Digital Marketing Consulting Agency based in Berlin, Germany.
Pflichtpraktikant Digitales Marketing, Technology & Analytics
Location
Germany
Posted
3 days ago
Salary
0
Seniority
Senior
Job Description
Pflichtpraktikant Digitales Marketing, Technology & Analytics
digitalagenten GmbH
• Du unterstützt bei der technischen Pflege und Weiterentwicklung unserer Webauftritte (u. a. WordPress, CMS-Anpassungen, Plug-in-Integration) • Du analysierst die Performance unserer Websites und Social-Media-Kanäle anhand von SEO- und Tracking-Daten • Du führst systematische Keyword- und Wettbewerbsanalysen durch und leitest daraus Optimierungsvorschläge ab • Du implementierst Tracking- und Analyse-Tools (z. B. Google Analytics, Google Tag Manager, Meta Business Suite) und wertest deren Daten aus • Du unterstützt bei der Automatisierung von Marketingprozessen (z. B. E-Mail-Marketing, Kampagnen-Tracking) • Du stellst die technische Qualität von Inhalten sicher – von Ladegeschwindigkeit über Usability bis zur Barrierefreiheit • Du gestaltest Reports und Dashboards, die Einblicke in Reichweiten, Conversions und Zielgruppen liefern
Job Requirements
- Du bist eingeschriebener Student (m/w/d) in einem relevanten Studiengang (z. B. Medieninformatik, Wirtschaftsinformatik, Data Science, Marketing Engineering oder Ähnliches)
- Du hast technisches Interesse und idealerweise erste Erfahrungen mit Webtechnologien (HTML, CSS, JavaScript) oder CMS-Systemen (z. B. WordPress)
- Erste Kenntnisse in Web-Analytics- oder SEO-Tools sind von Vorteil
- Du bringst eine analytische und lösungsorientierte Denkweise mit und hast Spaß daran, technische Prozesse zu verstehen und zu optimieren
- Strukturiertes Arbeiten und die Fähigkeit, komplexe Daten klar aufzubereiten, zeichnen dich aus
- Sehr gute Deutschkenntnisse in Wort und Schrift runden dein Profil ab.
Benefits
- Ein dynamisches Arbeitsumfeld mit flachen Hierarchien und einem offenen Austausch
- Ein Team aus kreativen und motivierten Kollegen
- Die Möglichkeit, deine Fähigkeiten in einem spannenden Bereich zu entwickeln
- Anspruchsvolle und vielseitige Aufgaben mit Gestaltungsspielraum
- Flexible Arbeitszeiten & Remote-Option für maximale Freiheit
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