Role Description Host Stand Agency is looking for a Social Media Manager who can grow into ownership of both organic and paid social media across its client portfolio. The exact initial scope may evolve depending on client needs, team growth, and how responsibilities are divided with the senior creative/content lead. Over time, this person is expected to manage social media more broadly, including: - Content planning - Publishing - Community engagement - Campaign execution - Paid social management - Performance analysis and optimization The role is likely to support hospitality and lifestyle clients, including restaurants, hotels, resorts, travel brands, and other consumer-facing businesses. The ideal candidate combines strong creative judgment with commercial awareness and is comfortable working across both brand-building and performance-driven social media. Qualifications - 4+ years of experience managing social media for brands, agencies, or multiple client accounts - Strong experience with organic social media strategy, content planning, publishing, and community management - Hands-on paid social experience - Experience working with hospitality, restaurants, hotels, travel, lifestyle, food and beverage, or consumer brands - Excellent English and the ability to adapt tone of voice across different brands - Strong understanding of Instagram, Facebook, TikTok, LinkedIn, and current social media best practices - Experience with Meta Ads Manager and social media scheduling tools - Experience creating content calendars and managing approval workflows - Experience analyzing campaign insights, identifying trends, and making optimization recommendations - Good visual judgment and the ability to brief creative teams effectively - Ability to manage multiple accounts and priorities in a fast-paced agency environment - Comfortable communicating with clients and presenting recommendations Requirements - Remote work with a growing, creative agency - Clear opportunity to expand the role as the agency and client portfolio grow - Autonomy to bring new ideas, improve processes, and influence social strategy

Role Description Hain Celestial is transforming the way we approach brand building to drive our new growth strategy. The Senior Manager, Media plays a critical role in this transformation, working across the North American portfolio to create impactful omnichannel plans that meet consumers and shoppers where they are on the path to purchase. You will lead the development of full-funnel media frameworks across national and retail channels, manage the performance and expectations of our Media and Shopper agency partners, and equip brand teams with the tools needed to execute best-in-class plans. This role will be crucial to Hain’s future success, building brands through a full-funnel approach that drives short and long-term results. - Lead ongoing Shopper and Media agency relationship and performance evaluation - Develop and implement omnichannel media strategies across major platforms, driving growth and brand presence in the national, e-commerce and retail sectors to ensure alignment with our overall unified commerce and marketing goals. - Navigate the dynamic landscape of digital media, focusing on key platforms such as Meta, Walmart Connect, Target Roundel, Kroger Precision Marketing, Amazon, and Albertsons Media Collective. - Help position Hain as a credible, strategic partner to retailers through strong media and shopper expertise - Act as an advisor to the brand teams as they execute their media plans - Serve as the connector between Brand, Sales, Trade Marketing, and eCommerce to integrate full-funnel media strategies and promotional activity, linking both to business outcomes - Advise brand teams on how to embed media strategy into joint business planning, sell stories, and retail conversations - Drive the integration of insights into the broader e-commerce and omnichannel strategy, contributing to joint business planning and strategic discussions across the media mix - Ensure media strategies and executions align with the right audiences and right messages as defined by the brands - Deploy a consistent measurement framework across working media - Translate complex data into clear, actionable insights that drive decision-making across teams - Scale learnings and best practices across brands to drive consistency and efficiency - Ensure media agency effectively leverages real-time optimization of our marketing initiatives across platforms - Maintain an up-to-date understanding of the evolving media landscape, identifying new opportunities for growth and innovation - Drives continuous refresh of marketing opportunities as part of the Integrated Business Process - Provides guidance on how to evaluate inbound opportunities from Sales function - Guides on the type of content/input on marketing activation to elevate in key commercial planning milestones Qualifications - Bachelor’s degree in marketing, Advertising, Communications or a related field; MBA or equivalent preferred. - Minimum 6 years relevant experience, preferably within a CPG (consumer packaged goods) or agency environment. - Proven track record in digital media planning and execution, with a strong focus on programmatic and social media. - Demonstrated experience managing relationships with media agencies and cross-functional teams. - Strong analytical skills and proficiency in using tools to measure and optimize campaign performance. - Excellent communication and presentation skills, with the ability to translate complex data into actionable insights. - Exceptional project management skills, with the ability to handle multiple projects in a fast-paced, dynamic environment. - Computer skills including MS Office programs such as Outlook, Word, Excel PowerPoint. Requirements - Strong collaborator, able to build relationships and work effectively across internal teams and external partners. Benefits - $132,000 - $162,000 (commensurate with experience and location) - Medical, Prescription, Dental, Vision Coverage - Flexible spending accounts - Disability coverage - Life insurance - Critical illness and accident insurance - Legal and identity protection insurance - Pet insurance - Employee assistance program - Commuter benefits - Tuition assistance - Adoption assistance - 401(k) - PTO - Parental Leave

Role Description We're seeking a Senior Social Measurement Lead to build an effective social media measurement strategy for Airbnb's global marketing and comms teams. The job will cover: - All content published on our owned channels - The social elements of our marketing and comms campaign work - Our influencer and creator programs The right candidate will know how to identify, structure, and activate the right data — turning raw performance information into something usable, and ultimately into decisions that move the business forward. You will partner closely with: - Social strategy - Social creative - Comms - Data Science - Regional marketers Your work will shape how Airbnb understands the impact of social on business outcomes, how teams make day-to-day creative and strategic decisions, and how leadership evaluates the effectiveness of our global social investment. Qualifications - 15+ years of experience in social analytics, marketing measurement, or digital strategy, ideally at a global consumer brand or platform - Deep expertise in organic social and/or influencer measurement, including platform-native analytics and third-party tools - Strong analytical and technical skills, with experience in data querying, analysis, and dashboarding (e.g., SQL, Excel, BI tools) - Proven ability to translate complex data into clear, compelling narratives for cross-functional teams and executive leadership - Experience leading test-and-learn agendas and applying experimentation frameworks to drive measurable business outcomes - Track record of influencing cross-functional stakeholders and driving alignment in complex, matrixed organizations - Comfortable operating at both strategic and executional levels — from shaping global direction to building datasets - Demonstrated hands-on proficiency with AI tools for analytical work, including using AI to build dashboards, validate hypotheses, process large datasets, and connect social signals to proprietary business data - Deep familiarity with the social measurement tool landscape, including proven ability to model or extrapolate data not directly available through public sources Requirements - Define and own Airbnb's social measurement strategy — standardizing frameworks, KPIs, and success criteria across platforms and regions, while accounting for local market nuances - Elevate reporting into strategic storytelling — synthesizing data across channels, programs, and regions into cohesive, E-team-ready narratives that connect social performance to broader marketing goals and company priorities - Lead a global test-and-learn agenda — designing experiments with clear hypotheses and success criteria, running rapid tests to exploit algorithmic dynamics, identify breakout content formats, and unlock outsized reach - Drive insights and optimization — analyzing cross-platform performance to surface growth levers, breakout trends, and content opportunities; translating findings into clear, actionable recommendations for creative and strategy teams - Apply AI to accelerate analytical depth and speed — leveraging AI tools to build custom reporting views, automate workflows, validate hypotheses, and synthesize internal Airbnb data with external social signals - Own the social measurement tool landscape — maintaining expert-level knowledge of platform-native analytics (TikTok, Instagram, YouTube) and third-party tools (e.g., Sprinklr, CreatorIQ, Brandwatch, Tubular); evaluating and onboarding new vendors as the landscape evolves - Partner with Consumer Insights — collaborating with Airbnb's insights team to enrich qualitative and quantitative research with social-native observations; identifying patterns in social conversation that reveal audience shifts, unmet needs, and cultural moments - Be hands-on with data — independently pulling, querying, and analyzing data across platforms, internal tools, and third-party systems; ensuring data quality, consistency, and alignment on taxonomy and reporting standards across teams Location This position is US - Remote Eligible. The role may include occasional work at an Airbnb office or attendance at offsites, as agreed to with your manager. While the position is Remote Eligible, you must live in a state where Airbnb, Inc. has a registered entity. Click here for the up-to-date list of excluded states. This list is continuously evolving, so please check back with us if the state you live in is on the exclusion list. Commitment To Inclusion & Belonging Airbnb is committed to working with the broadest talent pool possible. We believe diverse ideas foster innovation and engagement, and allow us to attract creatively-led people, and to develop the best products, services and solutions. All qualified individuals are encouraged to apply. We strive to also provide a disability inclusive application and interview process. If you are a candidate with a disability and require reasonable accommodation in order to submit an application, please contact us at: reasonableaccommodations@airbnb.com Please include your full name, the role you’re applying for and the accommodation necessary to assist you with the recruiting process. We ask that you only reach out to us if you are a candidate whose disability prevents you from being able to complete our online application.

• Own the Meta strategy (paid and organic) across a portfolio of healthcare clients. • Develop audience strategies, messaging frameworks, funnel architecture, and content pillars aligned with client goals. • Build testing roadmaps and continuously refine strategies using performance insights. • Identify opportunities where paid and organic activity can strengthen each other. • Stay ahead of Meta platform updates, algorithm changes, and emerging features. • Plan and manage monthly Facebook and Instagram content calendars. • Write engaging, conversion-focused social copy tailored to healthcare audiences. • Guide community engagement strategies that reflect each client's brand. • Analyse engagement, reach, follower growth, and content performance to improve results. • Provide strategic direction to the Meta Media Buyer on: - campaign objectives - audience targeting - creative testing - funnel strategy - budget priorities • Review campaign performance and recommend optimisation opportunities. • Ensure paid and organic campaigns work together across the customer journey. • Escalate strategic recommendations and performance risks to the Marketing Manager. • Develop original campaign concepts based on audience insights and performance data. • Write high-converting video scripts, ad hooks, and creative concepts for Meta campaigns. • Brief designers, videographers, and photographers with clear creative direction. • Collaborate with the production team from concept through final delivery. • Review creative assets before publication to ensure they're strategically aligned and optimised for Meta. • Continuously improve creative based on campaign results. • Ensure all advertising complies with healthcare marketing regulations and Meta policies. • Develop integrated paid and organic Meta reporting. • Present actionable performance insights and recommendations to the Marketing Manager. • Contribute to client reporting and strategy presentations. • Proactively identify opportunities and potential risks before they impact performance. • Build and maintain efficient content planning and campaign workflows. • Develop SOPs for Meta strategy and content processes. • Keep documentation organised to support collaboration across the team.