With Primary Care. For Primary Care.
Field Marketing Manager
Location
Florida
Posted
5 days ago
Salary
0
Seniority
Lead
Job Description
Field Marketing Manager
Aledade, Inc.
• Design and manage experiential events, including roundtable dinners, tradeshows, networking events, webinars, and regional partnership activations, to build authentic relationships and enhance brand affinity. • Create and localize high-impact campaigns, messaging, and materials tailored to each assigned market, collaborating with Campaigns, Digital Marketing, Brand Strategy and Portfolio Marketing to align with Aledade’s value proposition and the needs of regional providers. • Identify and execute targeted account-based marketing strategies to accelerate the sales funnel. • Build strong relationships with key opinion leaders, subject matter experts, influencers, and medical societies. • Measure and report field marketing impact through quantitative and qualitative KPIs. Use performance insights to refine campaigns and support the broader field marketing roadmap.
Job Requirements
- Bachelor’s degree in Marketing, Business, Healthcare Administration, Public Health, or a related field
- 8+ years of experience in field marketing, account-based marketing, event marketing or experiential marketing, preferably within healthcare or a health system
- Willingness to travel frequently within the designated state(s) and occasionally nationally for conferences, events, and meetings (approximately 35%)
- 2+ years of experience with marketing automation technology, preferably Hubspot.
Benefits
- Flexible work schedules and the ability to work remotely are available for many roles
- Health, dental and vision insurance paid up to 80% for employees, dependents and domestic partners
- Robust time-off plan (21 days of PTO in your first year)
- Two paid volunteer days and 11 paid holidays
- 12 weeks paid parental leave for all new parents
- Six weeks paid sabbatical after six years of service
- Educational Assistant Program and Clinical Employee Reimbursement Program
- 401(k) with up to 4% match
- Stock options
- And much more!
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