• Understand the psychology of physician referrals and build the positioning of LifeStance as a referral destination. • Build and maintain the BD content arsenal. • Define how referral partners are engaged through automated email, SMS, and other marketing touchpoints. • Write campaign briefs that our demand-generation team executes. • Maintain a live view of our competitive set. • Embed with sales leadership and clinician liaison field teams. • Provide messaging refresh and collateral support for the clinician recruiting team.

• Demonstrates a deep understanding of the organization’s products and services while explaining product features and benefits to potential customers. • Offers technical expertise and support to the account managers in identifying potential clients, nurturing leads, and driving revenue growth. • Establishes a professional and consultative relationship with clients by gaining a thorough understanding of their unique business needs within their industry. • Creates and presents customized solutions or proposals that address the client's needs and demonstrate the alignment of the organization’s offerings with the client’s business objectives. • Manages sales pipelines by tracking leads, opportunities, and sales prospects through various stages of the sales process and identifies improvement areas. • Utilizes various sales and marketing techniques to identify and engage with potential clients and helps in tailoring sales pitches and solutions. • Develops and executes strategies to retain and nurture existing clients leading to recurring revenue and referrals. • Focuses on growing contractual renewals, especially for mid-sized accounts with varying levels of complexity, to achieve higher total contract-value renewals while retaining and expanding existing client relationships. • Guides junior team members in sales techniques and methodologies, such as consultative selling, relationship building, objection handling, and closing deals. • Participates in ongoing sales training programs to improve skills and knowledge in areas such as negotiation, objection handling, and industry-specific expertise.

• Drive the execution and operationalization of systems and tools that support central programs and strategies for the supply side of the business. • Own clear, consistent communication on program progress and roadmap. • Partner with revenue operations, scaled operations, and field teams to define the key support systems and processes needed to keep pace with rapid growth and meet revenue and market development goals. • Support sales, operations, and business teams in driving the right technical implementations for their strategies. • Own the portfolio of technical work, partnering with internal business technology teams and tool vendors to execute on the vision and roadmap while managing day-to-day delivery. • Prioritize team requests and requirements against company and field goals, provide up-to-date visibility into project roadmaps, and escalate issues when needed. • Partner with the right teams to manage data, insights, and reporting from these systems and tools.

• Develop positioning, messaging, and core narratives for feature releases, key launches, and strategic product narratives • Partner closely with Product management, Engineering, and Design to refine how products are presented across in-product and external surfaces • Create and coordinate launch deliverables such as changelogs, demos, enablement materials, email, social copy, and go-to-market communications • Equip Sales, CX, and other customer-facing teams with the context and materials they need to communicate new launches effectively • Bring customer insight, product understanding, and market context back into product and launch decisions