brand • Own product marketing of products and features including positioning, messaging, gathering customer feedback

Company Description Today, there are over 6k different regulatory compliance frameworks that businesses are required to comply with across different industries. That number is only increasing. Each framework requires multiple time bound responsibilities, obligations, and submission requirements to maintain compliance. Today, most businesses manage this process in spreadsheets, or cobbled together in non-purpose-built solutions. Qualifications What we’re looking for: You’re motivated and you’ve done something remarkable, or extraordinary in your career. You’ve built and managed a high-performance team with both internal roles and external contractors. You can recite several campaigns you ran or led that generated results, and your eyes lights up with excitement when you tell the story of their success. You’ve got grit, and have shown perseverance to enable your career growth You see a problem that needs solving, and you seek the solution to solve it, without oversight. You’re data driven and understand technology – you don’t have to be able to write queries, but you’re dangerous with spreadsheets, understand software workflows, and can collaborate well with PDE teams. You understand PLG from a growth marketing perspective – registration flows, in app events, adoption moments, and you are comfortable with the tool stack to support this motion. You’ve failed in the past, and you view your failures as an opportunity to learn. You’re a teacher and are inspired by making others great. Additional Information Some of our core values at VComply are: Customer Obsession Culture of Learning & Teaching Transparent and Directness Striving for Excellence Data-Driven Decision Making

Built by ex-nation-state operators and AI researchers, Cracken is the world’s first Uncensored Vibe Hacking platform that safely amplifies security teams and gives enterprises proven, auditable security resilience. We’re looking for a Head of Marketing to build and lead this function from the ground up. This is a foundational role, not just for the go-to-market team, but for how we tell our story to the world. What You’ll Do Execute at All Marketing Levels: take ownership of market research, create technical content, enable sales teams, and build marketing strategies that accelerate customer engagement and adoption. Define and evolve company positioning, messaging, and narrative for a technical security audience. Own and drive product launches end-to-end - from messaging to content to internal enablement. Work directly with the CEO and other founding members to expand the marketing function. This is an IC-heavy role to start, with the opportunity to grow the team as we scale. Who You Are