eCommerce Growth Marketing Manager
Location
United States
Posted
5 days ago
Salary
$100K - $120K / year
Seniority
Senior
Job Description
eCommerce Growth Marketing Manager
ACI Learning
• Own B2C and B2B SMB eComm revenue. Set targets, build the plan, and hit the number. • Design and execute multi-channel demand gen campaigns (paid search, paid social, email, SEO, retargeting) that convert SMB buyers without a sales assist. • Run our in-house paid strategy across Google and Meta, with direct ownership of budget, creative direction, targeting, and performance optimization. • Build and manage email and lifecycle marketing programs that move SMB prospects from awareness to purchase. • Own ACI Learning's presence on G2, Trustpilot, and similar platforms, including review generation, response strategy, and profile optimization. • Develop SMB audience segmentation and messaging that speaks to how small business buyers actually think and buy. • Design and run A/B tests across landing pages, ad creative, email flows, and CTAs. • Use AI and agentic tools to automate workflows, scale content and campaign production, and operate at a pace that outpaces the headcount. • Build dashboards that track revenue attribution and translate performance data into clear, actionable recommendations for leadership.
Job Requirements
- 4 to 7+ years in growth or demand gen marketing with a B2B SMB eComm focus.
- Demonstrated revenue ownership. You should be able to point to specific campaigns and specific dollars generated.
- Experience running multi-channel campaigns end-to-end without a sales team to catch what falls through.
- Proven track record managing in-house paid campaigns on Google and Meta with direct budget accountability.
- Strong email and lifecycle marketing experience in HubSpot or a comparable platform.
- Experience managing G2, Trustpilot, or similar review platforms as an actual conversion lever, not a side responsibility.
- Comfort with AI tools and agentic workflows as a means of increasing your own output and efficiency.
- Fluency in GA4, attribution modeling, and building executive-ready dashboards.
- Ability to operate independently and move fast in a lean, high-accountability team.
Benefits
- Comprehensive medical, dental, and vision coverage—starting the 1st of the month after your hire date.
- Four weeks of paid parental or medical leave, so you can focus on what matters most.
- Flexible PTO policy, sick time, and eight paid holidays — because we believe in balance.
- 401(k) retirement plan so you can invest in your future from day one.
- One free course each year after 90 days — advancing your skills is part of the job.
- Tuition assistance to support your continued education and professional growth.
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