• Grow Cresta’s customer list through personalized emails, calls, and creative social media outreach • Write effective and compelling messaging to engage targeted accounts • Work closely with Sales and Marketing to plan, strategize, and execute outreach campaigns that help drive revenue growth • Analyze market research data and develop strategic approaches to raise awareness and generate interest for Cresta • Partner with account executives to help generate meetings and sales pipeline • Create and prioritize target account and contact lists • Conduct high level conversations with executives in prospect accounts • Achieve monthly quotas of meetings, qualified opportunities, and pipeline generated • Assist with drafting sales pitches, presentations, reference material, and other documents as required

• Connect founders and businesses with top-tier remote talent • Maintain meaningful, reliable partnerships • Achieve client goals while ensuring virtual professionals find purpose and growth • Work 40 hours a week in MST time zone.

• Make 150+ outbound calls per day to prospective customers across the United States. • Prospect through phone, email, and LinkedIn to generate new sales opportunities. • Identify and engage business owners and key decision-makers. • Qualify prospects by understanding their business needs and fit. • Schedule qualified meetings for the US sales team. • Maintain accurate CRM records and activity tracking. • Collaborate closely with Account Executives to ensure smooth meeting handoffs. • Participate in sales training, coaching sessions, and call reviews. • Consistently achieve activity and meeting-setting goals.

Role Description Our innovative technology recruitment desk has an exceptional opportunity for a driven and experienced Sales Development Representative (SDR) to join a pioneering SaaS company as their first outbound hire. This is a unique chance to shape and own the outbound sales strategy from inception, directly impacting the company's go-to-market success in a critical, regulated industry. If you are a master of outbound, thrive in dynamic startup environments, and possess a deep understanding of leveraging AI for sales efficiency, this role is designed for you. You will be instrumental in generating qualified pipeline and establishing presence within the US market. Duties & Responsibilities - Spearhead high-volume, structured outbound prospecting to generate qualified meetings for the business development team. - Develop and own sophisticated multi-channel outreach strategies across phone, email, and LinkedIn to engage multiple stakeholders within target accounts. - Leverage advanced AI tools, including Claude.ai, for ICP research, personalized at-scale messaging, sequence copywriting, and call preparation. - Masterfully handle objections and pivot conversations in real-time, building rapid rapport with prospects in the healthcare, compliance, or regulated verticals. - Meticulously manage and optimize pipeline within HubSpot, ensuring every interaction is logged and tracked to inform strategic decisions. - Proactively identify and engage new market opportunities, adapting quickly to evolving processes and tools in a fast-paced startup setting. - Contribute to building and refining the outbound sales playbook, demonstrating ownership and a results-driven mentality. Qualifications - Minimum of 2 years' proven experience as a B2B SaaS SDR with a strong track record in the US market. - Demonstrated experience within the healthcare, compliance, or a similarly regulated vertical. - Quantifiable outbound results: specific metrics on meetings booked, pipeline generated, and conversion rates must be clearly presented. - Proficiency and depth in using HubSpot as a sales tool, not just for basic logging. - Daily, practical fluency with AI tools (e.g., Claude.ai) for sales workflows, with specific examples of use cases. - Evidence of multithreading experience within target accounts. - A self-driven, adaptive mindset, comfortable with ambiguity and contributing to process evolution in a startup environment. - Demonstrated ownership mentality with a focus on personal achievements ('I did' statements). - Ability to provide 2-3 professional references who can attest to performance. Requirements - Monthly Salary: R45 000 Interested? If you are interested in this opportunity, please reach out.