Title: Senior Performance Marketing Manager Location New York City, New York / San Francisco, California Team Marketing Subteam Marketing Operations Job Description: About the Role Uber is seeking a highly strategic and technically sophisticated Senior Performance Marketing Manager to lead Search Engine Marketing (SEM) initiatives across global markets. This role will be responsible for driving growth through advanced bidding strategies, large-scale experimentation, and continuous optimization across search platforms. The ideal candidate combines deep expertise in paid search with strong analytical rigor, operational excellence, and a proven ability to independently lead complex projects in a fast-paced environment. This individual should be comfortable navigating ambiguity, managing multiple priorities simultaneously, and partnering cross-functionally to unlock incremental growth. What the Candidate Will Do - Own and scale SEM programs across major search platforms, driving customer acquisition and business growth. - Design, execute, and analyze large-scale bidding experiments to improve efficiency, volume, and overall campaign performance. - Develop advanced bidding frameworks that extend beyond platform-native automation and Smart Bidding capabilities. - Serve as a subject matter expert on Target CPA (tCPA), Target ROAS (tROAS), Value-Based Bidding (VBB), and other advanced bid optimization methodologies. - Lead rigorous testing programs across ad creatives, messaging, landing pages, and conversion funnels to drive incremental performance improvements. - Build measurement frameworks and experimentation roadmaps to evaluate marketing effectiveness and business impact. - Manage multiple high-impact initiatives simultaneously while adapting to changing business priorities. - Independently identify opportunities, develop recommendations, and execute projects with minimal oversight. - Partner closely with Product, Data Science, Analytics, Engineering, and Creative teams to develop scalable growth solutions. - Leverage AI and automation technologies to improve campaign management workflows, reporting, optimization, and operational efficiency. - Translate complex performance data into actionable business recommendations for senior stakeholders. Basic Qualifications - 7+ years of experience managing large-scale SEM programs for high-growth consumer or technology businesses. - Bachelor's degree in Marketing, Economics, Statistics, Business, Engineering, or a related field. - Deep understanding of advanced bidding methodologies, including: - xtensive experience running creative, messaging, landing page, and conversion rate optimization (CRO) testing programs at scale. - Demonstrated expertise in paid search strategy, campaign management, and performance optimization. - Strong analytical and quantitative skills with experience interpreting large datasets and experimentation results. - Proven experience managing multiple projects simultaneously in a dynamic environment. Preferred Qualifications - Hands-on experience building AI-powered tools, workflow automations, or machine learning-driven solutions to improve marketing operations and performance. - Excellent communication skills with the ability to influence cross-functional stakeholders and executive audiences. ~~ ~~ For New York City, NY-based roles: The base salary range for this role is USD $159,000 per year - USD $177,000 per year. For San Francisco, CA-based roles: The base salary range for this role is USD $159,000 per year - USD $177,000 per year. For all US locations, you will be eligible to participate in Uber's bonus program, and may be offered an equity award & other types of comp. All full-time employees are eligible to participate in a 401(k) plan. You will also be eligible for various benefits. Ready to Ride? This isn't the kind of place where you follow a playbook — it's where you help write one. If you're driven by impact, energized by challenge, and ready to shape how the world moves — we'd love to hear from you. You may be eligible for bonuses, equity, and other compensation, as well as a range of benefits. Explore our benefits. Offices remain key to collaboration and Uber's culture. Unless approved for full remote work, employees must spend at least 50% of their time in-office. Some roles, like those at greenlight hubs, require full-time in-office presence. Ask your Recruiter for details about this role's requirements. Uber is proud to be an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know by completing this form.

Director, Paid Search USA - Remote Full time R26_546 Who we are: Tinuiti is the largest independent full-funnel marketing agency in the U.S. across the media that matters most, with $4 billion in digital media under management and more than 1,200 employees. Built for marketers who demand growth and accountability, Tinuiti unites media and measurement under one roof to eliminate waste—the biggest growth killer of all—and scale what works. Its proprietary technology, Bliss Point by Tinuiti, reveals the truth around growth and waste, and how to capitalize on it. With expert teams across Commerce, Search, Social, TV & Audio, and more, Tinuiti delivers measurable results with brutal simplicity: Love Growth. Hate Waste. We support 100% remote work for this role! We’d love to hear from you if: Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. So if you think you qualify, but don't necessarily meet every single point on the job description, please still get in touch. As a Director, Paid Search, you will lead a portfolio of clients and be a senior, day‑to‑day owner of the client relationship and growth agenda in partnership with the Senior Client Partner and Pod Leader as appropriate. You will align account team recommendations to client goals, set clear expectations, and foster trust with senior stakeholders by proactively creating high‑value moments to meet, present, and influence decisions. You’ll partner with internal leaders to resolve escalations quickly, connect Search to other channels (Social, Commerce/Retail Media, TVAD, Creative), and translate platform, competitive, and Bliss Point insights into executive‑ready actions. You will also own the financial health of your team and channel(s) for your clients (e.g. margin, utilization/capacity, and forecast accuracy) working closely with your Pod Leader and Finance. Key Responsibilities Client‑Centric - Own executive relationships and the client growth agenda: align strategy to P&L, inventory, and customer journey; frame trade‑offs and secure decisions in QBRs/steercos on options/trade‑offs., align full‑funnel Search plans to business goals - Anticipate issues and drive escalations to resolution; ensure transparency and trust with senior stakeholders. - Lead onboarding, transitions, escalations, renewals/expansion; support new business with clear narratives tied to impact. Product‑Led - Orchestrate automation and platform strategy (e.g., value‑based bidding, Performance Max) across accounts in the Pod; set guardrails and adoption standards. - Integrate Bliss Point insights (Rapid MMM, Always‑On Incrementality, Brand Equity, Creative Insights, Forecasting, Customer Insights) into allocation and testing; close feedback loops with Product/Analytics. Data & Measurement‑Driven - Institutionalize hypothesis‑driven planning: set test roadmaps with powered designs (control/holdout where feasible), decision thresholds, and governance. - Ensure data quality (tags, feeds, UTM/GA4) and communicate model caveats; require financial impact narratives (forecast vs. actual) for major decisions. The Tinuiti Way - Connect channel depth to cross‑channel growth; educate clients on measurement trade‑offs; codify reusable frameworks and playbooks; raise the craft bar across the Pod. Owner Mindset - Drive accountability for outcomes (Rocks/KPIs), eliminate process/spend waste, and accelerate adoption of effective practices; model speed and follow‑through. People Leader - Build and lead a high‑performing team: clear goals and Rocks, weekly 1:1s, timely feedback, skill development, and succession pipeline; coach managers. - Install operating rhythm and governance (scorecards, QA, playbooks) that sustain performance and improve consistency across the Pod. Ways of working and values - Greatness attracts Greatness: Raise the craft standard, seek feedback, and embrace technology/AI. - Clients grow, we grow: Anchor decisions in business outcomes with innovation, precision, and proof. - Culture of ownership: Act with speed, reduce waste, and own results end‑to‑end. Professional & Technical Qualifications - Experience: 10+ years in Paid Search/Shopping with proven results at scale (>$1M monthly); executive client communications and decision facilitation. - 5+ years directly managing B2B client relationships and campaigns - People leadership: 3+ years’ direct management required; experience leading managers and senior ICs; hiring, coaching, and performance management. - Platform/tech: Google/Microsoft Ads, Merchant Center; SA360/Skai; competitive tools (Auction Insights, Adthena/SpyFu); comfort with scripts/workflow automation. - Cross‑channel literacy: connect Paid Search to SEO, Social, Commerce/Retail Media, TVAD, Creative in simple executive narratives. - Channel financial acumen: margin/utilization/capacity management, reliable forecasting with Finance and Pod Leadership; staffing aligned to priorities. - Measurement/analytics: GA4; experiment design (sample size/power), forecasting, and financial modeling; can synthesize MMM/Incrementality and platform signals. - Product/AI: Portfolio‑level orchestration of value‑based bidding/PMax with guardrails; integrates Bliss Point insights into planning; drives adoption and feedback loops. - Communication and leadership: Executive‑ready narrative, risk framing, and change leadership across clients and internal teams. Concise storytelling and expectation setting with senior clients. - Certifications: Google Ads Search and Shopping (or completed within first 60 days). Additional Google certifications are a plus. KPIs - Client growth and efficiency: Achieve planned efficiency KPIs while expanding revenue contribution; deliver validated reallocations driven by Bliss Point insights. - Experimentation at scale: Maintain an innovative quarterly test roadmap with adoption and measurable business impact. - Forecast accuracy and governance: Stay within agreed tolerances; document risks/mitigations; enforce decision thresholds. - Financials: Margin/utilization on target; staffing aligned to priorities; forecast accuracy within tolerance. - Data quality: Sustain high tag/feed integrity; prevent recurrences via controls and QA. - Team performance and readiness: Improve engagement, retention, capability depth, and succession bench; ensure certifications and ongoing learning. Encourage / model contribution / knowledge sharing across the larger Search team at Tinuiti. - Cross‑channel integration: Demonstrable lift from coordinated cross channel plans, and Shared Service / Strategic Planning & Investments as appropriate. The hiring salary range for this role is $130,000 - $145,000. We also offer an incentive pay program (RevShare) comprising a monthly variable revenue payment opportunity and a discretionary annual performance bonus. Hiring salaries are determined through interviews and a review of education, experience, knowledge, skills, abilities of the applicant, parity with other team members, and alignment with market data. We will provide more information on our benefits, incentive pay, and equity upon request. Disclosure as required by the Colorado Equal Pay for > Equal Work Act, C.R.S. § 8-5-101 et seq. FLSA Classification: Exempt We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation. Benefits: Unlimited PTO: At Tinuiti, we believe you deserve time to rest, recharge, and enjoy life unplugged. When you prioritize time for yourself, you're able to bring your best self to work. That’s why we offer unlimited paid time off, a fully remote environment, and flexibility to take the time you need, when you need it. On top of that, we provide 20 paid holidays, including multiple long weekends, to ensure you have dedicated time to step away and disconnect. We're proud to offer above-industry standard work-life balance, consistently rated as one of the most loved benefits by Tinuitians year after year. Healthcare: Medical, Dental, Vision, Life & Disability, Flex Spending Accounts Retirement: Match up to 4% of your contributions at 100% Perks and Wellness: Fringe, Forma, Unlimited Telemedicine and Teletherapy available at no cost, Thankful giving, Equity Parental Leave: Birthing parents receive 16 weeks of leave with 100% pay (partners 12 weeks) after the birth or adoption of a child. Learning and Development: On-demand learning, mentorship program, leadership and management development programs and resources Disclaimer: This description has been designed to indicate the general nature and level of work performed by employees within this position. The actual duties, responsibilities, and qualifications may vary based on assignment or group. Tinuiti is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, gender, sexual orientation, gender identity or expression, religion, national origin, marital status, age, disability, veteran status, genetic information, or any other protected status.

Role Description This role is open to candidates based in LATAM, Africa, and Eastern Europe. Please note that as this role supports U.S.-based clients, candidates must be available to work during U.S. business hours aligned with the client’s time zone. Our client is a B2B performance marketing consultancy that helps organizations generate qualified pipeline and revenue through data-driven paid media strategies. They partner with clients to execute, optimize, and scale campaigns across LinkedIn Ads, Google Ads, Meta Ads, and other paid channels, with a strong emphasis on business outcomes rather than vanity metrics. As the consultancy continues to grow, they are seeking a PPC Specialist to support campaign execution, client communication, reporting, and ongoing account optimization. The PPC Specialist will be responsible for executing, optimizing, and reporting on paid media campaigns across multiple B2B client accounts. The PPC Specialist will manage: - Campaign pacing - Budgets - Bidding strategies - Performance reporting - Client communication - Creative coordination - Ongoing optimization efforts This role is ideal for someone who enjoys hands-on campaign management, client-facing responsibilities, performance analysis, and growing into ownership of multiple strategic accounts. Location: Fully Remote | 9:00 AM – 5:00 PM EST Key Responsibilities - Paid Media Campaign Management - Manage and optimize paid media campaigns across LinkedIn Ads, Google Ads, and Meta Ads. - Monitor campaign pacing, budgets, bidding strategies, and overall performance. - Launch new campaigns based on client objectives and priorities. - Analyze campaign data and implement optimizations that improve business outcomes. - Scale, pause, or adjust campaigns based on performance metrics. - Support paid media efforts across Bing Ads when needed. - Performance Reporting & Analytics - Maintain and update weekly client reporting dashboards. - Analyze top-of-funnel and bottom-of-funnel performance metrics. - Connect campaign performance to qualified meetings, pipeline, and revenue. - Review CRM reporting within HubSpot and Salesforce. - Identify reporting inconsistencies and recommend corrective actions. - Translate performance data into actionable recommendations for clients. - Client Account Management - Participate in weekly client meetings and performance reviews. - Prepare agendas, insights, and recommendations for client discussions. - Track action items and ensure timely completion. - Build trusted relationships through proactive communication. - Gradually assume greater ownership of client accounts. - Creative & Campaign Coordination - Write and refine ad copy for paid campaigns. - Develop creative briefs for designers. - Review creative assets before launch. - Coordinate campaign assets, timelines, and approvals. - Ensure campaigns launch accurately and on schedule. - Project Management & Collaboration - Manage tasks and priorities using Asana. - Collaborate with internal teams to execute campaigns efficiently. - Maintain organization across multiple campaigns and client accounts. - Leverage SOPs, dashboards, documentation, and AI tools to improve productivity. Qualifications - 3–5 years of hands-on experience in paid media, PPC, or performance marketing. - Experience managing B2B paid media campaigns. - Experience managing LinkedIn Ads, Google Ads, and Meta Ads campaigns. - Experience managing meaningful advertising budgets. - Experience optimizing campaigns based on pacing, bidding, and performance metrics. - Experience working with HubSpot and/or Salesforce reporting. - Experience connecting paid media performance to pipeline and revenue. - Experience working with dashboards, reporting tools, and campaign performance data. - Experience working in a client-facing agency or consultancy environment. - Experience with Bing Ads is preferred. Requirements - Strong understanding of campaign pacing, bidding, budgeting, and optimization. - Strong analytical and reporting skills. - Excellent ad copywriting skills. - Strong project management and organizational skills. - Excellent written and verbal communication skills. - Ability to manage multiple accounts simultaneously. - Strong attention to detail. - Ability to make proactive account recommendations. - Experience with LinkedIn Ads. - Experience with Google Ads. - Experience with Meta Ads. - Experience with HubSpot. - Experience with Salesforce. - Experience with Slack. - Experience with Asana. - Experience with Google Sheets. - Experience with Reporting Dashboards. - Experience with Claude or similar AI tools is preferred. What Success Looks Like - Paid media campaigns are launched accurately and on schedule. - Campaign budgets and pacing remain optimized. - Client dashboards are consistently updated. - Performance recommendations are tied to pipeline and revenue outcomes. - Client meetings are well-prepared and action-oriented. - Internal tasks and deliverables are completed on time. - The PPC Specialist grows into independently managing multiple client accounts. Opportunity This is an opportunity to join a growing B2B performance marketing consultancy where you'll work directly with clients, manage meaningful advertising budgets, and play a key role in generating qualified pipeline and revenue. As the PPC Specialist , you'll gain increasing ownership of client accounts while collaborating with a high-performing team that values execution, accountability, and measurable business results. Application Process To be considered for this role these steps need to be followed: - Fill in the application form - Record a video showcasing your skill sets

Role Description The Director of Paid Search is the end-to-end owner of Cars.com's consumer SEM program (Google Ads, Microsoft Ads, and emerging AI search surfaces), responsible for strategy, budget/KPI ownership, execution quality, and team leadership. It exists because SEM is an 8+ figure, business critical acquisition channel that needs a single accountable owner to drive volume and efficiency while navigating the shift to AI-driven search. - Own the consumer SEM program end-to-end. - Set strategy, execution standards, and the performance roadmap for an 8+ figure annual SEM budget. - Define channel goals, forecasts, budgets, and KPI frameworks in partnership with Marketing leadership, Finance, and Analytics. - Oversee campaign architecture, bidding strategy, keyword coverage, audiences, feeds, ad copy and creative testing, and landing page optimization daily. - Drive feed-based automation, API integrations, Smart Bidding, signal-based strategies, scripting, and emerging AI-agent workflows. - Partner with Product, Engineering, Design, and Lifecycle to improve landing pages, conversion rates, and onboarding. - Anticipate how AI is reshaping discovery and ensure Cars.com maintains strong visibility across traditional and AI-driven search surfaces. - Define and maintain the SEM measurement framework. - Set quality-assurance standards for ad copy, destination URLs, tracking parameters, and budget controls. - Own agency and platform relationships (Google, Microsoft). - Develop a team of SEM specialists, setting clear ownership and consistent operating rhythms. Qualifications - 10+ years in performance/growth marketing with deep, hands-on paid search expertise. - Expert-level command of Google Ads and Microsoft Advertising. - Experience in marketplace, classifieds, e-commerce, or high-volume B2C lead-gen businesses. - A builder-operator who has built scale through automation and AI. - Demonstrated results growing paid search volume while improving CPL/CPA and ROAS. - Fluent in attribution, incrementality, MMM, etc.; comfortable with large datasets and querying. - Bachelor’s degree or equivalent practical experience. Requirements - Experience at a two-sided marketplace or classifieds business. - Hands-on experience building SEM automation via the Google Ads API or scripts. - Experience managing SEM through periods of platform change. - Familiarity with adjacent biddable media (paid social, shopping). Benefits - Medical, Dental & Vision Healthcare Plans. - New Hire Stipend for Home Office Set-Up. - Generous PTO. - Paid Holidays, Floating Holiday, Volunteer Day, Recharge Day.