• You will work closely with our consulting team and have the opportunity to contribute your own ideas and take on responsibility. • You will analyze current developments in the continuing-education market and help us develop new, tailored offerings for different target groups. • You will support the development of modern training concepts—with a focus on relevance, didactics, and impact. • You will create content for our website, contribute ideas for social media, and strengthen our digital presence. • You will assist with optimizing application documents and gain insight into counseling sessions with real clients. • You will participate in potential analyses, support the preparation of coaching sessions, and gain first-hand experience in professional client support.

Role Description Schlaganfälle gehören global zu den häufigsten Todesursachen. Wir wollen das ändern. Mit KI-gestützter Software unterstützen wir medizinisches Personal weltweit dabei, Risiken frühzeitig zu erkennen – bevor es zu spät ist. Komm zu Apoplex und gestalte mit uns die Medizin von morgen. - Positionierung & Strategie: du entwickelst Positionierung und STP (Segmentierung, Targeting, Positioning) aus echter Marktanalyse und leitest daraus die Marketing-Strategie ab. - Markenarchitektur: du gestaltest und steuerst die Marke über mehrere Produkte und Märkte hinweg (DACH, perspektivisch UK/ES/USA). - Kampagnen & Launches: du designst Kampagnen und Produkt-Launches end-to-end: Ziel → Botschaft → Kanal → Messung. - Markt- & Wettbewerbsintelligenz: du machst aus Marktbeobachtung entscheidungsreife Battlecards für den Vertrieb. - Content & Sales-Enablement: du verantwortest Botschaften und Materialien (Evidenz, Case Studies, One-Pager, Decks), die klinisch und ökonomisch überzeugen. - Kanal- & KPI-Strategie: du setzt den Kanal-Mix (LinkedIn, Newsletter, Website/SEO) und steuerst Marketing über klare Kennzahlen. - Orchestrierung & Budget: du steuerst KI, Design-Partner, Agentur- und Event-Dienstleister und verantwortest dein Marketing-Budget (Umsetzung kannst du auslagern, du gestaltest und entscheidest). Qualifications - Mehrjährige Erfahrung im strategischen Marketing: du hast Marketing-Konzepte und -Strategien nicht nur gelernt, sondern selbst entwickelt und umgesetzt. - Sicher in den Kern-Methoden: Positionierung & STP, Kampagnen- und Launch-Architektur, Kanal-Mix und KPI-Steuerung. - KI-nativ: du nutzt LLMs täglich als Hebel für Recherche, Entwürfe und Analyse. - Studium im Marketing-/BWL-Umfeld oder eine vergleichbare Praxis-Laufbahn. Requirements - Analytisch & datengestützt: du liest Marktdaten und KPIs und entscheidest darauf, nicht aus dem Bauch. - Kreativ: du machst aus Strategie und Evidenz eine Geschichte, die Klinik-Entscheider erreicht. - Ownership: du baust gern von null auf, startest selbst und entscheidest. - Organisiert & koordinationsstark: du bist die Drehscheibe: Kampagnen, Dienstleister und Events laufen über dich zusammen. - Bereit, neue Wege zu gehen: du probierst aus, statt auf ein Playbook zu warten. - Kommunikationsstark: klar nach oben zum CEO und quer durch alle Funktionen. - Teamplayer über Schnittstellen: Vertrieb, Produkt, Regulatory, Partner und KOLs: du verbindest sie. Benefits - Flexible Arbeitszeiten. - Remote-First: Du arbeitest von dort, wo du am produktivsten bist. - Kleines, owner-managed Team (knapp 30 Mitarbeitende), kurze Wege, echte Wirkung. - Weiterbildungsmöglichkeiten. - Mental Health Support. - Work hard, play hard: Regelmäßige Teamevents. - Und vieles mehr!

• Scale the creator program from seeding with smaller creators up to paid collaborations. • Own Instagram and TikTok: content calendar, ideation, and community management. • Create viral content centered on the hair clip product. • Develop ideas, hooks, formats, and campaigns inspired by trends and everyday life.

Role Description Coleto Brands, parent company of Progress Lighting and Kichler, is seeking a Senior Director of Brand Marketing to join our team. This role is responsible for defining, elevating and protecting the brand strategy across Coleto Brands. You will lead a high-functioning brand marketing team to drive a cohesive brand architecture, translate brand strategy into impactful integrated marketing programs, and ensure alignment with business objectives to fuel growth, differentiation and brand advocacy. As a senior leader within the organization, you will also closely collaborate with cross-functional colleagues to ensure corporate and go-to-market brand consistency across all touchpoints, delivering best-in-class brand experiences for customers and consumers. This role is both strategic and hands-on, flexing as needed to build strong, enduring brands that resonate with target audiences across all channels. The ideal candidate will possess an entrepreneurial spirit and a passion for brand building across all touchpoints. You will work closely with internal colleagues and external agency partners to develop and implement brand marketing initiatives that elevate the Kichler and Progress Lighting brands among their target audiences while also supporting business needs. You will keep a pulse on marketing, industry, consumer and cultural trends to identify relevant opportunities for on-going brand growth. As the functional team lead, you will also play a key role in developing and mentoring a team of direct and indirect reports. You will be responsible for developing and monitoring key performance indicators as well as providing updates to senior management; therefore, a strong business acumen will be a critical success factor. Qualifications - A Bachelor's degree in Marketing, Business Administration or Communications is required - A minimum of 12 years as a brand strategist or similar brand marketing role is required - Proven track record of building and scaling multi-brand portfolios - Deep expertise in brand strategy, architecture, integrated marketing, and digital brand experiences - Strong creative instincts with the ability to guide and evaluate creative work - Exceptional leadership, communication, and stakeholder management skills - Data-driven mindset with the ability to balance analytics and intuition - A strong business acumen and the ability to align brand success with business performance - Solutions-oriented, entrepreneurial mindset, able to seamlessly flow between high-level strategy and hands-on execution - Experience leading corporate communications and large-scale brand activations/events is preferred - Experience in consumer goods, home, lifestyle, or design-driven categories is preferred - Travel requirements: 15% domestic travel - Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time Requirements - Develop and maintain a clear, scalable brand architecture across corporate and flagship brands - Responsible for the role and relationship of each brand within the portfolio - Define, lead and socialize individual brand strategies for Coleto Brands and its portfolio, aligning with business objectives and growth priorities - Establish clear brand positioning, value propositions, and messaging frameworks for each brand to drive interest and advocacy among each brand’s target audiences - Identify market trends, competitive dynamics, and customer insights to inform brand direction - Serve as the guardian of brand integrity and consistency across all touchpoints - Establish brand standards, guidelines, and governance processes - Ensure consistent execution across all brand touchpoints, including websites, literature, packaging, events, media channels, content and in-store/showroom merchandising - Partner with product marketing, sales, and channel teams to bring brand strategy to life through all go-to-market executions and new product launches - Oversee the development of integrated campaigns that build awareness, consideration, and advocacy - Ensure brand storytelling is compelling, differentiated, and resonates with each brand’s target audiences - Lead cross-functional teams to bring brand strategy to life in our owned experience centers (Progress Experience Center, Kichler Experience Center, Kichler Boutique at High Point) through physical space design, event programming and activations - Lead brand strategy and execution for customer events, trade shows, and experiential marketing - Ensure all brand activations deliver a cohesive, differentiated, and memorable brand experience - Partner with sales and product teams to maximize event impact - Leverage research, data, and insights to continuously refine brand strategy - Establish, track and report on brand KPIs that reflect brand health and market impact - Translate insights into actionable strategies that drive growth - Collaborate with cross-functional teams and executive leadership to ensure brand consistency across all touchpoints - Act as a strategic advisor to leadership on brand-related decisions - Align teams around a shared brand vision and priorities - Build, lead, and mentor a high-performing brand marketing team - Foster a culture of creativity, accountability, and collaboration - Manage agency relationships and external partners Benefits - We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. - Coleto Brands LLC, its divisions, subsidiaries and affiliates (collectively “Coleto Brands” or the “Company”) is an equal opportunity employer and we want to have the best available persons in every job. - The Company makes employment decisions only based on merit. - It is the Company’s policy to prohibit discrimination in any employment opportunity based on race, color, sex, sexual orientation, gender, gender identity, gender expression, genetic information, pregnancy, religious creed, national origin, ancestry, age, physical/mental disability, medical condition, marital/domestic partner status, military and veteran status, height, weight or any other such characteristic protected by federal, state or local law. - The Company is committed to complying with all applicable laws providing equal employment opportunities. - This commitment applies to all persons involved in the operations of the Company regardless of where the employee is located and prohibits unlawful discrimination by any employee of the Company. - Coleto Brands is an E-Verify employer.