• Own the full sales cycle from demo to close • Build and execute account plans for Strategic targets, identifying the highest-probability paths to close. • Run executive-level discovery that ties business outcomes to measurable value and a clear decision process. • Build strong, multi-threaded relationships across stakeholders (economic buyer, champions, power users, security/procurement). • Drive process discipline: clear next steps, mutual action plans, consistent deal hygiene, and risk management. • Maintain high-quality CRM rigor (stages reflect truth, notes are usable, and forecasts are accurate). • Partner closely with a Strategic SDR focused on outbound execution, aligning on account strategy, targeting, sequencing, and conversion plays. • Collaborate with Marketing, SDR, and Partnerships to refine and scale messaging, improve outbound performance, increase conversion across channels and support land/expand motions. • Translate outbound learnings into repeatable talk tracks, positioning, and account-based plays that create consistent pipeline across Strategic accounts.

• Leading one or more workstreams delivering sold projects • Liaise with client on a regular basis to ascertain strategic brand or departmental direction • Identifies obstacles and challenges and provide solution-oriented ideas • Travel to meetings, as appropriate, to manage Client expectations • Participates in strategy development discussions • Displays deep understanding of brand strategies and implications to owned initiatives • Develops, reviews, and comments on brand content for alignment with brand strategies • Works with Medical/Copy/Strategic Services for Client strategic objectives • Liaises with internal teams to coordinate program development, execution and budget management • Ensures the highest standards of quality control of client materials • Leads internal teams to ensure project timelines are met and quality of work is high • Manages Account teams to ensure they meet customer needs • Coaches, develops, and supervises staff • Pursues and secures business with existing and prospective new Clients • Develops tactical and budget recommendations aligned with brand strategies • Manages budgets, projections, reconciliation and forecasting to meet corporate goals

• Engage with existing customers and new leads • Develop strong, positive, trusted relationships with key stakeholders and c-suite decision makers • Drive customer satisfaction at assigned accounts • Assist with account planning at assigned accounts • Share both MuleSoft and Salesforce value proposition for existing and/or new customers

• Manage assigned sales opportunities from lead qualification through deal closure. • Conduct discovery calls to understand client needs, pain points, and business objectives. • Present company services and solutions in a clear, consultative, and value-focused way. • Maintain accurate CRM records, including pipeline stages, notes, and follow-up activities. • Follow up consistently with prospects to address questions, objections, and next steps. • Collaborate with internal teams to ensure proper handoff and alignment once a deal is closed. • Meet individual sales targets and activity metrics. • Apply feedback and coaching to continuously improve sales performance. • Support upsell or cross-sell opportunities when appropriate.