Answer Engine Optimization Manager Marketing, Digital Experience, and Communications Westwood, Massachusetts; New York, New York; Pittsburgh, Pennsylvania; Boston, Massachusetts Description Answer Engine Optimization Manager is a strategic, hands-on role within Citizens’ Digital Content & Experience Strategy organization. This role is responsible for building and operating Citizens’ Answer Engine Optimization (AEO) Center of Excellence, defining how the brand is discovered, interpreted, and represented across AI-driven search and answer environments. As search evolves from links and clicks to answers, citations, and AI-mediated trust, this role focuses on increasing Citizens’ visibility, accuracy, and authority across answer engines such as Google AI Overviews, ChatGPT, Claude, Perplexity, and emerging platforms, especially across top- and mid-funnel journeys. Operating at the intersection of search intelligence, AI discovery, content structure, and governance, this role translates rapidly evolving search dynamics into practical standards, playbooks, and insights that cross-functional can consistently apply. This role partners deeply with Content Strategy, SEO, Social Media, Web Strategy, Brand, PR, Digital Media, Paid Search, Analytics, Product, Technology, Legal, Risk, and Compliance teams to shape how Citizens’ knowledge (expertise, product details, and thought leadership) is structured, governed, measured, and surfaced. Success is measured by trusted visibility, competitive share of answers, accuracy, and clear influence on customer confidence and business outcomes. The ideal candidate is both strategic and hands‑on: a builder who can set vision, define strategy, influence senior stakeholders, and translate rapidly evolving search and AI dynamics into scalable practices, standards, and measurable results. Key Responsibilities Answer Engine & AI Discovery Strategy - Lead the evolution of Citizens’ search practice from traffic‑driven SEO to AEO, focused on visibility, authority, and trust across answer engines. - Develop, operationalize, and scale Citizens’ enterprise AEO strategy and roadmap aligned with business priorities. - Educate stakeholders on how to increase Citizens’ visibility, and measure the quality of traffic sourced from answer engine - Earn cross-functional buy-in, evangelize and implement content and technical AEO best practices. - Analyze how customers encounter Citizens and competitors across answer engines (e.g., Google AI Overviews, ChatGPT, Claude, Meta AI, etc.) and translate insights into actionable strategy. - Develop strong operating routines and drive cross‑functional alignment, goal‑setting, cohesive execution, and shared accountability across partner teams. - Monitor shifts in search behavior, bot activity, AI answer formats, algorithm updates, and system access patterns to identify risk and opportunity. - Synthesize insights into clear, executive‑ready narratives that inform content, product, brand, PR, and experience decisions. Measurement & Search Intelligence - Define and lead next‑generation AEO measurement frameworks that connect: - Visibility: citations, mentions, share of answers - Authority: entity strength and topic‑level ownership - Impact: customer confidence, engagement, and downstream business influence (leads, applications, and product consideration including measuring citation and mention share as well as sentiment) - Build and maintain dashboards that translate complex discovery data into clear insights for senior leaders. - Evangelize actionable insights flowing constantly across content marketing, web development, paid search, social media marketing, PR, and brand marketing. Content Knowledge & Architecture - Drive cross‑functional alignment to structure Citizens content as authoritative, machine‑readable knowledge that is clear for humans and interpretable by answer engines, in partnership with marketing and technology teams. - Support development of answer‑based content models, including: - Definitions, FAQs, comparisons, and decision support - Explicit attribution, sourcing, and disclosures - Modular content designed for reliable reuse in AI‑powered experiences - Apply entity‑based optimization principles to strengthen AI understanding of Citizens’ products, expertise, locations, and brand authority. - Ensure content is factually precise, citation‑ready, compliant, and resilient against AI misrepresentation or hallucination. - Lead the evolution of standards for EEAT, accuracy, and trust signals in AI‑driven discovery environments, including influence across prioritized third‑party and aggregator platforms. Governance, Risk & Cross‑Functional Leadership - Operate within existing SEO and content governance models while helping define new guardrails for AI‑powered search. - Identify, escalate, and mitigate technical, content, or compliance‑related risks tied to answer engine visibility and discovery. - Ensure discoverability improvements align with security, accessibility, privacy, and regulatory standards. Qualifications - 7-10+ years of experience in SEO, search strategy, and digital discovery, ideally within financial services or other regulated, YMYL industries. - Deep understanding of answer engines, AEO, AI powered search, and conversational discovery - Deep understanding of the technical details of AEO as well as answer engines’ impacts on the top and middle of the funnel. - Working knowledge of how LLMs evaluate content quality, authority, and factual consistency. - Experience optimizing answer content (e.g., featured snippets, FAQs, comparisons), including for sensitive or complex topics. - Proven ability to translate complex data into insight, narrative, and strategic recommendation for senior audiences. - Paid search and aggregator experience is a plus but not required. Representative Tools & Analytics (Not Exhaustive) - Adobe Analytics - Google Search Console, Ahrefs, Conductor, Screaming Frog - Familiarity with entity, audience, or influence‑based research tools (e.g., Brandlight, SparkToro) is a plus - Comfort operating with emerging or ambiguous metrics as standards evolve Core Competencies - Strong cross‑functional collaborator and influencer - Analytical, strategic thinker with strong synthesis skills - Comfortable operating in ambiguity and rapid change - Clear, confident communicator (written and verbal) - Curious, test‑and‑learn mindset balanced with sound judgment - Detail‑oriented with a strong appreciation for risk, governance, and accuracy Hours & Work Schedule - Hours per Week: 40 - Work Schedule: M-F 8-5 In New York, NY, Westwood MA, Boston MA orPittsburgh PA, office 4 days 1 day remote. Pay Transparency The salary range for this position is $131,000 - $171,000 per year, plus an opportunity to earn an annual discretionary bonus. Actual pay is based on various factors including but not limited to the work location, and relevant skills and experience. We offer competitive pay, comprehensive medical, dental and vision coverage, retirement benefits, maternity/paternity leave, flexible work arrangements, education reimbursement, wellness programs and more. Note, Citizens’ paid time off policy exceeds the mandatory, paid sick or paid time-away policy of every local and state jurisdiction in the United States.

Role Description The Manager, Corporate Relations supports the growth and sustainability of NPF’s mission by coordinating and managing partnership-driven initiatives, with a primary focus on the MyStudies program and corporate team project management. This role is responsible for supporting partnership execution, managing timelines and deliverables, coordinating cross-functional activities, and ensuring operational excellence across corporate relations initiatives. The Manager will play a key role in maintaining strong partner relationships, supporting business development activities, and driving efficient execution of projects and programs that align with organizational priorities and revenue goals. This position works closely with internal teams and external stakeholders to ensure partnership commitments are fulfilled accurately, efficiently, and on time. Qualifications - Bachelor’s Degree required or 10+ years of relevant experience - Minimum of 2–4 years of experience in project management, nonprofit development, corporate partnerships, program coordination, or related field - Experience managing timelines, deliverables, and cross-functional projects required - Experience supporting partnership programs, clinical research initiatives, or healthcare-related projects preferred - Strong organizational and project management skills with exceptional attention to detail - Excellent interpersonal, written, and verbal communication skills - Ability to manage multiple projects and priorities simultaneously in a fast-paced environment - Proficiency with Microsoft Office, project management tools, and CRM/database systems - Ability to work collaboratively across teams and departments - Strong problem-solving and time-management skills - Available for occasional overnight travel - Must be available to work occasional evenings and weekends - Must be able to lift 40 pounds Requirements - Lead day-to-day coordination and management of the MyStudies program and related partnership activities. - Serve as the primary internal project lead for MyStudies deliverables, timelines, reporting, and communications. - Coordinate with internal departments and external partners to ensure successful execution of program objectives and contractual commitments. - Monitor program milestones, identify potential risks or delays, and proactively implement solutions to maintain project timelines. - Support ongoing program enhancements and identify opportunities to improve operational efficiency and participant engagement. - Manage project timelines, deliverables, and workflows across corporate relations initiatives and partnerships. - Coordinate cross-functional activities between corporate relations, marketing, communications, patient navigation, research, and other internal teams. - Ensure all partnership deliverables are completed accurately, on time, and in compliance with contractual agreements and organizational standards. - Develop and maintain project trackers, timelines, meeting notes, and status updates for internal and external stakeholders. - Support execution of sponsor activations, educational initiatives, awareness campaigns, and partnership programs. - Support management of active corporate partnerships by maintaining regular communication and ensuring a high-quality partner experience. - Assist with partnership renewals, reporting, stewardship activities, and fulfillment of partner benefits. - Support proposal development, presentation preparation, and other materials related to partnership opportunities. - Maintain accurate records of partner communications, agreements, deliverables, and activity within CRM and internal tracking systems. - Assist the corporate relations team with department operations, process improvement initiatives, and administrative coordination. - Track progress toward departmental goals and support reporting related to partnership performance and revenue activities. - Assist the corporate relations team with event planning and execution, such as the annual Industry Summit, ACR Reception, AAD Reception, and the like. - Monitor industry trends and relevant developments within the psoriatic disease and clinical research landscape to support program awareness and partner engagement. - Collaborate closely with the Vice President, Corporate Relations, Director, Corporate Relations and broader team to support strategic priorities and organizational initiatives. Company Description The National Psoriasis Foundation (NPF) is the leading patient and research organization service for the more than 125 million people worldwide who live with psoriatic disease. For more than 55 years, NPF has been a dynamic and evolving organization dedicated to finding a cure for psoriasis and psoriatic arthritis while supporting anyone impacted. NPF provides free patient support and continuing medical education to be sure those impacted by psoriatic disease are armed with the latest information and resources to manage this chronic, systemic disease.

Role Description The Senior Manager, Infrastructure Delivery is accountable for the successful delivery of infrastructure initiatives supporting the Commercial line of business. This role provides strategic and execution leadership across a hybrid infrastructure landscape, including on-prem, cloud, and integrated platform services. The ideal candidate demonstrates exceptional prioritization, understands how to balance demand versus capacity, and continuously evaluates delivery focus to align with business outcomes. This leader operates effectively across both waterfall and agile delivery models, influences without direct authority, and communicates confidently with engineers, architects, and senior executives—particularly under pressure and tight timelines. Responsibilities - Own end-to-end delivery of infrastructure initiatives supporting Commercial business capabilities - Ensure predictable, high-quality delivery across hybrid infrastructure environments (on-prem, cloud, and shared services) - Lead delivery planning, execution, dependency management, and risk mitigation across multiple concurrent initiatives - Continuously assess and adjust priorities based on business demand, delivery capacity, and risk - Balance short-term delivery needs with long-term infrastructure sustainability and scalability - Actively manage demand versus capacity, ensuring teams are focused on the highest-value and highest-risk work - Partner with business and technology stakeholders to sequence work appropriately and resolve competing priorities - Make decisive trade-offs when constraints arise, clearly articulating impact and rationale - Partner closely with solution and enterprise architects to review and challenge infrastructure designs - Apply working knowledge of solution architecture concepts to ensure designs meet requirements for resiliency, security, scalability, and operational support - Provide constructive critique of proposed solutions, identifying risks, gaps, and opportunities for simplification or reuse - Ensure infrastructure designs align with enterprise standards and hybrid architecture strategy - Provide influential leadership across matrixed engineering, architecture, security, and operations teams - Translate technical delivery details into clear business-level updates for senior leadership - Serve as a trusted delivery partner to Commercial business leaders and technology executives - Maintain composure and credibility in high-pressure situations and during aggressive delivery timelines Qualifications - 8+ years of experience in infrastructure delivery, engineering, or technology program leadership - Proven experience delivering infrastructure solutions in a hybrid environment (on-prem and cloud) - Strong prioritization skills with the ability to continually reassess work based on value, risk, and capacity - Experience managing demand versus capacity across multiple initiatives - Experience with both waterfall and agile delivery methodologies - Strong influential leadership skills and executive-level communication - Ability to operate effectively under pressure and meet tight, high-visibility timelines - Solid understanding of infrastructure and solution architecture concepts Benefits - Career Growth Opportunities: We help you thrive, so together, we can grow. We provide opportunities to advance your career with a vast portfolio of businesses and a global footprint. - Great Work Environment: We are proud of our award-winning culture and the recognition we’ve received for our diversity efforts.

Role Description We are seeking a Channel Partner Manager to lead engagement and growth with our most strategic partners in the Managed Service Provider (MSP) and Value-Added Reseller (VAR) segments. This senior-level role will work hand-in-hand with the Head of Channel and Head of the Region to develop and execute strategies that position Nebius as the partner of choice for these key segments. The ideal candidate will bring extensive experience managing and scaling relationships with MSPs and VARs, a strategic mindset, and the ability to drive impactful partner enablement programs. This is a high-impact role, offering the opportunity to shape Nebius’ partner ecosystem and contribute to the company’s long-term growth. You are welcome to work remotely anywhere within the United States. - Strategic partner engagement: Build and deepen relationships with top MSPs and VARs, ensuring alignment with Nebius’ strategic goals and objectives. - Partner enablement: Design, develop and execute partner enablement programs that equip partners to successfully position and sell Nebius’ GPU IaaS solutions. - Collaboration with leadership: Work closely with Head of Channel and Head of the Region to align on strategic priorities, partner initiatives and business growth opportunities. - Contract negotiation and execution: Partner with team members to negotiate agreements, finalize contracts and ensure smooth implementation of sales enablement initiatives. - Business development: Identify new partnership opportunities within the MSP and VAR segments, driving incremental revenue growth. - Sales alignment: Collaborate with sales teams to ensure seamless integration of partner activities into the broader sales strategy, tracking progress against key metrics. - Performance analysis: Monitor and analyze partner performance, providing actionable insights to refine programs and maximize impact. - Travel: within NA: up to 25%, outside NA: 5-10%. Weekly to monthly, with more frequent travel if the role supports a large geographic region or high-touch partners. Qualifications - A minimum of 7-10 years of channel management experience, with a proven track record of working with enterprise-level partners in the MSP and VAR sectors. - Strong, existing relationships with key partners who have a track record of serving enterprise customers. - Strong technical knowledge of cloud-based solutions, with experience enabling partners to sell complex products (preferably GPU IaaS or similar cloud infrastructure solutions) to enterprise customers. - Demonstrated experience in working with enterprise sales teams and marketing functions to co-create sales strategies, develop marketing materials, and execute joint initiatives that resonate with large-scale enterprise customers. - Ability to develop high-level strategic plans for enterprise channel growth while also diving into the tactical aspects of partner enablement, contract negotiations, and performance tracking. - Experience selling, enabling, and supporting enterprise solutions, particularly in cloud, IaaS, and GPU-based offerings. - Demonstrated success in driving revenue growth and scaling partner ecosystems in an enterprise context. - Ability to present Nebius effectively on presentations, with senior leadership, technical teams, and enterprise partners, ensuring clear and actionable messaging around Nebius’ offerings. Requirements - Experience working with enterprise customers to scale and drive adoption of cloud-based solutions is essential. Benefits - Competitive salaries, ranging from $239k-$300K OTE based on your experience. - Health insurance: 100% company-paid medical, dental, and vision coverage for employees and families. - 401(k) plan: Up to 4% company match with immediate vesting. - Parental leave: 20 weeks paid for primary caregivers, 12 weeks for secondary caregivers. - Remote work reimbursement: Up to $85/month for mobile and internet. - Disability & life insurance: Company-paid short-term, long-term and life insurance coverage.