Contract Senior Copywriter Location: Burr Ridge United States remote Job Description: MX is seeking an experienced Contract Senior Copywriter to support a high-visibility B2B client. This is a strategic opportunity to shape brand positioning, messaging architecture, and voice, then bring it to life. We''re seeking a writer who can quickly become fluent in our client's business, understand the nuances of their technology and target audiences, and create content that is both strategically sound and highly engaging. You''ll bring strong editorial instincts, a collaborative mindset, and the ability to balance AI-assisted workflows with exceptional human judgment and storytelling. This is a remote long-term, contract opportunity with flexible hours that scale with workload. What You'll Do Content Development & Execution - Create high-quality, engaging content that strengthens our client's position as a leading provider of business integration solutions. - Collaborate closely with Product Marketing and subject matter experts to develop accurate, compelling messaging. - Write and optimize content across multiple channels, including: - Maintain consistent brand voice, messaging, and tone across all content. SEO, AEO & GEO Optimization - Optimize content according to current SEO best practices. - Apply AEO and GEO principles to improve discoverability across search engines and AI-powered platforms. - Incorporate keyword strategies, search intent, and structured content approaches where appropriate. - Adjust content recommendations based on performance insights, industry trends, and evolving search behaviors. What We're Looking For - 7+ years of professional experience in copywriting, with agency background preferred. - A dynamic portfolio that showcases versatility across industries, audiences, and formats - Strong B2B writing experience, preferably within technology, SaaS, software, data, integration, cybersecurity, cloud, or related industries. - Proven ability to translate complex technical concepts into clear, engaging content for business audiences. - Experience writing for multiple stages of the buyer journey and a variety of stakeholder personas. - Demonstrated success creating long-form and short-form content assets. - Working knowledge of SEO and familiarity with emerging AEO and GEO best practices. - Experience using AI tools to support content creation while maintaining high editorial standards. - Ability to manage multiple projects and deadlines in a flexible, fast-paced environment. Nice To Have - Experience with global organizations and international audiences. - Background in business integration, enterprise software, supply chain, managed file transfer, EDI, or related technologies. - Agency experience supporting multiple stakeholders and content initiatives simultaneously. Compensation Range: $65 - $85 hourly. MX believes it will pay this pay range for this position at the time of this posting. Compensation will be determined based on the applicant's experience, skills, and qualifications in addition to the requirements of the position. MX reserves the right to modify this pay range at any time. This is an independent contractor relationship therefore ineligible to participate in MX's benefits program. About Us A leading B2B marketing agency, MX is one of the fastest-growing agencies in the U.S. and was named B2B Marketing's Agency of the Year in 2022. We consistently receive awards for both our work and our company culture, including being named one of the Best and Brightest Companies to Work For in Chicago for nine years in a row and the Best and Brightest in the Nation for the third consecutive year. We help our clients elevate their brands, drive demand & increase loyalty through a combination of: Strategy & Insights, Creative & Production, Content Marketing, Digital Marketing & Media, Lead Gen & Nurture, Channel Marketing, Digital Experience, and Martech & Data. The Mx Group is proud to be an equal opportunity employer. That means we not only provide equal opportunity and consideration to all employees and applicants for employment - we welcome it. We won't unlawfully discriminate on the basis of gender identity or expression, race, ethnicity, religion, national origin, age, sex, marital status, physical or mental disability, veteran status, sexual orientation, and any other category protected by law, because we believe diversity drives us to deliver more valuable and meaningful experiences to clients and employees. During the recruitment process, The Mx Group will only communicate using our corporate domain name (themxgroup.com) and will never ask for personal information other than contact information and job history until an offer has been made. Additionally, The Mx Group will never request that you purchase anything during any part of the recruitment or hiring process. You can read more about detecting and reporting employment scams at the Internet Crime Complaint Center and Federal Trade Commission websites.

Role Description We're looking for a part-time Marketing Copywriter to own the voice and cadence of our mass email marketing program. This is a contract (1099) engagement, non-exclusive, so the right person is welcome to work with other clients alongside this role. Core responsibilities include: - Writing 3–4 emails per week that speak directly to pre-med students, spanning both sales-focused campaigns (promotions, enrollment pushes, deadlines) and nurture campaigns (educational content, relationship-building, brand trust). - Researching seasonal and academic-calendar trends and digging into performance data, including prior years' campaigns, to continuously sharpen our messaging strategy. Qualifications - 5+ years of experience in email marketing, copywriting, or content marketing, ideally in education, ed-tech, or a related consumer space. - Strong portfolio demonstrating persuasive and engaging email copy across different campaign types. - Comfort working with email marketing platforms (e.g., HubSpot) and interpreting campaign analytics. - Excellent written communication skills with close attention to tone, clarity, and audience. - Data-informed mindset — comfortable using performance metrics to guide creative decisions. - Growth mindset — eager to test new ideas, learn from performance data, and iterate quickly on what works. Requirements - Experience marketing to students, particularly pre-med, graduate, or test-prep audiences. - Familiarity with A/B testing frameworks and email deliverability best practices. - Background in both direct-response (sales) and lifecycle/nurture email marketing. - Educational background in psychology, sociology, and writing. Benefits - The opportunity to shape the voice of a growing, mission-driven education company. - A collaborative team environment spanning marketing, sales, and academics. - A flexible, non-exclusive part-time contract — freedom to take on other clients alongside this work. - Future opportunity to move into a full-time employment position.

• Lead, plan, and write clear, deeply creative, and emotionally resonant copy across a variety of mediums, including social media, digital ads, print collateral, TV/radio/video scripts, blogs, articles, website pages, emails, newsletters, and high-visibility press materials. • Develop and maintain a nuanced voice matrix; leverage audience insights to authentically engage youth and young adults, while seamlessly crafting compelling narratives that resonate with funders, donors, supporters and educators. • Translate complex mental health statistics, programmatic impact data, youth and young adults input, academic information, testimonials into human-centric stories that move people to act, donate, or advocate. • Act as the ultimate protector of the Active Minds brand voice, maintaining and evolving brand guidelines so that every touchpoint feels unmistakably "us." • Direct and oversee the creation of high-converting advertising copy for landing pages, paid search, and social ads, ensuring a seamless transition from an ad click to an engagement. • Develop the copy strategy for emails, welcome series, and engagement funnels using direct-response techniques to combine empathetic storytelling with clear, urgent calls to action that drive measurable revenue and engagement. • Create ongoing headline, call-to-action (CTA), and copy-variant A/B testing; analyze copy effectiveness, and iterate to maximize ad spend efficiency and deepen audience connection. • Brainstorm with graphic designers, marketing, PR to co-create campaigns where strategy, words, and imagery work together to achieve goals. • Serve as a collaborative, supportive resource for internal program and development teams, helping develop, polish, edit, and tailor their specialized content to meet specific audience expectations and brand consistency. • Provide guidance, creative inspiration, and constructive review for team members, helping them stretch their creative muscles. • Lead project workflows from a copy perspective, developing detailed, inspiring copy strategies and guidelines to set expectations, timelines, and budgets.

• Create and update digital and direct mail servicing communications • Monitor and track campaigns throughout the creative process while providing guidance and influence as needed • Maintain and update templates and tools in accordance with Brand guidelines • Proofread peer content and provide editorial and design feedback • Help support and implement process improvement recommendations that focus on increased efficiency and reducing cost • Ensure communications remain in compliance with company policies and procedures and maintain internal audit document files • Communicate the creative details and timelines with all key stakeholders • Deliver quality work, on time, with exceptional attention to detail • Ad-hoc projects as assigned