ACE.SG (Action Community for Entrepreneurship) logo
ACE.SG (Action Community for Entrepreneurship)

ACE.SG is the national voice for the Singapore startup ecosystem. A key trade association representing startups.

Growth Acquisition Specialist

Growth MarketingGrowth MarketingFull TimeRemoteSeniorTeam 11-50Since 2003H1B No SponsorCompany SiteLinkedIn

Location

Pakistan

Posted

8 days ago

Salary

0

Seniority

Senior

Bachelor DegreeEnglishFirebase

Job Description

Growth Acquisition Specialist

ACE.SG (Action Community for Entrepreneurship)

• Support the Global Growth Manager in driving data-backed initiatives to improve acquisition efficiency and channel performance. • Analyze customer acquisition funnels, conversion points, and drop-offs to identify opportunities to improve onboarding and first transaction rates. • Track and evaluate the performance of referral programs, associate channels, and marketing acquisition campaigns. • Identify high-performing acquisition sources and recommend optimization strategies. • Analyze customer funnel performance, cohort behaviour, and corridor trends to uncover growth opportunities. • Build meaningful customer cohorts and behavioural segments using transactional and engagement data. • Identify early churn indicators and provide insights for personalized engagement strategies. • Assist in designing, setting up, and analyzing A/B tests and growth experiments across key acquisition and engagement touchpoints. • Document experiment hypotheses, results, and insights in a structured knowledge repository. • Capture learnings from campaigns and product usage to identify optimization opportunities. • Prepare weekly and monthly dashboards covering acquisition metrics, activation, retention, churn, segmentation, and CLV. • Maintain KPI dashboards tracking CAC drivers, funnel performance, corridor trends, and customer behaviour patterns. • Prepare insight reports and performance summaries for leadership. • Support planning, segmentation, and execution of retention, win-back, and engagement campaigns. • Coordinate with CRM, Marketing, and Product teams to ensure accurate campaign execution. • Work closely with Product, Marketing, Operations, RD, CX, Treasury, and CRM teams to support growth initiatives. • Support PLG(product-led growth) efforts by analyzing product usage patterns and adoption metrics. • Contribute ideas to improve user journeys, reduce friction, and enhance the overall customer experience.

Job Requirements

  • Minimum Graduation with relevant experince.
  • Strong analytical skills with proficiency in Excel
  • Understanding of growth funnels, cohort analysis, churn metrics, retention strategies, and campaign analytics.
  • Familiarity with A/B testing and experimentation frameworks.
  • Preferred experience with fintech/payments, CRM platforms, Firebase/Google Analytics, and segmentation tools.
  • Strong communication and cross-functional collaboration skills.
  • Curious mindset with strong problem-solving ability and eagerness to learn.

Benefits

  • Five (5) days working - Saturday & Sunday OFF (All ACE Money Transfer offices accross the globe)
  • Free Food Facility (Liaison Office - Kharian, Pakistan only)
  • Free official transport (Liaison Office - Kharian, Pakistan only)
  • Free Hostel/Executive Accommodation (Liaison Office - Kharian, Pakistan only)
  • Provident Fund (ACE all Pakistan Offices only)
  • Interest-Free Loans (ACE all Pakistan Offices only)
  • Advance salary facilitation (ACE all Pakistan Offices only)
  • Overtime (All ACE Offices across the Globe, as per policy)
  • Medical and Life Coverage (ACE all Pakistan Offices only)
  • Health Insurance (Overseas Offices)
  • Pension contributions (UK, Ireland, and Australia)
  • EOBI & PESSI (ACE all Pakistan Offices)
  • Night Shift Allowance (ACE all Pakistan Offices)
  • Annual Leaves (All ACE Offices across the Globe, as per policy)
  • Sick and Casual Leaves (ACE all Pakistan Offices)
  • Wedding Leaves (ACE all Pakistan Offices)
  • Umrah and Hajj Leaves (ACE all Pakistan Offices)
  • Bereavement Leaves (All ACE Offices across the Globe, as per policy)

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